Leading Infrastructure Vendors Equipping Operators with VoLTE and RCS to
Overcome OTT Challengers, Finds ABI Research
LONDON -- October 25, 2013
The eager acceptance of OTT applications is greatly expanding the overall
messaging market and comes partly at the expense of legacy text messaging. ABI
Research finds the deployment of competitive VoLTE and RCS services will help
operators retain 65% of their former messaging market share. However, the many
free and low-cost alternatives available to consumers are still a worrying
concern for operators. Operators can use VoLTE and RCS services, ultimately to
retain their subscribers, and also increase revenues that will come with the
many innovations from third party developers.The quality of services that
VoLTE and RCS can provide to their customers will be as table stakes in the
mobile device, and prove compelling to subscribers.
ABI Research’s research analyst, Sabir Rafiq comments, “Operators are the key
drivers of RCS. When they adopt VoLTE with RCS enriched services natively
embedded into the mobile, they will in time develop competitive advantages.
This will also attract and retain customers with the quality and services they
Rafiq continues, “Not all of the increase in OTT messaging and voice traffic
represents lost revenue to operators. Operators still have a commanding share
of voice and messaging but the OTTs are increasing their audience, the
operator share is decreasing, and we clearly identify the impact of OTT
ABI Research finds that the leading infrastructure vendors, Ericsson,
Alcatel-Lucent, Huawei, and NSN all have compelling RCS solutions. There are
also various specialists with RCS-based solutions available for operators.
Companies like, Acision RCS, BroadSoft, Syniverse, Kineto and more also
provide the Mobile Network Operators the means to overpower OTTs in the
These findings are from ABI Research’s “Alternatives to IMS-based RCS/RCS-e”
report and are part of the Telco API Research Service
ABI Research provides in-depth analysis and quantitative forecasting of trends
in global connectivity and other emerging technologies. From offices in North
America, Europe and Asia, ABI Research’s worldwide team of experts advises
thousands of decision makers through 70+ research and advisory services. Est.
1990. For more information visit www.abiresearch.com, or call +1.516.624.2500.
Christine Gallen, Tel: +44.203.326.0142
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