Warren Buffett's Secret Millionaires Club Introduces 'Business in a Box'
Exclusively at Toys"R"Us®
Business Kit Teaches Kids Financial Literacy Through Included DVD, Activities
Secret Millionaires Club Brand Continues to Expand with Additional DVDs, Books
and New Episodes on the Hub Network
LOS ANGELES, Oct. 15, 2013
LOS ANGELES, Oct. 15, 2013 /PRNewswire/ -- Warren Buffett's popular television
and online series, Secret Millionaires Club, continues to expand with the
introduction of Business in a Box, an all-new product from A Squared
Entertainment that teaches kids the fundamentals of financial literacy through
interactive play. The kit includes toys, activities and DVDs, and is now
available for preorder exclusively at Toysrus.com and will be rolling into
stores later this month.
(Photo: http://photos.prnewswire.com/prnh/20131015/PH97195 )
Business in a Box, created in partnership with toy company TCG, will launch
at Toys"R"Us with two kit options, which provide children with everything they
need to create a lemonade stand or a car wash, including a DVD with episodes
from the animated Secret Millionaires Club series, as well as a booklet with
business tips from Mr. Buffett himself.
Following the success of its first home entertainment release, Gaiam Vivendi
Entertainment introduced Secret Millionaires Club: Volume 2on DVDSeptember
10.The animated series teaches kids how to invest in themselves with
realistic life lessons about earning and saving.Secret Millionaires Club:
Volume 2DVD includes six episodes plus six webisodes as added Bonus Material
for the suggested retail price of $14.93. All 26 episodes of Season 1 are
currently available digitally everywhere.
The announcement of Business in a Box and the Secret Millionaires Club: Volume
2 DVD follows recent news of the new book, "Secret Millionaires Club: Warren
Buffett's 26 Secrets to Success in the Business of Life" by co-Authors and
co-Executive Producers on the animated series, Amy Heyward and Andy Heyward.
The book, published by Wiley, features all of the same lessons featured in the
animated series. Chapters include, "Don't Be Afraid to Make Mistakes;" "Love
What You Do;" "Protect Your Reputation;" "If You Fail, Try Again;" "Confidence
Comes With Understanding;" and many other lessons from Mr. Buffett, which he
credits his own success in life. Available at Amazon.com
"We created Secret Millionaires Club with Warren Buffett to help prepare kids
to live happy, successful lives," says A Squared Entertainment CEO, Andy
Heyward. "We've found ways to make it fun for kids to understand business and
to build the confidence to think like entrepreneurs while learning valuable
life lessons that can be key to future success."
Secret Millionaires Club, created in partnership with and starring an animated
Warren Buffett, features a group of kids who have adventures in business.
Secret Millionaires Club empowers kids by helping them understand the world
they live in, teaching them about the impact their decisions have on their own
lives…and teaching them to have the confidence to be the best they can be. The
series airs on the Hub Network. Tune in on Sunday, Oct. 20 at 9 a.m. EST/6
a.m. PST for a new episode of Secret Millionaires Club titled "The Final
Financial Frontier." The episode will encore on Monday, Oct. 21 at 11 a.m.
EST/8 a.m. PST.
About A Squared Entertainment
A Squared Entertainment creates, produces and distributes original "content
with a purpose" for kids, meaning entertainment that is as enriching as it is
entertaining. In addition to Secret Millionaires Club, the company is creating
Thomas Edison's Secret Lab to encourage kids in math and science. It also
created Martha & Friends with Martha Stewart to inspire creativity, through
crafting and cooking; and Gisele & the Green Team with Gisele Bündchen to
enlighten kids about the environment. The company also has an exclusive
partnership with Stan Lee's POW! Entertainment and Archie Comics. Together,
they have created Stan Lee Comics and have four new superhero series in
development. The first, Stan Lee's Mighty 7, debuts early next year with a
trilogy of original films and comic books.
TCG is a privately held toy company headquartered in Toronto, Canada. The
company began in 1998 with a focus on quality puzzles and games with the well
known SURE-LOX® brand. As a manufacturer, TCG offers a variety of products for
the whole family including puzzles, games, activities, and room décor – "THE
BEST IN FUN." Most recently, TCG was granted the license to bring iconic
Fisher-Price® games back to the market with innovative game play and
technology, TCG utilizes a consumer driven approach to innovation along with
the best materials and processes to offer outstanding product quality at great
prices in over 30 countries.
About Gaiam Vivendi Entertainment
Gaiam Vivendi Entertainment is a leading producer, distributor and marketer of
entertainment and lifestyle media. With a diversified distribution network
that spans more than 60,000 retail doors as well as an extensive digital
platform, the company dominates the health and fitness category and ranks
among the top three providers of non-theatrical programming. With content
focused on film, fitness, sports and family programming, Gaiam Vivendi
Entertainment provides sales, marketing and distribution services to many of
the home entertainment industry's most prestigious brands, including Discovery
Communications, Jillian Michaels, NFL Films, National Geographic, Marvel
Animation, Shout Factory, Televisa, and World Wrestling Entertainment. For
more information about Gaiam Vivendi Entertainment, call 1.800.869.3603.
About the Hub Network
The Hub Network is a multi-platform joint venture between Discovery
Communications and Hasbro, Inc., with a goal of entertaining, enlightening,
empowering and educating children and their families. The cable and satellite
television network features original programming as well as content from
Discovery's library of award-winning children's educational programming; from
Hasbro's rich portfolio of entertainment and educational properties built
during the past 90 years; and from leading third-party producers worldwide.
The Hub Network's lineup includes animated and live-action series, as well as
specials, game shows, and family- favorite movies. The network extends its
content through a robust and engaging online presence at www.hubworld.com. The
Hub Network rebranded from Discovery Kids on October 10, 2010, and is
available in over 73 million U.S. households. The Hub Network logo and name
are trademarks of Hub Television Networks, LLC. All rights reserved.
Wiley is a global provider of content-enabled solutions that improve outcomes
in research, education, and professional practice. Our core businesses produce
scientific, technical, medical, and scholarly journals, reference works,
books, database services, and advertising; professional books, subscription
products, certification and training services and online applications; and
education content and services including integrated online teaching and
learning resources for undergraduate and graduate students and lifelong
Founded in 1807, John Wiley & Sons, Inc. has been a valued source
of information and understanding for more than 200 years, helping people
around the world meet their needs and fulfill their aspirations. Wiley and its
acquired companies have published the works of more than 450 Nobel laureates
in all categories: Literature, Economics, Physiology or Medicine, Physics,
Chemistry, and Peace. Wiley's global headquarters are located in Hoboken, New
Jersey, with operations in the U.S., Europe, Asia, Canada, and Australia. The
Company's website can be accessed at http://www.wiley.com.
For Media Inquiries, Please Contact:
Michelle Orsi or Carol Holdsworth
Three.Sixty Marketing + Communications
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