United Way for Southeastern Michigan Lights Torch to Kick Off $40 Million
Community Giving Campaign
DETROIT, Sept. 27, 2013
- United Way Campaign Chair and Ford Motor Company COO Mark Fields and United
Way President and CEO Michael J. Brennan lead torch-lighting ceremony at Hart
- $40 million goal established to enable United Way to expand its work on
Education, Basic Needs and Financial Stability
- Torch is a long-standing United Way symbol for the organization's annual
DETROIT, Sept. 27, 2013 /PRNewswire-USNewswire/ -- Ford Motor Company Chief
Operating Officer Mark Fields, who also serves as chair of United Way for
Southeastern Michigan's 2013 campaign, kicked off the annual community giving
initiative today with a symbolic torch-lighting ceremony at Detroit's Hart
Fields announced a fundraising goal of $40 million – $5 million more than last
year's target. The funds will accelerate United Way's work toward improving
the first five years of the lives of children in Southeast Michigan to ensure
that in 2030, when many are high school seniors, they will graduate as the
most college- and career-ready class in the nation.
"There is new energy building in Detroit and the surrounding communities,"
said Fields. "Working together, we have a tremendous opportunity to make this
a better place to live and work. United Way's work to prepare children for
college and careers is important for families, and for every business looking
to grow in Greater Detroit."
United Way President and CEO Michael J. Brennan attended the event, along with
many community members, civic, business and community leaders and other
supporters. One of the newest members of the Detroit Lions, Glover Quin, spoke
about his support of the campaign.
The lighting of the United Way torch symbolizes a public- and private-sector
collaboration to achieve a common goal – making Greater Detroit one of the top
five places in the country to live and work by the year 2030. Supporting
United Way ensures positive, lasting community change will continue at a
grassroots level. The last few years have been financially difficult for the
organization, which relies on a combination of individual and corporate
contributions, as well as grants, to survive.
"Ford Motor Company and its employees have a long history of generosity and
leadership," said Brennan. "We appreciate the support of the Metro Detroit
business community and individuals as we build on the tradition of generous
giving in our region, and create remarkable and tangible change in our
The fundraising campaign runs through the end of the year.
About Ford Motor Company
Ford Motor Company, a global automotive industry leader based in Dearborn,
Mich., manufactures or distributes automobiles across six continents. With
about 177,000 employees and 65 plants worldwide, the company's automotive
brands include Ford and Lincoln. The company provides financial services
through Ford Motor Credit Company. For more information regarding Ford and its
products worldwide, please visit http://corporate.ford.com.
About United Way for Southeastern Michigan
United Way for Southeastern Michigan mobilizes the caring power of Wayne,
Oakland and Macomb counties to improve lives in measurable and lasting ways
throughout the region. The organization is led by a diverse group of
volunteers from business, labor, government, human services, education and the
community. United Way provides opportunities to invest in the metropolitan
Detroit community through its annual Campaign and is a leader in convening
partners to impact local residents each year by increasing economic
self-sufficiency, protecting children and youth at risk, strengthening
families, empowering neighborhoods and communities, and promoting health and
wellness. Additional information is available at www.liveunitedsem.org.
For news releases, related materials and high-resolution photos and video,
SOURCE United Way for Southeastern Michigan
Press spacebar to pause and continue. Press esc to stop.