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A Call for Entries: U.S. Bank Announces the Lights, Camera, Save! Video Contest

  A Call for Entries: U.S. Bank Announces the Lights, Camera, Save! Video
  Contest

Business Wire

MINNEAPOLIS -- October 31, 2013

Tech savvy students have an opportunity to win up to $6,500 to help fund their
savings goal, plus $2,250 for their school, by entering the American Bankers
Association’s (ABA)Lights, Camera, Save! video contest.

“Lights, Camera, Save! is a fun way for teens to be creative with a 90 second
video about saving and using money wisely,” said Erica Opstad, manager of The
Office of Corporate Citizenship and Financial Education for U.S. Bank.
“Creating a video can be inspiring to the students who produce it and to
people who view it. We look forward to seeing what creative and fun videos
students will come up with.”

“Lights, Camera, Save!” is one of several components of the ABA’s Teach
Children to Save program. The video contest encourages teens to use video to
communicate the value of saving and inspire others to become smart money
managers. To participate in the contest, students ages 13 to 18 can visit a
U.S. Bank branch or visit http://www.usbank.com/lightscamerasave for an entry
form and contest details. U.S. Bank will host the first round of judging and
will submit one winning video to compete on the national level. The contest
begins November 1, 2013. Contestants need to submit the video’s URL along with
a completed entry form to U.S. Bank by November 30, 2013.

Students can view last year’s winners of U.S. Bank’s Lights, Camera, Save! at
http://www.youtube.com/playlist?list=PLg02hSjqEIArIuY4WorRR921r9ru3BMr1.

Last year’s winner of U.S. Bank’s Lights, Camera, Save! – Lewie Kloster of
Minneapolis – says making a video about saving and using money was rewarding.
“Making a film about saving and using money responsibly let me focus on the
rewards it brings. Do not over think the purpose behind the idea, make your
video fun and relevant to everyday life,” said Kloster.

Videos submitted to U.S. Bank's preliminary roundwill have the chance to win
a cash prize up to $1,500. All three winning videos from the preliminary
round, will be selected by theU.S. Bank judging panel, and entered into the
ABA's nationwide contest for a chance to win the national grand prize of
$5,000. In addition to the student prizes, U.S. Bank and the ABA will give
cash prizes to the school of the winning students.People who have questions
about the Lights, Camera, Save! contest can visit a U.S. Bank branch or email
their questions to U.S. Bank at financial.education@usbank.com.

In addition, U.S. Bank rewards customers when they open a Savings Today and
Rewards Tomorrow (S.T.A.R.T.) account. Customers receive a $50 Rewards Visa^®
Card when their account reaches $1,000 in savings, and then another $50 card
if the customer keeps that balance for a year. S.T.A.R.T. is designed to help
customers create a savings habit. A full description is available at
www.usbank.com/start.

About U.S. Bank
Minneapolis-based U.S. Bancorp (NYSE: USB), with $361 billion in assets as of
September 30, 2013, is the parent company of U.S. Bank, the 5th largest
commercial bank in the United States. The Company operates 3,088 banking
offices in 25 states and 4,937 ATMs and provides a comprehensive line of
banking, brokerage, insurance, investment, mortgage, trust and payment
services products to consumers, businesses and institutions. Visit U.S.
Bancorp on the web at www.usbank.com.

Contact:

U.S. Bank Public Relations
Amy Frantti, 612-303-0733
amy.frantti@usbank.com