Philip Morris International Inc. (“PMI”) Announces Agreement to Acquire a 49% Interest in Arab Investors-TA (FZC) for $625

  Philip Morris International Inc. (“PMI”) Announces Agreement to Acquire a
  49% Interest in Arab Investors-TA (FZC) for $625 Million

Business Wire

NEW YORK -- September 30, 2013

Regulatory News:

Philip Morris International Inc. (NYSE / Euronext Paris: PM) announces today
its entry into a definitive agreement to acquire 49% of the shares of United
Arab Emirates-based Arab Investors-TA (FZC) (“AITA”) for $625 million. Through
its acquisition of 49% of the shares of AITA, PMI will secure an almost 25%
economic interest in the Société des Tabacs Algéro-Emiratie (“STAEM”), a joint
venture which is 51% owned by AITA and 49% by the Algerian state-owned Société
Nationale des Tabacs et Allumettes SpA, the market leader. STAEM, with which
PMI has had a successful partnership since 2005, manufactures and distributes
under license PMI’s Marlboro and L&M brands, which together hold a significant
share of the international trademarks sold in Algeria, placing PMI’s brand
portfolio as the second largest in the market. This equity investment in AITA
will provide PMI with enhanced earnings from Algeria and is projected to be
accretive to PMI’s earnings per share as of 2014.

“With the fourth largest total GDP in Africa, and an estimated cigarette
market of 30 billion units, Algeria holds tremendous potential for future
growth,” said Miroslaw Zielinski, PMI’s President, Eastern Europe, Middle East
& Africa Region and PMI Duty Free.

“This agreement confirms our confidence in the Algerian economy, the cigarette
industry and their long-term prospects. Over the last five years, Algeria has
been a key driver of the growth of our premium brands in North Africa and the
investment we are announcing today will significantly enhance our prospects in
the country. Our new partnership with the UAE-based investors from whom we are
acquiring the 49% interest in AITA also opens additional business
opportunities in Egypt and certain other North African and Middle Eastern
markets where there is potential for further expansion.”

Philip Morris International Inc.

Philip Morris International Inc. (PMI) is the leading international tobacco
company, with seven of the world’s top 15 international brands, including
Marlboro, the number one cigarette brand worldwide. PMI’s products are sold in
more than 180 markets. In 2012, the company held an estimated 16.3% share of
the total international cigarette market outside of the U.S., or 28.8%
excluding the People’s Republic of China and the U.S. For more information,


Philip Morris International Inc.
Investor Relations:
New York: +1 (917) 663 2233
Lausanne: +41 (0)58 242 4666
Lausanne: +41 (0)58 242 4500
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