Cobra Electronics Launches Smallest, Most Powerful In-Class Radar Detector in Next-Generation Line of SPX Radar/Laser Detectors

Cobra Electronics Launches Smallest, Most Powerful In-Class Radar Detector in 
Next-Generation Line of SPX Radar/Laser Detectors 
New High-Performance Line of Radar Detectors Utilizes Industry's Best
Components to Nearly Double Detection Range for Ultimate Driving
Awareness 
CHICAGO, IL -- (Marketwired) -- 10/21/13 --  Cobra Electronics
Corporation (NASDAQ: COBR), a leading designer and marketer of
award-winning automotive, mobile and consumer electronics, today
announced the general availability of its updated SPX Radar/Laser
Detector Series. This newest series of powerful and ultra-compact
detectors from Cobra features smallest-in-class models and utilizes
ultra-low-noise signal amplifiers, once affordable only to military
systems, across all series models to deliver more than double the
detection range and performance. 
The new SPX Radar/Laser Detector Series is anchored by its SPX 7800BT
model, which goes the extra mile in providing safety and awareness
behind the wheel by offering users live speed trap data from Cobra
Electronics' iRadar(R) Community -- a first for the SPX Radar/Laser
Detector Series. With the SPX 7800BT, users receive AURA(R) speed and
red light camera notifications, verified user-reported alerts of
upcoming live police locations and other real-time traffic threat
information via a paired smartphone. The SPX 7800BT also shatters
previous radar detector limitations with its smallest-in-class body
for easy storage and discreet use on the road and powerful radar
detection technology. 
The new SPX Radar/Laser Detector Series consists of three
supercharged models -- the SPX 6700, SPX 7700 and SPX 7800BT. All new
models come equipped with super-charged LaserEye(TM) 360-degree laser
detection, IntelliShield(TM) quad-level false signal rejection,
pin-point radar frequency, auto mute/IntelliMute(TM)/IntelliMute
Pro(TM), five-level graphical signal strength meter, voice alert, car
battery voltage display, low car battery warning and super-bright
white OLED graphics display (SPX 6700). These high-performance
features provide the entire new SPX Series of Radar Detectors with
best-in-class detection range. Additionally, both the SPX 7700 and
SPX 7800BT feature super-bright color OLED graphics display and even
user-selectable color themes.  
"Our goal at Cobra is to provide driving enthusiasts with frequent
rollouts of innovation and advancement in our lineup of affordable
products for consistently improved safety and situational awareness
while behind the wheel," said Sally Washlow, president of Cobra
Electronics. "The company is pleased to announce the powerful
enhancements to our SPX radar/Laser Detector Series. We're also
enthusiastic to expand access to our iRadar community for convenient,
real-time location alerting from more than one million iRadar
members."  
Pricing and Availability:
 The SPX 6700 is available at Best Buy for
a retail price of $199.95. The SPX 7700 is available at Cobra.com for
a retail price of $229.95, and the SPX 7800BT is available
exclusively through Shop HQ throughout the end of the year for a
retail price of $259.95. All models are also available at Cobra.com.  
About Cobra Electronics:
 Cobra Electronics is a leading global
designer and marketer of communication and navigation products, with
a track record of delivering innovative and award-winning products.
Building upon its leadership position in the GMRS/FRS two-way radio,
radar detector and Citizens Band radio industries, Cobra identified
new growth opportunities and has aggressively expanded into the
marine market and has expanded its European operations. The Consumer
Electronics Association, Forbes and Deloitte & Touche have all
recognized Cobra for the company's innovation and industry
leadership. To learn more about Cobra Electronics, please visit the
Cobra site at www.cobra.com. Follow Cobra on Twitter at
www.twitter.com/CobraElectronic and Like Us at
www.facebook.com/CobraElectronics. 
Media Contacts:
Rebecca Kufrin 
Skyya Communications 
(952) 746-1309 
rebecca.kufrin@skyya.com 
http://skyya.com/  
Chris Kooistra
Cobra Electronics
(773) 972-0691
ckooistra@cobra.com
https://www.cobra.com/