Revenue Analytics Partner Dr. Jon Higbie Chairs Informs Session on Big Data Analytics

  Revenue Analytics Partner Dr. Jon Higbie Chairs Informs Session on Big Data

Business Wire

ATLANTA -- September 24, 2013

Dr. Jon Higbie, a partner at Revenue Analytics, Inc., will be chairing a
session on Big Data Analytics at the 2013 Institute for Operations Research
and the Management Sciences (INFORMS) Annual Meeting in Minneapolis,

The INFORMS Annual Meeting is designed to bring together Operations Research
experts from industry, academia and government to discuss advanced analytics
research and practices. It will be held October 6-9, 2013 at the Minneapolis
Convention Center.

“Big Data is technically defined by the 3Vs of Volume, Variety and Velocity,
but the key to success with Big Data is in using it to generate business
insights,” Dr. Higbie remarked. “Practitioners of Revenue Management have rich
experience in crunching large datasets to better segment their customers and
provide more targeted offerings to consumers.”

The panel session, entitled “Big Data Analytics Case Studies in Pricing and
Revenue Management,” will feature presentations from InterContinental Hotels
Group,, Google and Revenue Analytics, Inc. which provide
practical illustrations of how Big Data can be converted into actionable

The session will commence Sunday, October 6, at 1:30 pm CDT. Information about
the event can be obtained from INFORMS.

Copies of Revenue Analytics’ presentation, “Big Data Means Nothing Without Big
Data Analytics,” co-authored by Dr. Jon Higbie and Dr. Anand Srinivasan, may
be obtained from Revenue Analytics, Inc.

About Revenue Analytics

Revenue Analytics is the world’s leading consulting firm in designing
visionary capabilities in Pricing and Revenue Management. Revenue Analytics
partners with clients to create elegant solutions that deliver high impact
results. The firm’s principals have successfully facilitated more than 100
previous clients uncovering over $10 billion in additional revenues. For more
information, visit


Revenue Analytics
Joanna Roy, 770-661-1444
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