Working Canadians average less than eight hours of sleep each night, are tired
and unproductive on the job
MISSISSAUGA, ON, Oct. 7, 2013 /CNW/ - A new Canadian survey from Breathe
Right(®) Nasal Strips reveals ninety per cent of adults have experienced a
poor night's sleep(1), and nearly 40 per cent of survey respondents report
they generally do not get a good night's sleep(2). Adults ages 35-64,
typically in the prime of their careers, are most likely to average less than
six hours of sleep per night(3). The result is a tired, unmotivated,
unproductive workforce that is willing to give up evening entertainment, sex,
vacations days - and even a raise - just to get a good night's sleep(4).
"The survey confirms lack of sleep is an epidemic across the country, and many
people are willing to give up some significant quality of life activities for
just a few more hours of rest each night," says Bryce Wylde, alternative
health expert. "It is alarming that so many people are struggling with sleep,
and yet it is one of the most important, basic human needs for maintaining
overall health and wellbeing, and ensuring we are mentally fit to be
productive and effective at work."
A strong majority of adults in every region of Canada reported that they have
experienced poor sleep quality. Residents of Atlantic Canada were most likely
to report poor sleep quality, with 97 per cent(5). Those who live in Alberta
were least likely to report poor sleep quality, and yet 83 per cent of survey
respondents in this province still acknowledged ever having experienced a poor
night's sleep(6). Nationally, women (92 per cent) were more likely than men
(88 per cent) to experience a poor night's sleep.
In addition to poor quality sleep, Canadian adults are generally not sleeping
enough. Sixty-nine per cent of adults get between six and eight hours of sleep
per night, and 21 per cent get less than six hours per night(7). Albertans are
most likely to sleep less than six hours per night, and least likely to get
six to eight hours(8). Manitoba/Saskatchewan residents are least likely to
sleep less than six hours per night, and most likely to sleep six to eight
A poor night's sleep leaves the majority of adults feeling tired, unmotivated,
and irritable the next day, as well as less productive at work or school(10).
Nearly a quarter of adults report being late for work or school, and 10 per
cent admitted missing work or school altogether, due to a poor night's
sleep(11). Men and women both experienced the impacts of inadequate sleep:
-- Men (60 per cent) and women (61 per cent) were equally likely
to be less productive at work
-- Men (26 per cent) are more likely than women (18 per cent) to
be late for work/school
-- Men (13 per cent) are more likely than women (8 per cent) to
-- Women ( 56 per cent) are more likely than men (48 per cent) to
-- Women (40 per cent) are more likely than men (35 per cent) to
be unable to concentrate
"The combination of poor quality sleep and reduction in length of sleep is a
concerning trend, and will certainly have negative effects on employees'
ability to be productive at work," says Sophie Lamarche, executive and
management coach. "I often counsel my clients on ways to be more productive
and efficient during their time in the office, and it starts with being
properly rested. It is important to determine the reasons for poor sleep,
identify ways to improve your sleep, and then make sleep a priority on an
In order to gain valuable sleep time, Canadians are willing to make
concessions and give up some other activities. The most common activities that
we would trade for a good night's sleep include an episode of a favourite
program (60 per cent), a night out on the town (57 per cent), a free meal (48
per cent), sex (35 per cent), a vacation day (32 per cent), and a raise (22
per cent)(12). Among the provinces, Alberta was most likely to give up sex and
Ontario was least likely(13). Quebec residents were most likely to give up a
vacation day and a raise, British Columbia residents were least likely to give
The survey also examined the impact of nighttime nasal congestion on the
quality of sleep. Almost one-third of adults surveyed experience nasal
congestion at least once a month(15). About three-quarters of them experience
congestion at night, and report it is somewhat (37 per cent) or highly (20 per
cent) bothersome(16). Breathe Right Nasal Strips are clinically proven to
improve airflow in the nasal passageways, helping to relieve congestion and
improve breathing, which helps improve sleep quality.
Methodology. This news release presents the findings of a telephone survey
conducted among a national random sample of 1,002 adults comprising 502 males
and 500 females 18 years of age and older, living in Canada. The margin of
error for a sample of this size is +/- 3.10%, 19 times out of 20. Interviewing
for this Research House National Telephone Omnibus Survey was completed during
the period: August 14 - 19, 2013.
GlaxoSmithKline Consumer Healthcare is one of the world's largest
over-the-counter consumer healthcare products companies. Its well-known brands
include the leading oral healthcare products, Sensodyne(®), ProNamel(® )and
Aquafresh(®), denture care products Polident(® )and PoliGrip(®), Spectro(®
)skincare products as well as many medicine cabinet staples -- Abreva(®),(
)Breathe Right(®), and TUMS(® )-- which are trademarks owned by and/or
licensed to GlaxoSmithKline Group of Companies.
GlaxoSmithKline - one of the world's leading research-based pharmaceutical and
healthcare companies - is committed to improving the quality of human life by
enabling people to do more, feel better and live longer. For further
information please visit www.gsk.com.
(1) Weinman Schnee Morais Inc. Canada Sleep & Nighttime Nasal Congestion
OmniTel. August 2013. Sponsored by Breathe Right Nasal Strips(®).
SOURCE GlaxoSmithKline Inc.
Media Relations: GSK Consumer Healthcare Rachel Jaikaran (905) 814-3695
Argyle Communications Kerry Collings (416) 968-7311 ext. 253
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