Immersion Demos New Haptic Apps at Samsung Developers Conference

  Immersion Demos New Haptic Apps at Samsung Developers Conference

 Go hands-on with new titles from developers like Creative Mobile, HeroCraft,
    Fat Bat Studios and Modesty at the Immersion exhibition & game lounge

Samsung Developers Conference

Business Wire

SAN FRANCISCO -- October 28, 2013

Samsung Developers Conference (SDC 2013) –- Immersion
Corporation(Nasdaq:IMMR), the leading developer and licensor of touch
feedback technology, will be hosting a technical session for game developers
on the design and integration of tactile effects and demonstrating the latest
titles from developers using the Immersion Haptic SDK at the Samsung
Developers Conference in San Francisco.

Attendees can find Immersion throughout the two-day event:

  *Experience the Immersion Haptic Gaming Lounge at the Exploratorium after
    party on Monday, October 28th
  *Join Immersion on Tuesday, October 29^th for the conference session titled
    “Up Your Game,” where developers will learn how to incorporate haptic
    effects with maximum impact and minimal effort
  *Visit the Immersion exhibition on Tuesday, October 29^th to experience the
    latest apps and visit with our team of experts to learn more about
    Immersion’s Haptic integration tools

“The Immersion Haptic SDK brings the console gaming experience to the mobile
platform by providing Android game developers with tools to easily incorporate
high quality, immersive tactile feedback into their mobile games,” explains
Suzanne Nguyen, Director of Developer Marketing at Immersion. “We designed the
Haptic SDK to deliver quality effects on all Android handsets and tablets, but
the experience is best when using devices which ship with Immersion’s embedded
TouchSense control software, like the Samsung Galaxy and Note series. We’re
pleased to support the Samsung Developers Conference and highlight the quality
gaming experience consumers can enjoy when they play games with Immersion
effects on Samsung devices.”

At the Haptic Gaming Pavilion and the Immersion exhibition, visitors will be
able to go hands-on with the latest titles from developers who have used
Immersion’s Haptic SDK to create more engaging, immersive game play. New
titles include:

  *Race Illegal & Boulder Dash XL by HeroCraft
  *Nitro Nation by Creative Mobile
  *Angry Chicken: Egg Madness! by Black Sheep Games
  *Orbital by Bitforge
  *Zombie Kill of the Week by Panic Art Studios
  *Air Hockey Ultimate, Halloween Air Hockey and Archery Tournament by Fat
    Bat Studio
  *The Spookening by Modesty

“The Immersion Haptic SDK allowed us to quickly and easily add engaging
tactile effects that enhance the action of Nitro Nation,” explains Vladimir
Funtikov, Co-Founder of Creative Mobile. “We’re always looking to create more
immersive and realistic game play in our mobile games, and Immersion’s tools
are a great way to enhance the mobile gaming experience.”

The Immersion Haptic SDK

The Immersion Haptic SDK allows Android game developers to quickly and easily
incorporate tactile effects into their games, creating a more immersive and
engaging mobile gaming experience. The SDK works on all Android devices, but
the experience is superior on handsets and tablets with Immersion’s TouchSense
technology, including Samsung’s flagship Galaxy and Note smartphones. Some of
the world’s leading developers use Immersion’s Haptic SDK to create more
intuitive, exciting and engaging Android games. Plug-ins for Unity, AppMobi
and Marmalade developers are available on the Immersion Developer Site, and
the technology is also available with Yoyo Game’s GameMaker: Studio™.
Immersion also offers the Haptic Studio tool for custom effect design, sample
code, quickstart guides and a technology forum via the developer web site:

About Immersion (

Founded in 1993, Immersion (NASDAQ: IMMR) is the leading innovator in haptic
technology; the company's touch feedback solutions deliver a more compelling
sense of richness and realism to the digital world. Using Immersion's
high-fidelity haptic systems, partners can transform user experiences with
unique and customizable touch feedback effects; excite the senses in games,
videos and music; restore "mechanical" feel by providing intuitive and
unmistakable confirmation; improve safety by overcoming distractions while
driving or performing a medical procedure; and expand usability when audio and
visual feedback are ineffective or impractical. Immersion's TouchSense
technology provides haptics in mobile device, automotive, gaming, medical and
consumer electronics products from world-class companies. With over 1,400
issued or pending patents in the U.S. and other countries, Immersion helps
bring the digital universe to life. Hear what we have to say at

Forward-looking Statements

This press release contains "forward-looking statements" that involve risks
and uncertainties, as well as assumptions that, if they never materialize or
prove incorrect, could cause the results of Immersion Corporation and its
consolidated subsidiaries to differ materially from those expressed or implied
by such forward-looking statements.

All statements, other than the statements of historical fact, are statements
that may be deemed forward-looking statements, including, but not limited to,
statements regarding the benefits of Immersion’s solutions (including, but not
limited to, the Immersion Haptic SDK, Immersion’s TouchSense solutions, and
the haptic demos referred to in this press release).

Immersion's actual results might differ materially from those stated or
implied by such forward-looking statements due to risks and uncertainties
associated with Immersion's business, which include, but are not limited to:
unanticipated difficulties and challenges encountered in product development
efforts by Immersion, its licensees and developers; unanticipated difficulties
and challenges encountered in implementation efforts by Immersion’s licensees
and developers; adverse outcomes in any future intellectual property-related
litigation and the costs related thereto; the effects of the current
macroeconomic climate; delay in or failure to achieve commercial demand for
Immersion's products or third party products incorporating Immersion's
technologies; and a delay in or failure to achieve the acceptance of touch
feedback as a critical user experience. Many of these risks and uncertainties
are beyond the control of Immersion.

For a more detailed discussion of these factors, and other factors that could
cause actual results to vary materially, interested parties should review the
risk factors listed in Immersion's most current Form 10-Q, which is on file
with the U.S. Securities and Exchange Commission. The forward-looking
statements in this press release reflect Immersion's beliefs and predictions
as of the date of this release. Immersion disclaims any obligation to update
these forward-looking statements as a result of financial, business, or any
other developments occurring after the date of this release.

The use of the word "partners" in this press release does not mean legal

Immersion, the Immersion logo, and TouchSense are trademarks of Immersion
Corporation in the United States and other countries. All other trademarks are
the property of their respective owners.

(IMMR - T)


Immersion Developer Media
Horn Group
Brittany Anthony, 415-905-4005
Immersion Investors
The Blueshirt Group
Jennifer Jarman, 415-217-5866
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