Splunk Announces the General Availability of Splunk Cloud

  Splunk Announces the General Availability of Splunk Cloud

Splunk Delivers Power of Splunk^® Enterprise as a Cloud Service; Offers Splunk
                                Storm for Free

Splunk Worldwide Users' Conference

Business Wire

LAS VEGAS -- October 1, 2013

Splunk Inc. (NASDAQ: SPLK), the leading software platform for real-time
operational intelligence, today announced the general availability (GA) of
Splunk Cloud™, a new service that delivers Splunk Enterprise in the cloud.
Organizations can now access Splunk Cloud to gain visibility and operational
insights into their machine-generated big data in the cloud, as well as
correlate this data across their cloud and on-premises environments. With the
introduction of Splunk Cloud for large-scale production environments, Splunk
Storm, the cloud-based service introduced last year, will significantly expand
its free developer offerings to 20GB of total storage per month.

“We are expanding our offering because we heard our customers loud and clear –
they want Splunk Enterprise as a cloud service,” said Dejan Deklich, vice
president of cloud engineering, Splunk. “Delivering the enterprise-class
Splunk Cloud, based on award-winning, patented technology, enabled us to also
make Splunk Storm free. This is exciting because we are now giving a free
service to developers who have to pay for the same results from other

“TheSplunk vision of delivering its software as a service across any type of
user scenario allows its customers greater choice,” said Dennis Callaghan,
senior analyst, 451 Research. “By providing an enterprise-class cloud service
with all of the features of its flagship product, Splunk is making a strong
statement about doing business in the cloud and looks to cement its position
as a leader in the operational intelligence market, across all modes of

Splunk Cloud, powered by Amazon Web Services (AWS), includes access to all
features of the award-winning Splunk Enterprise platform including apps, APIs,
alerting and role-based access controls. Splunk Cloud supports all core Splunk
Enterprise use cases including application management, digital intelligence,
IT operations management, security and more. Splunk Cloud also integrates with
on-premises deployments of Splunk to deliver visibility into operational
status, KPIs and security postures across all environments.

Customers Gain Operational Intelligence with Splunk Cloud

Funtomic, a leading games company, uses operational intelligence provided by
Splunk Cloud to monitor the performance, availability and user experience of
its website and games, while also visualizing analytics to measure the
effectiveness of ad campaigns.

“Splunk Cloud is giving us unprecedented insights into the way users are
utilizing our websites and mobile games by monitoring A/B website testing data
to track performance and user behavior,” said Leeor Aharon, chief technology
officer, Funtomic. “The flexibility of analytics from Splunk Cloud helps us
track and alert marketing performance while also understanding user behavior
to optimize their experience. Splunk Cloud has been outstanding in supporting
the needs of DevOps and business users at Funtomic.”

White Ops, a digital advertising and security provider, uses Splunk Cloud as a
security analytics platform to detect digital advertising impressions that are
fraudulently made by bots, delivering actionable intelligence they use to
rationalize media spending on behalf of their customers.

“Splunk Cloud is critical to our bot detection operations,” said Tamer Hassan,
chief technical officer, White Ops. “It helps us fight crime by catching
malicious traffic, both online and on enterprise networks. Splunk Cloud lets
us use the full potential of Splunk Enterprise, and helps us do the
number-crunching and deep analysis of massive traffic flows that we need to do
to catch the bad guys, without having to install or manage any

Splunk Cloud is available on an annual subscription basis, with plans
available from 50 GB/day up through one Terabyte per day of machine data, with
custom options available outside that range.

“Splunk, like AWS, is an innovative and disruptive technology,” said Terry
Wise, Director, Worldwide Partner Ecosystem, AWS. “As the cloud provider of
choice for the Splunk Cloud service, AWS is excited to offer our enterprise
customers the ability to gain deeper operational intelligence from their
AWS-based applications.”

Please contact Splunk sales if you are interested in learning more. To sign up
for a free Splunk Storm account, visit the Splunk Storm website.

About Splunk Inc.

Splunk Inc. (NASDAQ: SPLK) provides the engine for machine data™. Splunk®
software collects, indexes and harnesses the machine-generated big data coming
from the websites, applications, servers, networks, sensors and mobile devices
that power business. Splunk software enables organizations to monitor, search,
analyze, visualize and act on massive streams of real-time and historical
machine data. More than 6,000 enterprises, universities, government agencies
and service providers in over 90 countries use Splunk Enterprise to gain
Operational Intelligence that deepens business and customer understanding,
improves service and uptime, reduces cost and mitigates cybersecurity risk.
Splunk Storm®, a cloud-based subscription service, is used by organizations
developing and running applications in the cloud.

To learn more, please visit www.splunk.com/company.

Splunk, Splunk>, Splunk Storm, Listen to Your Data, SPL, Splunk Cloud, and The
Engine for Machine Data are trademarks and registered trademarks of Splunk
Inc. in the United States and other countries. All other brand names, product
names, or trademarks belong to their respective owners. © 2013 Splunk Inc. All
rights reserved.


Splunk Inc.
Tom Stilwell, 415-852-5561
Investor Contact
Ken Tinsley, 415-848-8476
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