NETS expands reach of Drive Safely Work Week campaign with Spanish materials

  NETS expands reach of Drive Safely Work Week campaign with Spanish materials

Business Wire

VIENNA, Va. -- September 26, 2013

The Network of Employers for Traffic Safety (NETS) today announced the 2013
Drive Safely Work Week (DSWW) tool kit is now available in Spanish. The
Spanish-language translation was made possible through NETS’ partnership with
the National Highway Traffic Safety Administration (NHTSA). Nearly 38 million
U.S. residents speak Spanish at home, according to the U.S. Census.

Drive Safely Work Week will be nationally recognized October 7-11. This year’s
campaign theme is “Gear Up for Safe driving- Mind, Body, Vehicle.” The free
tool kit is available to download from NETS’ Website at 
www.trafficsafety.org.

Traffic crashes remain the leading contributor to fatal work injuries,
according to the most recent report from the Bureau of Labor Statistics. “NETS
wants to reach as many employees and employee family members as possible with
the safe-driving messages of the DSWW campaign,” said Jack Hanley, NETS
Executive Director. “We are grateful to NHTSA for helping to expand the
campaign’s reach.”

The employer tool kit provides easy-to-use Web-based resources that illustrate
how maintenance of mind, body and vehicle are all connected and essential
components to being a safe driver. Actionable steps are provided to help
drivers be at their best behind the wheel. The campaign was developed using
the expertise of NETS’ member companies, collectively representing a fleet of
more than half a million vehicles that travel in excess of 10 billion miles
globally each year.

About DSWW

Drive Safely Work Week is observed annually during the first week of October.
However, the materials are not dated and may be used anytime throughout the
year. Over the past three years, an average of 3500 organizations has
participated annually, representing 16.5 million employees per year. NETS has
produced DSWW since 1996.

About NETS

NETS is a 501(c) 3 organization, a partnership between the U.S. Federal
government and the private sector. Board members include Abbott, AmeriFleet
Transportation, Chubb Group of Insurance Companies, The Coca-Cola Company,
Johnson & Johnson, Liberty Mutual Insurance Group, Monsanto Company,
Nationwide Mutual Insurance Group, Shell International Petroleum Company and
UPS. In addition, the National Highway Traffic Safety Administration and the
National Institute for Occupational Safety and Health serve as federal
liaisons to the board of directors. Established in 1989, NETS is dedicated to
improving the safety of employees, their families, and members of the
communities in which they live and work by preventing traffic crashes that
occur on-and-off the job.

NETS is a member of the United Nations Road Safety Collaboration and
encourages employers to participate in Drive Safely Work Week as an example of
what can be done in the U.S. to support the Decade of Action for Road Safety
2011-2020. For more information on NETS or The Decade of Action for Road
Safety, visit www.trafficsafety.org or contact jhanley@trafficsafety.org.

Contact:

Network of Employers for Traffic Safety (NETS)
Jack Hanley, 314-680-3293
jhanley@trafficsafety.org
 
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