LeapFrog Unveils "Parent's Guide To Educational Games & Apps"

        LeapFrog Unveils "Parent's Guide To Educational Games & Apps"

New resource guide created by LeapFrog's full-time team of in-house learning
experts helps parents determine what games and apps are right for their
children

PR Newswire

EMERYVILLE, Calif., Oct. 15, 2013

EMERYVILLE, Calif., Oct. 15, 2013 /PRNewswire/ --LeapFrog Enterprises, Inc.
(NYSE:LF), the leader in educational entertainment, today released its
"Parent's Guide to Educational Games & Apps," a proprietary resource to help
parents select the most age-appropriate educational experiences for their
children. Created by LeapFrog's full-time team of in-house learning experts,
the Guide identifies the key features and important areas parents should
consider when purchasing games and apps for their children.

(Logo: http://photos.prnewswire.com/prnh/20090219/LFLOGO)

"Navigating the world of games and apps for children can be a daunting and
intimidating task for parents, which is why we created this easy reference
tool," said Dr. Jody Sherman LeVos, manager of LeapFrog's Learning Team. "With
tens of thousands of games and apps categorized as educational in multiple app
stores, parents are looking for a trusted guide to help them determine what is
age appropriate and aligned with curricular standards. With our 'Parent's
Guide to Educational Games & Apps' we have created an easy tool for parents to
reference as they purchase content, helping to alleviate the guesswork. We
want to make sure parents get what they expect when they buy educational apps
and identify what features are key in a quality learning experience."

LeapFrog's "Parent's Guide to Educational Games & Apps" identifies key areas
to consider when selecting the best educational content experiences for
children:

  oComprehension Skills. Look for games and apps with an emphasis on
    curriculum like reading, math, science and creativity.
  oAge-Appropriateness. Games should provide children with themes and topics
    that are relevant for their age group.
  oPersonalized Learning. Opt for games that automatically adjust to a
    child's level as they progress.
  oEducator-Approved. Verify that games have been created or approved by
    learning experts.
  oFun and Engaging. Select games that are designed for kids and kid-tested.
  oProtecting Kids' Privacy. Confirm that games comply with the Children's
    Online Privacy Protection Act.

LeapFrog's Learning Library
LeapFrog's library of more than 800 fun and engaging games and interactive
apps have all been designed or approved by LeapFrog's full-time team of
in-house learning experts and follow the criteria outlined in the "Parent's
Guide to Educational Games & Apps." Cartridge games are available at
www.leapfrog.com, online and at major retail locations for MSRP $24.99. Apps
are available for download at LeapFrog's App Center for the LeapFrog LeapPad
family of learning tablets starting at $5.00 and up.

For more information, visit www.leapfrog.com/parentguide.

About LeapFrog
LeapFrog Enterprises, Inc. is the leader in educational entertainment for
children. LeapFrog's award-winning product portfolio helps millions of
children achieve their potential by delivering best-in-class curriculum
through engaging content, fun multimedia learning platforms and toys.The
Learning Path, LeapFrog's proprietary online destination for parents, provides
personalized feedback on a child's learning progress and offers
recommendations to enhance each child's learning experience. Through the power
of play, LeapFrog's products and curriculum help children of all ages prepare
for school and life success.LeapFrog's products are available in more than 45
countries and have been used by teachers in more than 100,000 U.S.
classrooms. LeapFrog is based in Emeryville, California, and was founded in
1995 by a father who revolutionized technology-based learning solutions to
help his child learn how to read. Come see the learning at www.leapfrog.com. 

TM & © 2013 LeapFrog Enterprises, Inc. All rights reserved.

Media Contacts:            Kathryn Green
Monica Ma
LeapFrog Enterprises, Inc. LeapFrog Enterprises, Inc.
510-596-3437               510-596-3405
mma@leapfrog.com           kgreen@leapfrog.com

SOURCE LeapFrog Enterprises, Inc.

Website: http://www.leapfrog.com