John Philpin Appointed CEO of Lyris

John Philpin Appointed CEO of Lyris

EMERYVILLE, Calif., Oct. 10, 2013 (GLOBE NEWSWIRE) -- Lyris, Inc.
(OTCBB:LYRI), a global provider of digital marketing solutions, today
announced that its board of directors has appointed John Philpin as president,
chief executive officer, and member of the board, effective immediately. At
the same time the Board accepted the resignation of Roy Camblin as the
company's president, CEO, and member of the board.

Mr. Philpin brings significant executive management experience to Lyris. Prior
to being appointed president and CEO, Philpin was senior vice president of
engineering at Lyris. Previous to that, he was founder and principal of Beyond
Bridges, a global sales strategy and implementation services firm. Mr. Philpin
also served as CEO of Group Partners, CMO of Cramer, CMO of Vitria, and in a
variety of advanced technology management positions at Citigroup and Oracle.

"We want to welcome John as our new CEO and thank Roy for his efforts in
setting a vision and strategy for Lyris," said Ty Comfort on behalf of Lyris'
board of directors. "John has the proven experience in technology, sales, and
marketing to realize the true potential of our next-generation digital
marketing platform, and he knows how to build strong, productive teams, which
will be key as Lyris scales."

"Even before joining Lyris, I was truly impressed with the company's
technology vision and rich heritage of innovation," said John Philpin, CEO of
Lyris. "There is a monumental shift happening in enterprise marketing, and I
look forward to guiding Lyris towards growth consistent with our tremendous
market opportunity."

About Lyris

Lyris is a global provider of digital marketing solutions that help companies
engage with customers in more meaningful ways. Lyris products and services
empower marketers to design, automate, and optimize data-driven interactive
marketing campaigns that facilitate superior engagement, increase conversions
and deliver measurable business value. Lyris' high-performance, secure and
flexible digital marketing platforms improves marketing efficiency by
providing automated digital message delivery, robust segmentation, and
real-time social, mobile, and interaction analytics. The Lyris solutions
portfolio is comprised of both in-the-cloud and on-premise solutions - Lyris
HQ,Lyris LM - combined with customer-focused services and support. More than
5,000 companies worldwide partner with Lyris to manage and execute
sophisticated digital marketing campaigns across email, social, Web and mobile
channels. Connect with us on Twitter:@lyris, Facebook,YouTubeorLinkedIn.

Forward Looking Statements

This press release includes forward-looking statements, as defined in the
Private Securities Litigation Reform Act of 1995, that reflect our current
views with respect to future events and financial performance, and that are
subject to many risks and uncertainties. These forward-looking statements
include material in quotations from management. Statements that include word
such as "expects," "intends," "plan," "believe," "project," "estimate," "may,"
"should," "anticipate," "will" and similar statements identify many of our
forward-looking statements. Many factors could cause actual results to differ
materially from those indicated in our forward-looking statements. For
example, market acceptance of our products, potential delays in product
development, product offerings by our competitors, and our ability to finance
anticipated growth could affect our future results. Other risk factors that
could cause actual results to differ significantly from our expectations are
described in our periodic reports filed with the Securities and Exchange
Commission (available at www.sec.gov). If one or more of these risks or
uncertainties materialize, or if our underlying assumptions otherwise prove to
be incorrect, our actual results may vary materially from what we project. Any
forward-looking statements you read in this news release reflect our views as
of the date of this press release with respect to future events, and are
subject to these and other risks, uncertainties and assumptions relating to
our operations, financial condition, results of operations, growth strategy
and liquidity. Unless otherwise required by law, we undertake no obligation to
publicly update or revise any forward-looking statements, whether as a result
of new information, future developments or otherwise.

CONTACT: Investor Relations Contact:
         Rich McDonald
         Director, Investor Relations
         (610) 688-3305
         rmcdonald@lyris.com
        
         David Fore
         Director of Research, Hayden IR
         (206) 395-2711
         dave@haydenir.com
        
         Public Relations Contact
         Suzi Owens
         PR for Lyris
         (415) 856-5125
         sowens@blancandotus.com
 
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