First Multiplatform Prenatal Yoga Program, Beautiful Belly, Released by
DailyBurn as standalone iPad App
-- Led by Famed Yogi Briohny Smyth, Beautiful Belly Provides Customized Yoga
Plans Available Anytime, Anywhere --
NEW YORK, Oct. 24, 2013
NEW YORK, Oct. 24, 2013 /PRNewswire/ --DailyBurn, a leading online health and
fitness brand delivering first-class video workout programs, today released
the first multiplatform prenatal yoga program Beautiful Belly as a standalone
iPad app available through the iTunes App Store.
Beautiful Belly, one of DailyBurn's 14 workout series, is a yoga program
specially designed to help expecting mothers stay fit throughout their
pregnancies. Beautiful Belly expands on DailyBurn's mission to provide quality
workouts that fit into anyone's schedule. DailyBurn is available across a wide
range of technology platforms including iPhone, iPad, Android, Apple TV, Roku,
Xbox, Samsung Smart TV, Google TV or any computer and now, Beautiful Belly is
available as a standalone iPad app, with no subscription required.
"DailyBurn has always aimed to deliver credible, effective and healthy
exercise options that can be done anytime, anywhere," said Andy Smith, CEO of
DailyBurn. "Beautiful Belly builds on this goal by offering expecting mothers
a convenient option and safe alternative to a gym to stay in shape and most
importantly, enjoy this amazing journey."
The first trimester is available for free to all users, with trimesters two
and three selling for $5.99 each or $9.99 for the full prenatal program. A
postnatal program will be available in the app early next year.
Briohny Smyth, a world-renowned yoga instructor, teamed with fitness video
legend Mason Bendewald to create this 12-part yoga practice, as she
experienced the challenges of remaining active throughout her own pregnancy.
Smyth, a strong advocate for the physical and emotional benefits of prenatal
yoga, walks users through safe and calming movements of varying intensity
depending on the users' trimester and stage of pregnancy.
"Yoga provides amazing benefits to the mind and body throughout the various
phases of life," said Smyth. "I experienced firsthand the calming and toning
effects of prenatal yoga and I am so grateful to be able to guide expecting
mothers through their pregnancy."
Beautiful Belly is one of DailyBurn's 14 workout series, which include a
variety of cardio, strength, stretching, and mobility programs, all available
24/7 for $10 per month. For more information on DailyBurn please visit
DailyBurn.com is a leading online health and fitness brand, delivering
first-class video workout programs and personalized nutrition plans to ensure
that members reach their fitness goals. DailyBurn brings fitness and nutrition
to members, anytime, anywhere, by streaming HD-quality workouts in a variety
of disciplines from dance and high-intensity cardio to yoga, kettlebells and
strength training. DailyBurn's elite group of trainers were specifically
selected to provide specialized expertise to members through a best-in class
library of workouts ranging from beginner to advanced through a multitude of
technology platforms. From a computer and TV to a tablet and phone, workout
experiences and nutrition advice are only a click away to help members get and
stay in shape. Unlimited access to DailyBurn's plans is only $10 a month.
Launched in 2007, DailyBurn is an operating business of IAC (NASDAQ: IACI).
For more information, visit http://dailyburn.com.
Contact: Jessie Carney
Account Director, M&C Saatchi PR
+1 646 619 2816
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