Sony Pictures Home Entertainment Acquires Worldwide Home Entertainment Rights to Angry Birds Toons

Sony Pictures Home Entertainment Acquires Worldwide Home Entertainment Rights
                             to Angry Birds Toons

PR Newswire

CULVER CITY, Calif., Sept. 25, 2013

CULVER CITY, Calif., Sept. 25, 2013 /PRNewswire/ --Sony Pictures Home
Entertainment (SPHE) announced today that they have acquired worldwide home
entertainment Blu-ray and DVD rights toAngry Birds Toons, Rovio
Entertainment's inaugural animated series.

(Logo: http://photos.prnewswire.com/prnh/20130925/LA86182LOGO)

This marks the first-ever release of the Angry Birds Toonsseries on Blu-ray
or DVD and comes in anticipation of Rovio's theatrical 3D Angry Birds film to
be released by Sony Pictures in 2016.

"Angry Birdsis one of the most recognizable franchises in the world, and
we're thrilled to be the first to partner with Rovio to expand their product
offering at retail through our category," said Lexine Wong, Senior Executive
Vice President, Worldwide Marketing, Sony Pictures Home Entertainment. "Fans
of all ages will enjoy the animated adventures as an extension of the popular
game."

"With over a billion views of our cartoons through our games, we've been blown
away by our fans' response to our first animated series," said Rachel Webber,
Vice President of Video, Rovio Entertainment. "We're excited to bring even
more content to our fans on DVD and deepen our partnership with Sony."

Angry Birds Toonsbrings to life the characters and adventures from one of the
most beloved games in history as 52 short episodes for the whole family to
enjoy. The series is set on Piggie Island,where the Red Bird and his
fearless feathered companions, must band together to protect their eggs – and
their futures – from the wily plotting of the Bad Piggies.

The Angry Birds franchise has been praised for its successful combination of
addictive gameplay, beloved comical characters, and quality storytelling.
With over 1.7 billion downloads across all platforms,Angry Birds popularity
has led to versions of the game being created for personal computers and
gaming consoles. The first volume of Angry Birds Toons will be available in
stores worldwide on Blu-ray and DVD starting in December 2013.

SONY PICTURES HOME ENTERTAINMENT
Sony Pictures Home Entertainment (SPHE) is a Sony Pictures Entertainment (SPE)
company. Sony Pictures Entertainment (SPE) is a subsidiary of Sony
Entertainment Inc., a subsidiary of Tokyo-based Sony Corporation. SPE's global
operations encompass motion picture production, acquisition and distribution;
television production, acquisition and distribution; television networks;
digital content creation and distribution; operation of studio facilities; and
development of new entertainment products, services and technologies. For
additional information, go to http://www.sonypictures.com.

ROVIO ENTERTAINMENT LTD.
Rovio Entertainment Ltd is an industry-changing entertainment media company
headquartered in Finland, and the creator of the globally successful Angry
Birds™ characters franchise. Angry Birds, a casual puzzle game, became an
international phenomenon within a few months of its release. Angry Birds has
expanded rapidly into multifaceted entertainment, publishing, and licensing
company to become a beloved international brand. Rovio's animated Angry Birds
feature film is slated for July 1, 2016. www.rovio.com

SOURCE Sony Pictures Home Entertainment

Website: http://www.rovio.com
Website: http://www.sonypictures.com
Contact: Staci Griesbach, Vice President, Worldwide Publicity, Sony Pictures
Home Entertainment, +1-310-244-6903, Staci_Griesbach@spe.sony.com, Rovio
Entertainment, media@rovio.com
 
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