Publicis Groupe: Acquisition of Beehive Communications

            Publicis Groupe: Acquisition of Beehive Communications


Publicis Groupe [Euronext Paris: FR0000130577] announced today the acquisition
of Beehive  Communications, one  of  India's foremost  independent  integrated 
communications  agencies   specializing   in  cutting   edge   marketing   and 
communications services for  clients across  South Asia.  This marks  Publicis 
Groupe's seventh acquisition in the country since mid-2012.

Founded in 2003, Beehive Communications boasts a roster of over 130  employees 
providing  creative  integrated   solutions:  reputation  management,   media, 
digital, brand  activation and  research. Beehive's  clients include  over  50 
brands and companies, notably Malaysia Tourism, General Motors, Korea Tourism,
Jubiliant Retail, India Bulls Finance and Bisleri, among others.

Headquartered in  Mumbai,  the  agency  also  has  a  presence  in  Delhi  and 
Bangalore. Known  for its  ability to  build expertise  in important  vertical 
markets, as well as its speed  and efficiency. Beehive has built a  reputation 
for  growing  and  winning  with  clients.  This  acquisition  marks   another 
significant step towards Publicis becoming the leading communications  network 
in India.

Beehive will  be rebranded  as Publicis  Beehive and  will operate  as a  unit 
within Publicis Worldwide's  global network.  Under the  direction of  Beehive 
Founder and CEO Sanjit Shastri, the  current leadership team will continue  to 
lead the agency and  will now report  to Nakul Chopra, CEO  of South Asia  for 
Publicis Worldwide.

"Beehive brings both  scale and strategic  value to the  Publicis offering  in 
India," said  Chopra. "Coming  on the  heels  of our  earlier moves,  this  is 
another significant step towards realizing our goal of being counted among the
top agency networks in India. I look forward to partnering with Sanjit and his
team to build a stronger Publicis."

"We are making significant strides toward achieving our goals in India,"  said 
Jean-Yves Naouri,  COO Publicis  Groupe. "By  adding Beehive  to the  Publicis 
network we will be  able to capitalize  on a great pool  of talent and  market 
potential, as well as strengthen the  unparalleled services we provide to  our 

"The wealth  of  experience  and  the best  practices  are  perhaps  the  most 
compelling reasons for us to become  a part of the Publicis Worldwide,"  added 
Shastri. "Our teams will now have  the significantly added strength of one  of 
the world's leading communications groups [with us] when we meet and  interact 
with  clients.  We  see  this  translating  quickly  into  excellent   winning 
strategies for our current and prospective clients." concluded Shastri.

The Groupe has been working to increase its profile in the country,  including 
recent acquisitions  of: Indigo  Consulting  (April 2012),  Resultrix  (August 
2012), MarketGate  (December 2012),  iStrat (December  2012), Convonix  (March 
2013) and Neev (April 2013).

Publicis Groupe currently  counts more than  3,200 permanent employees  across 
India, through  the  following global  networks:  BBH, Digitas,  Leo  Burnett, 
MSLGROUP,  Publicis  Healthcare  Communications  Group,  Publicis   Worldwide, 
Saatchi & Saatchi, Starcom MediaVest Group, and ZenithOptimedia.

About Publicis Groupe
Publicis Groupe [Euronext Paris  FR0000130577, CAC 40] is  one of the  world's 
leading communications groups. We offer the full range of services and skills:
digital (DigitasLBi, Razorfish, Rosetta, VivaKi), creative services (BBH,  Leo 
Burnett, Publicis  Worldwide, Saatchi  & Saatchi),  public affairs,  corporate 
communications and  events (MSLGROUP),  media  strategy, planning  and  buying 
(Starcom MediaVest Group and  ZenithOptimedia) and healthcare  communications, 
with  Publicis  Healthcare  Communications   Group  (PHCG).  Present  in   108 
countries, the Groupe employs 60,000 professionals.     |      Twitter:@PublicisGroupe     |      Facebook:   |    Linkedin    :   Publicis    Groupe    | | Viva la Difference !

About Publicis Worldwilde
Publicis Worldwide  ranks among  the largest  global marketing  communications 
companies. The network spans 82 countries with approximately 10,000 employees.
Its total offering  includes advertising; interactive  and digital  marketing; 
CRM and direct marketing. Publicis'  blue-chip client portfolio includes  some 
of the  world's best  known  companies: Airbus,  Coca-Cola, HP,  LG,  L'Oréal, 
Luxottica, Nestlé,  Orange,  P&G,  PayPal,  Renault,  Siemens,  Pernod-Ricard, 
sanofi-aventis, UBS, Teléfonica.

About Beehive Communications
Beehive  is  an   integrated  communications  company   offering  360   degree 
communications solutions to brands and organisations - that leverage Above the
Line, Below the Line and Digital amplification opportunities. The services we
offer   include   research,   strategy,   planning,   media,   creative    and 
implementation.Currently the Beehive team of  over 130 operates through  its 
head quarters in Mumbai and offices inDelhi and Bangalore. Beehive works  with 
an impressive array of clients  that include Malaysia Tourism, Korea  Tourism, 
Gujarat Tourism, Himachal Tourism, Centuary Mattresses, MACC ( Maya  Academy), 
Indiabulls Finance,  Bisleri, General  Motors, CCNG,  Krispi Kream  Doughnuts, 
Jubiliant  Retail  (Total  SuperStores),   Everest  Roofing  Systems,   Mantri 
Developers (Bangalore), MT Educare Ltd, Hard Rock Cafe, Shiro's, Kesari Travel
Company, and several others.

Contacts                        Corporate                   + 33 (0)1
                             Communication                    44 43 72 83
Publicis Groupe
Peggy Nahmany                   Investor Relations          + 33 (0)1
                                Investor Relations        44 43 65 00
Martine Hue                                                     + 33 (0)1
Stéphanie Constand-Atellian                                   44 43 74 44


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Source: Publicis Groupe via Thomson Reuters ONE
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