Houston Grand Prix Showcases Business Value Created by Shell Lubricants
Track Provides Ultimate Test Ground to Benefit Consumers, Automakers
HOUSTON, Oct. 14, 2013
HOUSTON, Oct. 14, 2013 /PRNewswire/ --Continuing a rich motorsports history,
Shell Lubricants has proven again that its storied relationship with IndyCar
translates learning from the track to real-world benefits on the road and
beyond. Serving as the ultimate proving ground, education taken from the
racetrack adds value to multiple areas of Shell Lubricants, including
strategic relationships with automakers, which in the end, benefit consumers.
With technology being at the forefront for Shell in the lubricants business,
the desire to deliver optimum engine efficiency and fuel economy determine
where brands, such as Pennzoil, move directionally. Continuing to push
innovation and technology via developments fueled by on-track testing, Shell
has formulated lubricants that specialize in preventing the build-up of dirt
and deposits. For example, if enough deposits form in the engine, there could
be a 3-6% loss of fuel economy.^^ Pennzoil Platinum® Full Synthetic Motor
Oil is formulated with Superior^^ Active Cleansing Agents, keeping engines
clean throughout their life, so motorists can drive an extra 550 miles per
year on average vs. a dirty engine.
"As American road cars evolve to more closely reflect race car technology, the
demand to deliver higher performance and improved fuel efficiency is at its
peak," said Istvan Kapitany, President of Shell Commercial Fuels and
Lubricants Americas. "Through our motorsports technical partnerships, Shell is
able to garner technology insights to aid in the production of innovative
lubricants for these new and demanding engine technologies."
At the 2013 running of the Shell and Pennzoil Grand Prix of Houston, Shell
showcased its motorsports technical alliances to the racing community and
consumers. This included its key technical partnership with Penske Racing's
NASCAR and IndyCar teams, which over time, has provided a testing ground for
lubricant technologies and products in demanding road conditions.
In an effort to accurately and efficiently test lubricant technology deemed
compatible for consumer-owned vehicles, Pennzoil technology is used off the
shelf in all of its Chevrolet twin-turbocharged V-6 engines that compete in
the IZOD IndyCar Series. The Pennzoil Ultra™ 0W-40 full synthetic motor oil,
which was used on the track during the Shell and Pennzoil Grand Prix of
Houston, is the same oil consumers can purchase and use on the road.
As a supplement to the Shell and Pennzoil Grand Prix of Houston, Shell
organized a tailored trade media program to provide an in-depth view of
lubricants technology, business alliances and other significant factors
associated with fuel efficiency and vehicle longevity through Shell technology
experts and Penske Racing. Leveraging additional business alliances,
additional program media events included a VIP pit and display area tour, a
technology-hosted media dinner, an executive media lunch and a Penske-owned
Spring Branch Honda dealership visit showcasing the newest 2014 vehicle
At the executive media lunch, Kapitany addressed the audience alongside Bud
Denker, Executive Vice President of Penske Performance.
"At Penske Racing, our Chevrolet IndyCar engines are designed to deliver
extremely high power outputs and reach very high engine speeds in each race,"
said Denker. "We take comfort in knowing that Shell supplies us with the
top-tier lubrication performance that is demanded by our engines."
"We don't work alone," added Kapitany. "Shell collaborates with business
enterprises like Penske to stay on top of consumer needs while pushing the
boundaries of lubrication science."
For more information regarding the Shell-Pennzoil Grand Prix of Houston,
please visit www.GrandPrixOfHouston.com.
About Shell and Pennzoil
Shell is a global group of energy and petrochemical companies with 90,000
employees in more than 80 countries. In the U.S., Shell operates in 50 states
and employs more than 20,000 people using technology and innovation to help
tackle the challenges of the new energy future. The Shell downstream
organization manages a portfolio of top-quality brands, including the No. 1
selling gasoline and premium gasoline brand^[i] and Pennzoil®, the most
trusted motor oil brand in America ^ [ii]. The knowledge Shell gains through
motorsports and other alliances help address tomorrow's mobility challenges
with efficient solutions that power and protect motorists around the globe.
For details, visit www.shell.us/smarterdriving, www.shell.us/racing or
i Source: NPD Motor Fuels Index December 2005 – 2011.
ii Based on a survey of licensed drivers conducted by a leading research firm
January 2005 – December 2011.
NOTES TO EDITORS
The companies in which Royal Dutch Shell plc directly and indirectly owns
investments are separate entities. In this press release "Shell", "Shell
group" and "Royal Dutch Shell" are sometimes used for convenience where
references are made to Royal Dutch Shell plc and its subsidiaries in general.
Likewise, the words "we", "us" and "our" are also used to refer to
subsidiaries in general or to those who work for them. These expressions are
also used where no useful purpose is served by identifying the particular
company or companies. ''Subsidiaries'', "Shell subsidiaries" and "Shell
companies" as used in this press release refer to companies in which Royal
Dutch Shell either directly or indirectly has control, by having either a
majority of the voting rights or the right to exercise a controlling
influence. The companies in which Shell has significant influence but not
control are referred to as "associated companies" or "associates" and
companies in which Shell has joint control are referred to as "jointly
controlled entities". In this press release, associates and jointly controlled
entities are also referred to as "equity-accounted investments". The term
"Shell interest" is used for convenience to indicate the direct and/or
indirect (for example, through our 23% shareholding in Woodside Petroleum
Ltd.) ownership interest held by Shell in a venture, partnership or company,
after exclusion of all third-party interest.
This press release contains forward-looking statements concerning the
financial condition, results of operations and businesses of Royal Dutch
Shell. All statements other than statements of historical fact are, or may be
deemed to be, forward-looking statements. Forward-looking statements are
statements of future expectations that are based on management's current
expectations and assumptions and involve known and unknown risks and
uncertainties that could cause actual results, performance or events to differ
materially from those expressed or implied in these statements.
Forward-looking statements include, among other things, statements concerning
the potential exposure of Royal Dutch Shell to market risks and statements
expressing management's expectations, beliefs, estimates, forecasts,
projections and assumptions. These forward-looking statements are identified
by their use of terms and phrases such as ''anticipate'', ''believe'',
''could'', ''estimate'', ''expect'', ''goals'', ''intend'', ''may'',
''objectives'', ''outlook'', ''plan'', ''probably'', ''project'', ''risks'',
''seek'', ''should'', ''target'', ''will'' and similar terms and phrases.
There are a number of factors that could affect the future operations of Royal
Dutch Shell and could cause those results to differ materially from those
expressed in the forward-looking statements included in this press release,
including (without limitation): (a) price fluctuations in crude oil and
natural gas; (b) changes in demand for Shell's products; (c) currency
fluctuations; (d) drilling and production results; (e) reserves estimates; (f)
loss of market share and industry competition; (g) environmental and physical
risks; (h) risks associated with the identification of suitable potential
acquisition properties and targets, and successful negotiation and completion
of such transactions; (i) the risk of doing business in developing countries
and countries subject to international sanctions; (j) legislative, fiscal and
regulatory developments including regulatory measures addressing climate
change; (k) economic and financial market conditions in various countries and
regions; (l) political risks, including the risks of expropriation and
renegotiation of the terms of contracts with governmental entities, delays or
advancements in the approval of projects and delays in the reimbursement for
shared costs; and (m) changes in trading conditions. All forward-looking
statements contained in this press release are expressly qualified in their
entirety by the cautionary statements contained or referred to in this
section. Readers should not place undue reliance on forward-looking
statements. Additional factors that may affect future results are contained in
Royal Dutch Shell's 20-F for the year ended December 31, 2011 (available at
www.shell.com/investor and www.sec.gov ). These factors also should be
considered by the reader. Each forward-looking statement speaks only as of the
date of this press release, October 9, 2013. Neither Royal Dutch Shell nor any
of its subsidiaries undertake any obligation to publicly update or revise any
forward-looking statement as a result of new information, future events or
other information. In light of these risks, results could differ materially
from those stated, implied or inferred from the forward-looking statements
contained in this press release.
We may have used certain terms, such as resources, in this press release that
United States Securities and Exchange Commission (SEC) strictly prohibits us
from including in our filings with the SEC. U.S. Investors are urged to
consider closely the disclosure in our Form 20-F, File No 1-32575, available
on the SEC website www.sec.gov. You can also obtain these forms from the SEC
by calling 1-800-SEC-0330.
 Fuel economy measurements made using CAFE cycle under FTP75. Avg of 550
extra miles based on mixed city/highway miles and US avg of 13,476 miles
driven per year with 4.1% better MPG vs dirty engine. Source: fhwa.dot.gov,
2011. Follow OEM recommended oil drain intervals.
 Superior versus our conventional and synthetic blend oils.
SOURCE Shell Lubricants
Contact: MaryJane Mudd, email@example.com, +1 (713) 241-3209, or John
Gramuglia, firstname.lastname@example.org, +1 (973) 588-2000, or Shell Lubricants, +1
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