Guidance and Bridgeline Digital Webinar: What Drives eCommerce Conversions?

  Guidance and Bridgeline Digital Webinar: What Drives eCommerce Conversions?

 Site Design, Navigation and User Experience to Be Discussed During September
                               18, 2013 Webinar

Business Wire

MARINA DEL REY, Calif. -- September 10, 2013

Guidance, a web and mobile eCommerce design and development agency trusted by
Internet Retailer Top 500 companies, and Bridgeline Digital, developer of the
iAPPS Commerce platform, invite retailers to speak with Cece Kellie, Guidance
Creative Director, and Matt Sullivan, Bridgeline Digital Director of Global
Channels, about the strategies behind driving conversions in eCommerce sites.
The free webinar will begin at 11 a.m. PDT/1 p.m. CDT/2 p.m. EDT, on
Wednesday, September 18, 2013.

Topics to be discussed include user experience and visual design, search, and
home and product detail pages.

“As we approach the holiday season, retailers are in the midst of preparing
their sites for the onslaught of holiday shoppers,” said Jason Meugniot,
President & CEO of Guidance. “We encourage retailers to attend our webinar to
insure that those shoppers convert into buyers,” he continued.

This webinar introduces the newly formed partnership between Guidance and
Bridgeline Digital. “We’re excited to welcome Guidance into the iAPPS Channel
Partner Program,” said Brian Bolton, SVP of Marketing at Bridgeline. “Their
eCommerce expertise, coupled with our award-winning platform, will help our
customers grow their online business, improve their competitiveness and
maximize their profits.”

The iAPPS Channel Partner Program provides Partner Resellers with the tools
and support required to deliver superior web-based solutions to customers and
build a thriving business around Bridgeline’s iAPPS Product Suite.

To register for the webinar, retailers should visit

For updates throughout the webinar, follow @guidance, @bridgeline and
#conversions on Twitter.

About Bridgeline Digital

Bridgeline Digital (NASDAQ:BLIN), The Digital Engagement Company™, enables its
customers to maximize the performance of their mission critical websites,
intranets, and online stores. Bridgeline’s iAPPS® platform deeply integrates
Web Content Management, eCommerce, eMarketing, and Web Analytics to help
marketers deliver online experiences that attract, engage and convert their
customers across all digital channels. Bridgeline provides end-to-end Digital
Engagement solutions and boasts an award-winning team of interactive services
professionals. Headquartered in Burlington, Mass., with nine additional
locations throughout the U.S. and an Asia Pacific headquarters in Bangalore,
India, Bridgeline has thousands of customers that range from small- and
medium-sized organizations to Fortune 1000 companies. To learn more, please
visit or call 800-603-9936.

About Guidance

Guidance designs, builds and hosts highly customized eCommerce solutions for
today’s leading retailers. Since 1993, national retailers and consumer product
manufacturers alike have relied on Guidance’s expertise to facilitate more
than $3 billion in web, mobile and social eCommerce.

Brands such as Bank of America, The Coffee Bean & Tea Leaf, Harbor Freight
Tools, Honda, Hyundai, Intel, Mars, Nike, Oakley, Relax the Back, TOMS Shoes,
Walt Disney and others, have engaged Guidance to build more than thousands of
world-class, eCommerce websites and apps that captivate, engage and incite

Learn more at and connect with us at,,, and


Norma I. Salcido, 310-754-4000
Director of Marketing & PR
Press spacebar to pause and continue. Press esc to stop.