TELUS helps Canadian families avoid online exploitation

TELUS WISE -- a free program helping Canadians, young and old, develop safer 
online habits 
VANCOUVER, Oct. 4, 2013 /CNW/ - TELUS is launching TELUS WISE (Wise Internet 
and Smartphone Education), a unique program available to Canadians for free, 
offering seminars and online resources that will help keep all members of 
Canadian families safer online. Whether it's protecting children from 
cyberbullying and sexual exploitation or keeping elderly safe from financial 
fraud and identity theft, developing more online-savvy is critical to a 
family's overall safety when using the Internet on computers, tablets and 
smartphones alike. 
"The online safety and security of Canadian families is vitally important to 
the TELUS team, and we are thrilled to be able to provide peace of mind to 
parents and their children through TELUS WISE," said Darren Entwistle, TELUS 
President and CEO. "This innovative educational program will arm Canadians 
with the tools necessary to help keep their families safe from online criminal 
activity such as financial fraud and child predators. TELUS WISE advances our 
unparalleled commitment to give where we live and put our customers first by 
helping to protect what is most valuable to them - their loved ones." 
The program has two parts - one aimed at adults interested in keeping 
themselves and their families safe; the second tailored to appeal directly to 
youth. TELUS is scheduling free, public TELUS WISE seminars led by 
specially-trained TELUS team members at convenient locations across the 
country and is also inviting groups to book their own seminars - a workplace, 
community centre, school, parenting group or senior's centre, for example. 
Individuals can also book a one-on-one session with trained team members at 
more than 200 TELUS stores. TELUS WISE educational material will also be 
available on a secure TELUS WISE portal, available to anyone who wants to 
educate themselves on the safe use of smartphones, tablets and computers. 
The first of its kind in Canada, the TELUS WISE program not only assists 
parents in the education of their children of any age, but can also help start 
a dialogue with aging parents about identity theft and how to stay protected 
against scam artists and other exploiters. 
Further details include: 
--  TELUS WISE program 
    -- for parents and adults:
  o In-person seminars that TELUS will hold for the public and can be 

    booked by any business or community group across the country.
    Participants will learn about the common pitfalls of cyberspace and
    how to better protect personal information from predators and

  o Vast library of online educational resources for parents about what 
choices children might be making online, how to protect them, and 
signs to watch for that children might be in trouble; and
  o Personalized, one-on-one TELUS WISE sessions on Internet and 

    smartphone safety and security available by appointment at more
    than 200 TELUS in-store Learning Centres across the country.
    --  TELUS WISE footprint

    -- for children ages eight to 18.
  o Secure, online portal offering fun, interactive challenges where 
children can learn how to stay safe online;
  o Relatable comic-strip scenarios that identify common mistakes 
innocent children often make online around key topics like 
cyberbullying and predators;
  o Unique avatars for engaged learning; and
  o School-age children can earn money for their school's cyberbullying 
and digital citizenship programs by completing interactive 
TELUS WISE and TELUS WISE footprint content has been developed in partnership 
with accredited organizations like MediaSmarts and to address the 
critical need for timely, informative and relevant information given the 
steady growth of smartphone adoption and Internet use, particularly with 
children and teens. 
"Our belief is that children and youth need critical thinking skills to engage 
with media as active and informed digital citizens," said Jane Tallim, 
co-executive director, "With the proliferation of the Internet 
and smartphones, it is critical that socially conscious companies like TELUS 
offer impactful new programs to keep our children safer online and we're 
pleased to be a partner in the roll out of TELUS WISE to millions of families 
across the country in an effort to educate them about smarter online choices." 
TELUS WISE and WISE footprint programs have also been recognized and awarded 
the PTPA Winner's Seal of Approval. 
For further information, please visit: and or follow our conversation on Twitter @TELUS using 
the hashtag #TELUSWISE 
About TELUS 
TELUS (TSX: T, NYSE: TU) is a leading national telecommunications company in 
Canada, with $11.2 billion of annual revenue and 13.2 million customer 
connections, including 7.7 million wireless subscribers, 3.3 million wireline 
network access lines, 1.4 million Internet subscribers and 743,000 TELUS TV 
customers. Led since 2000 by President and CEO, Darren Entwistle, TELUS 
provides a wide range of communications products and services, including 
wireless, data, Internet protocol (IP), voice, television, entertainment and 
In support of our philosophy to give where we live, TELUS, our team members 
and retirees have contributed more than $300 million to charitable and 
not-for-profit organizations and volunteered 4.8 million hours of service to 
local communities since 2000. Fourteen TELUS Community Boards lead TELUS' 
local philanthropic initiatives. TELUS was honoured to be named the most 
outstanding philanthropic corporation globally for 2010 by the Association of 
Fundraising Professionals, becoming the first Canadian company to receive this 
prestigious international recognition. 
For more information about TELUS, please visit

SOURCE  TELUS Corporation 
 For media inquiries, please contact: 
British Columbia: 
Liz Sauvé TELUS Media Relations 604-719-6715 
Chris Gerritsen TELUS Media Relations 403-530-4919 
Jill Yetman TELUS Media Relations 416-992-2639 
To view this news release in HTML formatting, please use the following URL: 
CO: TELUS Corporation
ST: British Columbia
-0- Oct/04/2013 12:18 GMT
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