Park City Group Welcomes Retail Industry Veteran Gary Rocheleau to Leadership Team

  Park City Group Welcomes Retail Industry Veteran Gary Rocheleau to
  Leadership Team

Business Wire

SALT LAKE CITY -- October 21, 2013

Park City Group (NYSE MKT:PCYG), a leader in consumer goods supply chain
technology designed to increase sales and reduce out-of-stocks, today
announced Gary Rocheleau has joined the company as a Senior Advisor. A retail
industry veteran with more than 40 years of experience, Rocheleau has
responsibility for developing business solutions, consulting and expanding
efforts in the retail channel.

“Gary is a highly accomplished senior leader with expertise in marketing
execution, merchandising, management and sales for retail grocery. He brings
invaluable experience especially in the retail grocery channel where the
out-of-stock challenges are increasing,” said Randall K. Fields, Chairman and
CEO of Park City Group.

Recently, Gary served as Vice President of Retail Marketing Execution for
Vons/Pavilions, a Safeway Company. His key responsibility was to interface
with the centralized marketing group of Safeway Corporate. He previously
served as acting Senior Vice President of Corporate Pharmacy, was Vice
President of Sales for California, Hawaii and Nevada, as well as President of
Grocery Works, Safeway’s home shopping and delivery company, along with other

“Retailers today have a challenge to continue to appeal to the consumer by
making sure they have what the consumer comes to buy,” said Rocheleau. “With
the visibility Park City Group provides to the shelf, retailers can engage
their internal teams to create a process that works for them, resolves
out-of-stock problems and increases profitability. I’m very excited to be
working with them to provide this opportunity to retailers.”

Gary began his career with Lucky Stores, Inc., where he spent nearly 23 years
and his last position was Vice President of Grocery. He began his tenure at
Lucky in 1968 and steadily worked his way up through several positions
including Assistant Store Manager, Store Manager, Grocery Supervisor, District
Supervisor, Senior Grocery Buyer, Head Grocery Buyer and Sales Promotion

About Park City Group

Park City Group (NYSE MKT: PCYG) is a Software-as-a-Service (“SaaS”) provider
that brings unique visibility to the consumer goods supply chain, delivering
actionable information that ensures product is on the shelf when the consumer
expects it as well as providing food safety tracking information. The
Company’s service increases customers’ sales and profitability while enabling
lower inventory levels and ensuring regulatory compliance for both retailers
and their suppliers. Through a process known as Consumer Driven Sales
Optimization^TM, Park City Group helps its customers turn information into
cash and increased sales, using the largest scan based platform in the world.
Scan based trading provides retail trading partners with a distinct
competitive advantage through scan sales that provides store level visibility
and sets the supply chain in motion. And since it is scan based, it can be
used in a Direct Store Delivery (DSD) or warehouse setting.


RAM Communications
Ronald Margulis, +1 908-272-3930
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