IBC 2013: Eutelsat and Samsung announce a partnership to promote Ultra HD

PR Newswire/Les Echos/ 
IBC 2013: Eutelsat and Samsung announce a partnership to 
promote Ultra HD 
Consumer electronics leader and pioneer Ultra HD satellite operator 
combine their skills for Ultra HD promotion 
Amsterdam, London, Paris, 13 September 2013 - Eutelsat Communications (Euronext
Paris: ETL) and Samsung Electronics today announced an agreement to combine
their industry-leading expertise to partner on the promotion of Ultra HD. The
two companies have launched a dedicated Ultra HD satellite channel that can be
received directly by Samsung's latest Ultra HD TVs with embedded satellite
receivers and incorporating the Samsung Evolution Kit which enables support of
current and future transmission standards. 
The Ultra HD channel has been launched on the EUTELSAT 10A satellite that
provides full European coverage, enabling Samsung to reach exhibitions, 
industry shows, point-of-sale outlets and other promotional venues for 
demonstration on its expanding range of Ultra HD consumer displays. With over 
eight million pixels, four times the resolution of today's Full HD displays, 
Ultra HD enables viewers to sit closer to the screen and benefit from a much 
higher immersion.
This enhanced viewing experience is demonstrated using Ultra HD content which
has been specially produced by Samsung and Eutelsat to showcase the benefits of
this new technology. 
"Ultra HD is the future of television because, not only offers a superior user
experience but also creates exciting new opportunities for the whole TV
industry. The Ultra HD technology is now a commercial viability and we hope 
that our collaboration with Eutelsat will become the tipping point for a wider
cooperation across the industry for the acceleration of the standardisation and
deployment of Ultra HD TV services," said Vassilis Seferidis, Director, 
European Business Development of Samsung Electronics. 
Jean-François Leprince-Ringuet, Eutelsat's Chief Commercial Officer, added:
"Having launched Europe 's first demonstration broadcasts of Ultra HD in 
January this year, we are delighted to partner with Samsung on building a 
reliable and efficient end-to-end 4k distribution chain. The insight and 
experience we are gaining of Ultra HD is constantly strengthening our 
capability to respond to broadcasters, pay-TV operators and service providers 
who are preparing to introduce consumers to a viewing experience that is 
literally out of this world." 
About Eutelsat Communications 
With capacity commercialised on 32 satellites delivering reach of Europe, the
Middle East, Africa, Asia, significant parts of the Americas and the
Asia-Pacific, Eutelsat Communications (Euronext Paris: ETL, ISIN code:
FR0010221234) is one of the world's leading satellite operators. As of 30 June
2013, Eutelsat's satellites were broadcasting more than 4,600 television
channels to over 200 million cable and satellite homes in Europe, the Middle
East and Africa. The Group's satellites also provide a wide range of services
for TV contribution, corporate networks and fixed and mobile broadband markets.
Headquartered in Paris, Eutelsat and its subsidiaries employ over 780
commercial, technical and operational professionals from 30 countries.
For further information 
Vanessa O'Connor          Tel: + 33 1 53 98 37 91        voconnor@eutelsat.fr
Frédérique Gautier        Tel: + 33 1 53 98 37 91       
Marie-Sophie Ecuer        Tel: + 33 1 53 98 37 91        mecuer@eutelsat.fr 
Investors and analysts
Leonard Wapler            Tel. : +33 1 53 98 31 07/35 30  


About Samsung Electronics Co., Ltd. 
Samsung Electronics Co., Ltd. is a global leader in technology, opening new
possibilities for people everywhere. Through relentless innovation and
discovery, we are transforming the worlds of televisions, smartphones, personal
computers, printers, cameras, home appliances, LTE systems, medical devices,
semiconductors and LED solutions. We employ 270,000 people across 79 countries
with annual sales exceeding KRW 201 trillion. To discover more, please visit
             www.eutelsat.com - Follow us on twitter @Eutelsat SA

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-0- Sep/13/2013 09:12 GMT
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