Express Logic Hires Industry Veteran Ken Maxwell to Direct GUI Development

  Express Logic Hires Industry Veteran Ken Maxwell to Direct GUI Development

ARM TechCon 2013

Business Wire

SAN DIEGO -- October 29, 2013

Express Logic, Inc., the worldwide leader in royalty-free real-time operating
systems (RTOSes), today announced that Ken Maxwell, renowned expert in
embedded Graphical User Interface (GUI) design and development, and author of
the PEG+ and PEGPro embedded GUI products, has joined the company as director
of engineering in charge of embedded GUI tool development. Ken will lead
Express Logic’s efforts to offer GUI design tools and technology for real-time
embedded systems.

“We are fortunate to be able to add Ken Maxwell to our team,” said William E.
Lamie, president and CEO of Express Logic, Inc. “Ken’s proven expertise, years
of unique experience, and success in the field of embedded GUI development is
without peer in our industry. Having worked with Ken for over 15 years as a
partner, we know firsthand the excellence of his work, and his quality as a
person. Over this time, a mutual respect developed as we each observed a high
level of technical competence and most importantly a common commitment to
providing quality software and support to our customers. We couldn’t be more
thrilled and honored to welcome Ken to our strong engineering team.”

“I have enjoyed working with Express Logic for many years, both as a
practicing engineer and as a company owner,” said Ken Maxwell, director of
engineering for Express Logic. “The technical capabilities of the people
working for Express Logic are the best in the industry. Most importantly, I
found that the high moral standards exhibited by the company and the genuine
interest in the well-being of their employees to be a great fit for my own
goals and priorities. Joining Express Logic has given me the opportunity to
continue working in an area in which I have acquired significant knowledge and
expertise. I'm excited knowing that working together with this excellent team
will produce a truly amazing array of GUI products that we all can be proud

Ken graduated with a BSEE from Michigan Tech in 1987 and worked in software
development at Magellan and other embedded systems manufacturers. In 1997, he
founded Swell Software Inc., where he authored the PEG+, PEGPro, and
WindowBuilder embedded GUI tools. These tools have achieved tremendous success
among embedded developers and are now owned and marketed by Freescale
Semiconductor. Ken is co-inventor of three GUI- and GPS-related patentsand
has authored numerous technical articles on related topics.At Express Logic,
Ken heads up the engineering efforts related to the development and support of
GUIX™, a new embedded GUI software product launched by Express Logic today.

GUIX fills a void in the embedded software marketplace by providing a
professionally supported, feature-rich graphics framework with a fresh modern
appearance, small footprint, and low overhead for use by embedded developers
on a wide range of targets. GUIX is a fully event-driven, windowing-capable,
embedded graphics system designed to fully utilize all available hardware
acceleration capabilities. GUIX supports multiple simultaneous displays, each
running at its own resolution and with its own color format—a capability
extended to its companion desktop design tool, GUIX Studio.

GUIX and GUIX Studio have been developed from the ground up by the Express
Logic development team, under Ken’s leadership, according to the demanding and
proven coding style and standards applied to all Express Logic software. Ken
and the Express Logic team have applied the lessons learned working in the
RTOS and embedded GUI arenas for the past 15 years to deliver exactly the
features most important to today’s embedded system developers.

About Express Logic and ThreadX
Headquartered in San Diego, CA, Express Logic offers the most advanced
run-time solution for deeply embedded applications, including the popular
ThreadX^® RTOS, the high-performance NetX™ TCP/IP stack, the FileX^® embedded
FAT-compatible file system, the USBX™ Host/Device USB protocol stack, and the
GUIX graphical user interface development toolkit. Most products from Express
Logic include full source code and all have no run-time royalties. For more
information about Express Logic solutions, please visit the Web site at, call 1-858-613-6640, or e-mail inquiries to

    ThreadX, TraceX, and FileX are registered trademarks and ThreadX-Lite,
    Certification Pack, NetX, CANX, USBX, StackX, PEGX, GUIX, GUIX Studio,
preemption-threshold, picokernel, and UDP fast path are trademarks of Express
   Logic, Inc. All other brands or product names are the property of their
                             respective holders.

Background Information and Word copy of release:
You can Tweet or share the release directly from the Express Logic Press
Center on HughesCom’s website.


Hughes Communications, Inc.
Janice Hughes, 705-549-8952
Media Relations
Cell: 705-774-8686
Express Logic
John Carbone, 858-613-6640, Ext. 202
Vice President of Marketing
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