TCL Selects PointGrab to Power Gesture Control Experience in New Line of Smart
TEL AVIV, Israel, October 28, 2013
TEL AVIV, Israel, October 28, 2013 /PRNewswire/ --
PointGrab's New Groundbreaking Gesture Shortcuts Experience is Now Available
for TCL Customers
PointGrab Ltd. today announced that TCL Corporation, the third largest
television brand in the world, has selected PointGrab's industry-leading and
award winning gesture recognition solution to power TCL's upcoming line of
televisions. Partnering with TCL will further add to the millions of devices
worldwide that currently employ PointGrab's advanced solutions, including
Smart TVs throughout the home.
The new 2014 line of TCL Android based TVs will be able to recognize gestures
made with one or two hands from long ranges and in a variety of lighting
conditions. In addition to a gesture based "Cursor Control", a "Gesture
Shortcuts" experience was integrated for the first time on the TCL Smart TVs,
allowing viewers to easily perform actions like mute, adjust the volume, zoom
in and out, and interact by leveraging its immediate and intuitive "shortcut"
concept. This new experience will provide a more comfortable, easy to use, and
natural way of controlling your TV. These functions will also provide more
innovative and entertaining ways to play casual multi-player games or
educational apps, bringing a new experience and added enjoyment to the living
room of Smart TV owners.
"We are excited that a fast-growing manufacturer in the industry has adopted
gesture and believes in bringing more value and content to the whole living
room experience," said Raphael Sankar, EVP Sales and Business Development at
PointGrab. "Having PointGrab's technology available to TCL's customers means
we are closer to meeting the challenge of making gesture a natural interface
within the home."
TCL's Smart TV gesture solution will be powered by PointGrab's proprietary
Hybrid Action Recognition technology. This groundbreaking technology
understands users' intention and can detect and analyze complex situations of
shape and motion and will enable a more usable and reliable gesture experience
for TCL's customers while interacting with their TVs.
"It has always been our mission to integrate the most innovative solutions
within our products," said Mr. Shaoyong Zhang, Director of Product Plan
Department, in TCL. "By incorporating PointGrab's technology in our line of
Smart TVs, we can be confident that our customers will get the most advanced,
high quality experience they have come to expect from our brand."
PointGrab's leading solutions will be implemented in TCL's 2014 models and
will be available starting in January in China. TCL joins Samsung to be the
second customer to launch PointGrab's gesture control experience in the living
room space. To learn more about PointGrab, please visit
PointGrab is a leader in advanced gesture recognition software solutions
offering a natural and intuitive way of interacting with consumer devices.
PointGrab's software solution enables any CE device including TVs, PCs,
Tablets, and Smartphones to be operated by gesture control using finger, hand
and two hands shapes and movements while using a standard camera. Frost &
Sullivan recognized PointGrab's innovative technology with the 2013 European
Technology Innovation Award for its achievements in gesture recognition for
PointGrab's market-leading solutions have been commercially available since
2010 and are currently integrated into millions of consumer devices through
many of the world's top OEMs, brands and developers such as Samsung, Acer,
Fujitsu, Intel and others.
PointGrab's advanced software can be integrated as an end-to-end solution or
as SDK, and is available on Linux, Android, Windows, iOS, and OS X platforms.
Founded in 2008, PointGrab is headquartered in Tel Aviv, with representatives
across the globe.
To learn more about PointGrab, please visit http://www.pointgrab.com
About the PointGrab Hybrid Action Recognition Technology
PointGrab's proprietary Hybrid Action Recognition technology enables a device
to better anticipate, understand and analyze a user's body language. Based on
the advanced machine-learning algorithm, the system can detect and analyze
complex situations of shapes and motion as well as differentiate gestures from
'look-alike' gestures to make the whole experience more reliable, accurate and
About TCL TCL Corporation (TCL) is one of the largest consumer electronics
groups in China. The Group's global production and sales network spans over 80
countries and regions, selling TCL brand television sets, mobile phones and
household appliances, along with Thomson televisions and Alcatel mobile
phones. With 40 sales offices around the world and around 70,000 employees,
TCL operates 18 R&D centers, with more than ten centers in Asia, North America
and Europe, and owns 20 manufacturing bases in Asia, Europe and Latin America.
In 2012, TCL Corporation achieved global sales of US$11.2 billion with 10.9
million LCD TV sets and 43.6 million handsets sold globally. The TCL brand was
worth more than US$9.4 billion in 2012, and continues to hold the No. 1 TV
brand position in China today. The Group has three listed companies - TCL
Corporation (SZ.000100), TCL Multimedia (HK.1070) and TCL Communication
(HK.2618) -and four business units: TCL Multimedia Holdings, TCL Communication
Holdings, China Star Optoelectronics Technology and TCL Home Appliances Group.
TCL stands for "The Creative Life," a slogan that embodies the Group's vision
to build China's most innovative and resourceful enterprises. In 2012, TCL
obtained the naming rights for the TCLChinese Theatre, a Hollywood landmark.
For more information about TCL, please visit http://www.tcl.com
Media Contacts: Avital Rabani PointGrab Phone: +972-9-7887600 Email:
email@example.com Annie Pham Fusion for PointGrab Phone: +1-310-481-1431 x17
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