STMicroelectronics: MEMS Accelerometer from STMicroelectronics Is Part of Newly Launched Brain Sentry Impact Sensor

  STMicroelectronics: MEMS Accelerometer from STMicroelectronics Is Part of
                  Newly Launched Brain Sentry Impact Sensor

Practical impact sensor identifies players who have received hits to the head
           and should be further evaluated for possible concussion

Geneva, September 23, 2013 - STMicroelectronics (NYSE: STM), a global
semiconductor leader serving customers across the spectrum of electronics
applications, today announced that the just-launched Brain Sentry Impact
Sensor(TM), a lightweight helmet-mounted impact-monitoring device, uses ST's
MEMS accelerometer to monitor head impacts that may cause concussions or other
brain injuries.

ST's low-power, high-g tri-axial accelerometer integrated in the Brain Sentry
Impact Sensor accurately measures acceleration in all directions produced by
collisions. The data collected and reported by the Brain Sentry Impact Sensor
allows coaches, trainers and doctors to monitor players after every hit, with
the goal of identifying players who should be further evaluated and reducing
the number of sports-related brain injuries.

"The risk of concussion increases as the acceleration experienced by an
athlete's head increases," said Greg Merril, co-founder and CEO of Brain
Sentry. "Our goal with the Brain Sentry Impact Sensor is to optimize the
ability to predict injury, and the ST MEMS accelerometer's high degree of
accuracy is critical to the achievement of that goal."

The small size of the ST MEMS accelerometer has enabled Brain Sentry to
produce a light (1-oz) compact device that simply sticks to the back of any
helmet. The accelerometer's low power consumption with the sophisticated
battery-life management system developed by Brain Sentry ensures the impact
sensor can be used for a full year without charging. The device is also fully
sealed and waterproof. 

"The ability to quickly assess the impact of a hit or collision during a game
or practice is important in order to ensure the safety of the athlete. Brain
Sentry's choice of our MEMS accelerometer demonstrates how effectively we have
collaborated with them to track impact and report that data quickly and
accurately," Benedetto Vigna, Executive Vice President and General Manager,
Analog, MEMS and Sensors Group at STMicroelectronics. "The intelligence of the
Brain Sentry Impact Sensor is based on over 10 years of research into the
correlation of head acceleration and clinical findings of concussions and we
are proud that our MEMS device has met the stringent requirements of the
application that aids in the efforts to safeguard the well-being of athletes."

Brain Sentry's initial focus is to provide sensors for the three most popular
helmeted contact sports: football, hockey and lacrosse. Brain Sentry is also
developing sensors for biking, alpine, and other helmeted activities. The
Brain Sentry Impact Sensor is now available for purchase by youth sports
associations, leagues, teams and parents at

About STMicroelectronics
ST is a global leader in the semiconductor market serving customers across the
spectrum of sense and power and automotive products and embedded processing
solutions. From energy management and savings to trust and data security, from
healthcare and wellness to smart consumer devices, in the home, car and
office, at work and at play, ST is found everywhere microelectronics make a
positive and innovative contribution to people's life. By getting more from
technology to get more from life, ST stands for life.augmented.

In 2012, the Company's net revenues were $8.49 billion. Further information on
ST can be found at

For Press Information Contact:
Michael Markowitz
Director Technical Media Relations

+1 781 591 0354
ST MEMS in Brain Sentry Impact Sensor
ST MEMS in Brain Sentry Impact Sensor_IMAGE


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