Enacomm Helps Banking Up Meet Goal of Reducing Financial Anxiety for Customers
Deploys Self-Service Solution That Draws on Banking Up's Internal
Database to Optimize the Customer Call Experience With Intelligent
TULSA, OK -- (Marketwired) -- 09/24/13 -- Banking Up, a personal
finance platform that lets banks and businesses provide customers
with a smart, mobile alternative to traditional checking accounts,
today announced that it has enlisted the help of Enacomm, Inc., a
leading provider of voice processing infrastructure, applications and
services that optimize customer call interactions, to deploy a
hosted, self-service interactive voice response (IVR) solution.
Enacomm's analytics software allows Banking Up's internal database to
be utilized to create intelligent interactions, optimizing the
customer call experience.
Enabled by Enacomm, Banking Up will employ an adaptive decisioning
engine driven by real-time access to customer data to engage patrons
with unique, personalized exchanges. These intelligent interactions
differentiate Banking Up from other banking and financial service
providers with every call.
"When our customers call the phone number on the back of their
payment card, their level of financial anxiety is usually pretty
high; we want to guide them quickly to the right answer and make sure
that they finish the call reassured," commented Patrice Peyret, CEO
of Banking Up. "Enacomm's technology and support allows us to design
the call flows we need, monitor their effectiveness, and make changes
rapidly when necessary."
Quickly and easily giving customers the information they are seeking
helps to keep them satisfied and at ease, increasing loyalty with
every interaction. The partnership between Banking Up and Enacomm is
targeted at enhancing the quality of service and information
"Personalized content in the IVR makes channel containment more
effective, often eliminating the need to connect with an agent,"
explained Enacomm Founder and CEO Michael Boukadakis. "Contacts
handled with automation are as little as a tenth of the cost of
Boukadakis added, "Banking Up's goal is to provide financial
inclusion and stability, putting customers first, and Enacomm is
focused on developing advanced technology solutions
that not only
streamline operations, but that improve the customer experience --
it's a perfect partnership."
Across industries, combining real-time data analytics with a flexible
dynamic decisioning engine can help organizations increase revenues,
cut costs and improve customer loyalty and retention. To find out how
Enacomm can help your company improve your bottom line while better
serving customers, go to www.enacomm.net.
To learn more about the Banking Up platform, which enables businesses
and banks to offer customers full-featured checking account services
on top of easy-to-deploy, low-cost prepaid card accounts, visit
Enacomm is a leading provider of voice processing
infrastructure, applications and services that optimize customer call
interactions. It is part of a group of specialized companies focused
on interactive voice and customer service solutions that, since 1986,
has helped clients deploy customer self-service and assisted-service
solutions that rapidly intake, automate and process high numbers of
spoken, data or touch-tone requests. As a frontrunner in interactive
voice response (IVR) technology, Enacomm's customer base is made up
of Fortune 50 to Fortune 2000 companies concentrated in the
Prepaid/Cash Card, Financial, Health Care and Utilities industries.
Enacomm solutions are designed to be flexible, configurable,
cost-effective, and can be delivered as hosted services, on-premise
customer deployments, or through "on-demand" cloud-based
technologies. Enacomm has deployed more than 800 systems and
processes more than 1,000,000 conversations and automated
transactions every day.
About Banking Up
Banking Up is a leading online and mobile
financial services company, providing businesses, banks and their
consumers with smart, technology-forward personal finance products.
The Banking Up platform enables businesses and banks to offer
customers full-featured checking account services on top of
easy-to-deploy, low-cost prepaid card accounts. Its consumer-facing
product, the UPside Visa online and mobile account, provides
consumers with an attractive alternative to traditional checking
accounts. Plastyc, Inc., now doing business as Banking Up, has won
multiple awards for serving underbanked consumers. Its partners
include the Consumer Financial Protection Bureau (CFPB), Center for
Financial Services Innovation (CFSI), H&R Block, GreenDot and
Walmart. Banking Up's principals and directors have a track record as
financial services innovators at companies including Gemalto,
Oberthur, Signio (now part of PayPal, an eBay company), ClairMail
(now part of Monitise), Lending Club, and Genetic Finance. Banking Up
is privately held with headquarters in New York City.
For more information contact:
(212) 671-1015 ext. 304
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