Colgate-Palmolive Celebrates Hispanic Heritage Month With Annual "Haz la U™" Educational Grant Program

 Colgate-Palmolive Celebrates Hispanic Heritage Month With Annual "Haz la U™"
                          Educational Grant Program

Colgate Partners with the Hispanic Scholarship Fund for the Fifth Year to
Provide Educational Grants to Hispanic High School Seniors

PR Newswire

NEW YORK, Sept. 24, 2013

NEW YORK, Sept. 24, 2013 /PRNewswire/ --Today, Colgate-Palmolive renews its
commitment to the Latino community by encouraging young Hispanics in the
United States to continue on the path to higher education. In celebration of
Hispanic Heritage Month, Colgate has announced this year's "Haz la U™"
educational grant program, in partnership with the Hispanic Scholarship Fund.


In its fifth year, "Haz la U™" has expanded to offer educational grants to
Hispanic high school seniors enrolling in higher education for the 2014-15
school year.^1 This year's recipients will also be awarded a membership into
the Hispanic Scholarship Fund, which includes career counseling, as well as
the opportunity to network with past Hispanic Scholarship Fund alumni.

"Haz la U™" seeks to help grant recipients fund their first year of college
and put them on the road to graduation. Recent news from the U.S Census Bureau
Analysis reveals that a record 7 in 10 Hispanic high school graduates are
enrolling in higher education.^2 With more Hispanic students entering higher
education it is important to support these students in college.

"Colgate continues to support 'Haz la U™' to increase Hispanic enrollment in
college and to support families with the costs of higher education," said
Carla Kelly, General Manager of Multicultural Marketing, Colgate-Palmolive.
"We want to invest in the Hispanic community and our ongoing partnership with
the Hispanic Scholarship Fund is a testament to the value we place on
educating our future leaders."

While more Hispanic students are attending college, according to the Pew
Hispanic Center, Latinos ages 22-24 are half as likely as their Caucasian
counterparts to complete their bachelor's degree.^3 The "Haz la U™" grant
seeks to keep recipients on the track to graduation by lessening their
financial concerns during their first year of college and to focus on their

Through resources like "Haz la U™", Latino students are finding avenues that
make college enrollment a reality. Last year's $15,000 "Haz la U™" winner,
Eduardo Solorio of Five Points, California has enrolled at the University of
California – Irvine.

"My 'Haz la U™' grant is enabling me to start my first semester of college
with fewer worries," he said. "I'm able to focus on my studies and the grant
helps me not become a financial burden to my family while I pursue my degree.
This is a great opportunity for me to start college off on the right foot."

To learn more about "Haz la U™" and our application guidelines, please visit or by calling 1-877-HSF-INFO.

About Colgate-Palmolive Company
Colgate-Palmolive is a leading global consumer products company, tightly
focused on Oral Care, Personal Care, Home Care and Pet Nutrition. Colgate
sells its products in over 200 countries and territories around the world
under such internationally recognized brand names as Colgate, Palmolive,
Mennen, Softsoap, Irish Spring, Protex, Sorriso, Kolynos, elmex, Tom's of
Maine, Sanex, Ajax, Axion, Soupline, and Suavitel, as well as Hill's Science
Diet and Hill's Prescription Diet. For more information about Colgate's global
business, visit the Company's web site at To
learn more about Colgate Bright Smiles, Bright Futures^®, Colgate's global
oral health education program, please visit CL-C

About Hispanic Scholarship Fund
Founded in 1975, the Hispanic Scholarship Fund believes that the country
prospers when all Americans have access to the opportunities a college
education can afford. As the nation's leading Hispanic higher education fund,
HSF works to address the barriers that keep many Latinos from earning a
college degree. HSF has awarded over $330 million in scholarships over the
past 36 years and has supported a broad range of outreach and education
programs to help students and their families navigate collegiate life, from
gaining admission and securing financial aid to finding employment after
graduation. HSF envisions a future where every Latino household will have at
least one college graduate, creating an enduring impact on the college outlook
of Latino families nationwide, and strengthening the American economy.

^1 The newly expanded $65,000 investment includes twenty-one grants for 2014
that are comprised of one grand prize for one $15,000 educational grant in
addition to twenty, second place, $2,500 educational grant prizes.
^2 Pew Hispanic Center. "High School Drop-out Rate at Record Low" Hispanic
High School graduates Pass Whites in Rate of College Enrollment," May 8, 2013
^3 Pew Hispanic Center. "High School Drop-out Rate at Record Low" Hispanic
High School graduates Pass Whites in Rate of College Enrollment," May 8, 2013

SOURCE Colgate-Palmolive

Contact: Vivian Hernandez, Cohn & Wolfe, (212) 798-9839,; or Colgate-Palmolive Company, (212) 310-2670,
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