Procter & Gamble Announces Sponsorship of Canadian Olympic and Paralympic Team Hopefuls Going for Gold at the Sochi 2014 Olympic

  Procter & Gamble Announces Sponsorship of Canadian Olympic and Paralympic
  Team Hopefuls Going for Gold at the Sochi 2014 Olympic and Paralympic Winter
  Games

Business Wire

TORONTO -- October 16, 2013

Procter & Gamble Canada (P&G), in cooperation with the Canadian Olympic
Committee (COC) and the Canadian Paralympic Committee (CPC), today announced
its sponsorship of 12 Canadian Olympic and Paralympic hopefuls as they prepare
to represent the country at the Sochi 2014 Olympic and Paralympic Winter
Games.

P&G-sponsored Canadian Olympic and Paralympic hopefuls prepare to represent
the country at the Sochi ...

P&G-sponsored Canadian Olympic and Paralympic hopefuls prepare to represent
the country at the Sochi 2014 Olympic and Paralympic Winter Games. Back row
(L-R): John Tavares, Tessa Bonhomme, Scott Moir, Tessa Virtue, Charles
Hamelin, François Hamelin Middle row (L-R): Kaillie Humphries, Jon Montgomery,
Greg Westlake, Meghan Agosta-Marciano Front row (L-R): Rosalind Groenewoud,
Maëlle Ricker (Photo: Business Wire)

In addition, P&G announced the launch of the “Thank You Mom” campaign, an
integral part of the company’s worldwide partnership with the International
Olympic Committee (IOC). P&G, as the “Proud Sponsor of Moms”, will once again
use its voice to celebrate and thank moms in Canada and around the world for
all that they do for their children every day.

Inspired by their commitment to excellence, the P&G-sponsored athletes are:

  *Meghan Agosta-Marciano, Ice Hockey
  *Tessa Bonhomme, Ice Hockey
  *Rosalind Groenewoud, Freestyle Skiing
  *Charles Hamelin, Short Track Speed Skating
  *François Hamelin, Short Track Speed Skating
  *Kaillie Humphries, Bobsleigh
  *Scott Moir, Figure Skating
  *Jon Montgomery, Skeleton
  *Maëlle Ricker, Snowboard Cross
  *John Tavares, Ice Hockey
  *Tessa Virtue, Figure Skating
  *Greg Westlake, Sledge Hockey

“These 12 Canadian athletes are some of the best in the world at what they do
and their commitment to excellence inspires us,” said Thom C. Lachman,
President, Procter & Gamble Canada. “When a P&G brand supports an athlete we
celebrate more than just their performance at sport. We also celebrate their
everyday journeys and the amazing moms who helped them along the way.”

In recognition of all that they do, P&G will be saying “Thank You Mom” by
releasing new videos in its “Raising an Olympian” series. These tributes
feature athletes and their moms – including defending Olympic gold medallist,
Jon Montgomery and his mom, Joan – and provide a glimpse of their everyday
journeys together on the path to the Olympic Winter Games.

“I admire P&G for acknowledging and thanking moms for the little, yet
important, things we do for our children to help them achieve their dreams,”
added Joan Montgomery, mother of Olympic gold medallist in Skeleton, Jon
Montgomery. “By sharing our journey to Sochi, I hope we inspire other Canadian
parents to work together to make sure their kids never stop chasing their
dreams.”

The sponsorship program also marks the extension of P&G’s partnership with the
COC for the next year. After initially uniting with the COC in 2011, P&G is
excited to continue the robust relationship which will see them maintain their
presence at Canada Olympic House at the Sochi 2014 Olympic Winter Games as
well as provide essential personal products and services to the Team while in
Russia.

“The COC is thrilled to continue their partnership with P&G as we head toward
the Sochi 2014 Olympic Winter Games,” said Marcel Aubut, Canadian Olympic
Committee President. “The sponsorship of Olympians and the recognition of the
athletes’ moms with their successful ‘Thank You Mom’ campaign make us proud to
again join forces with an organization that undeniably values our country’s
sporting heroes.”

For regular updates on the athletes’ progress – and what their moms have to
say – Canadians can visit www.pg.ca/moms or visit us on Facebook at P&G
Everyday Canada.

More about the athletes:

Meghan Agosta-Marciano (Ice Hockey) sponsored by Bounty. Originally from
southwestern Ontario, Meghan is a two time Olympic gold medallist who holds
the record for scoring three hat-tricks during The Winter Olympics. She was
also selected as the MVP of the Vancouver 2010 Olympic Winter Games and will
continue to play an integral role as Team Canada tries for a fourth
consecutive gold medal at the Sochi 2014 Olympic Winter Games. While Meghan
doesn't need help cleaning up on the ice, Bounty is proud to help her tackle
her biggest spills off the ice.

Tessa Bonhomme (Ice Hockey) sponsored by P&G. Tessa, a renowned defenceman,
was a pivotal member of the gold medal winning Team Canada at the Vancouver
2010 Olympic Winter Games. A native of Sudbury, Ontario, she was also the
first overall selection in the inaugural draft for the Canadian Women’s Hockey
League (CWHL) in 2010.

Rosalind Groenewoud (Freestyle Skiing) sponsored by P&G. Rosalind hopes to
make history in Sochi in the Women’s Freestyle Ski Halfpipe as this will be
the first time the sport is included in the Olympic Winter Games. Ranked 1st
in her sport in 2012 and 2nd in 2013, she is a favourite to win gold. Rosalind
is a six-timemedallist at the X-Games,most recently capturing silverin 2013
andtwo gold medals in 2012(Aspen and Tignes) in the superpipe.

Charles Hamelin (Short Track Speed Skating) sponsored by Tide, Swiffer and
Duracell. Charles is set on repeating podium success in Sochi, having captured
two gold medals at the Vancouver 2010 Olympic Winter Games in the 500m short
track and short track team relay. He also holds the current world record in
the 1000m. Charles and his brother, François, are teaming up with P&G’s high
performance household products to allow them to focus on their top priority –
going for gold.

François Hamelin (Short Track Speed Skating) sponsored by Tide, Swiffer and
Duracell. At the Vancouver 2010 Olympic Winter Games, François stood atop the
podium along with his older brother, Charles, as part of the gold medal
winning team in the short track team relay. He has also had success at both
the World Championships and World Team Championships and is intent on
delivering a breakthrough performance at the Sochi 2014 Olympic Winter Games.

Kaillie Humphries (Bobsleigh) sponsored by P&G. Born in Calgary, Kaillie is
the two-time defending World Champion in the two-woman bobsleigh and the
reigning Olympic champion. In fact, her win at the Vancouver 2010 Olympic
Winter Games went into the record books as she and brakeman Heather Moyse
became the first Canadian women to win gold in the bobsleigh.

Jon Montgomery (Skeleton) sponsored by P&G. A native of Russell, Manitoba,
this five-time Canadian national champion and winner of the gold medal at the
Vancouver 2010 Olympic Winter Games has his eyes set on defending his title in
Sochi. Jon is partnering with P&G to thank the ultimate fans – the moms behind
the athletes – who are the real secret to every Olympian’s success.

Maëlle Ricker (Snowboard Cross) sponsored by P&G. At 34, Maëlle is the
defending Olympic champion in ladies’ Snowboard Cross and winner of 23 World
Cup medals in the sport – 12 of those being gold. Sochi 2014 will mark her
fourth Olympic Winter Games and comes on the heels of capturing her first-ever
World Championship title in 2013.

John Tavares (Ice Hockey) sponsored by Gillette.At 23, Tavares is considered
one of the best players in Canada and is hopeful to make Team Canada’s roster
and play in his first Olympic Winter Games in Sochi. He is a two-time gold
medallist at the World Junior Ice Hockey Championships and was selected first
overall in the 2009 NHLDraft, and was most recently named captain of theNew
York Islanders. Gillette is proud to team up withTavares, knowing that the
right preparation can make a world of difference in those precise moments
inthepursuit of gold.

Tessa Virtue and Scott Moir (Figure Skating) sponsored by Pantene, COVERGIRL,
Olay and Crest. The youngest ice dancing pair to ever win Olympic gold, Tessa
and Scott aim to continue their success in Sochi. Natives of southwestern
Ontario, this ice dancing duo hold two World Championships, two Four
Continents Championships and a gold medal from the Vancouver 2010 Olympic
Winter Games – not to mention that they are also the current world record
holders for Original Dance score. In honour of their beauty and grace both on
and off the ice, P&G is proud to support Tessa and Scott at the 2014 Sochi
Olympic Winter Games.

Greg Westlake (Sledge Hockey) sponsored by P&G. At 27, Greg is a veteran of
the Paralympic Winter Games. In 2006 he was a vital member of Team Canada as
they captured gold in Torino. After a fourth place finish at Vancouver 2010,
Greg is determined to lead Team Canada back to the top in Sochi. In
recognition of all that his mom has done throughout his career, Greg is
partnering with P&G to say “Thank You Mom.”

About Procter & Gamble

P&G serves approximately 4.8 billion people around the world with its brands.
The Company has one of the strongest portfolios of trusted, quality,
leadership brands, including Ace®, Always®, Ambi Pur®, Ariel®, Bounty®,
Charmin®, Crest®, Dawn®, Downy®, Duracell®, Fairy®, Febreze®, Fusion®, Gain®,
Gillette®, Head & Shoulders®, Iams®, Lenor®, Mach3®, Olay®, Oral-B®, Pampers®,
Pantene®, Prestobarba®, SK-II®, Tide®, Vicks®, Wella®, and Whisper®. The P&G
community includes operations in approximately 70 countries worldwide. Please
visit http://www.pg.com for the latest news and in-depth information about P&G
and its brands.

Photos/Multimedia Gallery Available:
http://www.businesswire.com/multimedia/home/20131016005312/en/

Multimedia
Available:http://www.businesswire.com/cgi-bin/mmg.cgi?eid=50729664&lang=en

Contact:

MSLGROUP
Carolyn Greathead, 416-847-1300
carolyn.greathead@mslgroup.com
or
P&G
Melissa Karis, 416-730-5207
karis.m@pg.com
 
Press spacebar to pause and continue. Press esc to stop.