Lands' End Makes Online Shopping Seamless For International Customers
DODGEVILLE, Wis., Sept. 19, 2013
DODGEVILLE, Wis., Sept.19, 2013 /PRNewswire/ --Lands' End has launched an
easier and more efficient online shopping experience for international
customers. This enhanced shopping technology will benefit consumers all around
the world. Customers can now view local pricing the same way they would if
they were ordering from a local site. U.S. prices on landsend.com can be
converted into more than 60 local currencies. Additionally, all fees (duty,
tax and shipping) will be displayed and included in the order total at
"We are thrilled to offer an updated online shopping experience for our
international customers that is as seamless as it is for our U.S. customers,"
said Bry Roskoz, Senior Vice President of International at Lands' End. "This
enhanced functionality is a big step for us as we continue to grow our
business globally and introduce new customers to the Lands' End brand."
Geo-targeted based on the user's IP address, landsend.com will automatically
default to the country where the user is located. Users also have the option
to manually choose the currency they would like the site to calculate.
Previously, all prices on landsend.com were in USD and international customers
manually configured the cost of their purchase based on their local currency.
Additionally, duty was not included in the checkout price and customers
received a bill for those costs at a later date.
The company is working with Borderfree, an ecommerce technology and services
platform that partners with U.S. companies to provide an easier and more
efficient online shopping experience for international customers.
"We are excited to partner with Lands' End to bring its classic American style
to customers around the world," said Kris Green, chief strategy officer at
Borderfree. "By partnering with Borderfree, Lands' End now has a flexible
global ecommerce platform, allowing it to deliver the same legendary service
and brand experience to all customers regardless of their location."
Lands' End has been doing business internationally for many years and
currently conducts business in seven countries and ships to over 170 countries
around the world.
About Lands' End
Lands' End^® is a classic American lifestyle brand with a passion for quality,
legendary service, real value and a simple two-word promise to stand behind
everything it sells: Guaranteed. Period.^® Lands' End delivers timeless style
for Men, Women, Kids and the Home at landsend.com,1-800-800-5800, the Lands'
End Shops at Sears and around the world. Lands' End is a proud member of
Sears Holdings Corporation (NASDAQ: SHLD).
SOURCE Lands' End
Contact: Michele Casper, Lands' End, 608-935-4633,
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