T-Mobile USA: T-Mobile Un-leashes iPad Air Nov. 1 Starting at $0 Down - with
Free Data for Life
T-Mobile Un-leashes iPad Air Nov. 1
Starting at $0 Down - with Free Data for Life
iPad customers to enjoy a more mobile, connected life with free data every
month on its nationwide 4G LTE network for as long they own their device
Entire iPad line-up at T-Mobile starts at incredible introductory price of $0
Revolutionary Simple Choice plan enables iPad customers to enjoy unlimited
data worldwide - at no extra charge
BELLEVUE, Wash. - Oct. 23, 2013 - T-Mobile US, Inc. (NYSE: TMUS), America's
new No. 1 choice in wireless, today announced its latest Un-carrier move - an
incredible offer to help iPad customers enjoy an even more mobile, connected
T-Mobile will offer iPad Air and iPad mini, both with Wi-Fi + Cellular,
starting Nov. 1 and iPad mini with Retina display with Wi-Fi + Cellular later
in November.When T-Mobile's iPad line-up hits online and participating retail
stores, the company will offer the revolutionary tablets starting at $0 down
for qualified customers. And every T-Mobile iPad user will receive 200 MB of
free 4G LTE data every month for as long as they own their iPad, even if they
aren't yet a T-Mobile customer.
"When you buy a product as amazing as iPad, you should be able to connect when
and where you want, simply and affordably," said John Legere, president and
CEO of T-Mobile. "By offering free data for life with incredible upfront
pricing, T-Mobile is un-leashing customers to fully enjoy iPad as it was meant
to be enjoyed - mobile and connected."
Customers wanting more data can choose from a range of simple, affordable and
flexible options - with no annual service contracts, no data overages and a
blazing-fast nationwide 4G LTE network. T-Mobile offers daily, weekly and
monthly options for adding 4G LTE data. For T-Mobile voice customers,
'always-on' iPad plans start at just $10 a month for unlimited data including
500 MB of 4G LTE data each month. Customers can add even more 4G LTE data in 2
GB increments for just $10 more per month. For customers who would rather have
the flexibility of on-demand data, T-Mobile offers daily and weekly passes.
Daily passes include unlimited data with 500 MB of 4G LTE data starting at
just $5. The weekly passes include unlimited data with 1 GB of 4G LTE data for
$10. No caps. No overages. Just simple value.
Less than two weeks ago, T-Mobile again upended the wireless industry by
expanding the home data coverage for Simple Choice customers to include more
than 100 countries, at no extra charge. Postpaid customers who add a monthly
Simple Choice iPad plan automatically get unlimited data in more than 100
Simple Global countries worldwide, at no extra charge.
iPad Air features a stunning 9.7-inch Retina display in a new thinner and
lighter design. Precision-engineered to weigh just one pound, iPad Air is 20
percent thinnerand 28 percent lighter than the fourth generation iPad, and
with a narrower bezel the borders of iPad Air are dramatically thinner-making
content even moreimmersive. iPad mini with Retina display brings all the
pixels from the 9.7-inch iPad to its 7.9-inch screen, delivering razor sharp
text and detail in the sameamazingly thin and light design. The new iPads
feature the powerful and power-efficient Apple-designed A7 chip with 64-bit
desktop-class architecture, ultrafastwireless with faster built-in Wi-Fi and
expanded LTE cellular connectivity, and the newly-designed iOS 7 featuring
hundreds of great new features.
T-Mobile will offer iPad Air starting at an introductory price of $0 down with
24 equal monthly payments of $26.25* for the 16 GB model; iPad mini with
Retina display starting at an introductory price of $0 down with 24 equal
monthly payments of $22.08* for the 16 GB model; and iPad mini starting at an
introductory price of $0 down with 24 equal monthly payments of $17.91* for
the 16 GB model (plus taxes & fees). T-Mobile will also offer a program
enabling customers to make their new iPad even more affordable by applying the
trade-in value of an eligible tablet, even if that old tablet is Wi-Fi only.
For more information on available data plans and pricing, please visit
Additional Pricing and Availability Information:
T-Mobile will offer iPad Air at an introductory price of $99.99 down for the
32 GB model and $199.99 down for the 64 GB model, each with equal monthly
payments of $26.25*. iPad mini with Retina display will be available at an
introductory price of $99.99 down for the 32 GB model and $199.99 down for the
64 GB model, each with equal monthly payments of $22.08*. iPad Air and iPad
mini will be available on Nov. 1, and iPad mini with Retina display will be
available later in November.
About T-Mobile US, Inc.:
As America's Un-carrier, T-Mobile US, Inc. (NYSE: "TMUS") is redefining the
way consumers and businesses buy wireless services through leading product and
service innovation. The company's advanced nationwide 4G LTE network delivers
outstanding wireless experiences for customers who are unwilling to compromise
on quality and value. Based in Bellevue, Wash., T-Mobile US provides services
through its subsidiaries and operates its flagship brands, T-Mobile and
MetroPCS. It currently serves approximately 44 million wireless subscribers
and provides products and services through 70,000 points of distribution. For
more information, please visit http://www.t-mobile.com.
#1 choice in wireless based on T-Mobile's net postpaid phone subscriber
additions vs. those of the other major national carriers in Q2 2013.
Free data every 30 days with qualifying Mobile Internet account on eligible
device. No roaming. Coverage not available in some areas; see
www.T-Mobile.com. Get trade-in program details at your participating T-Mobile
store. Simple Choice global data feature's home data coverage is the area
where customers receive data services included in their plan.
* If you cancel wireless service, remaining balance on device becomes due.
Total for iPad Air 16 GB $630.00, 32 GB $729.99, 64 GB $829.99; total for
iPad mini with Retina display 16 GB $529.92, 32 GB $629.91, 64 GB $729.91;
total for iPad mini 16 GB $429.99. 0% APR O.A.C. for well-qualified buyers.
# # #
T-Mobile US Media Relations
877-281-TMUS OR 212-358-3210
This announcement is distributed by Thomson Reuters on behalf of Thomson
The owner of this announcement warrants that:
(i) the releases contained herein are protected by copyright and other
applicable laws; and
(ii) they are solely responsible for the content, accuracy and originality of
information contained therein.
Source: T-Mobile USA via Thomson Reuters ONE
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