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PGA Golfer Rory McIlroy Challenged Gary Woodland in Driving Event To Kick Off BMW Championship Week



PGA Golfer Rory McIlroy Challenged Gary Woodland in Driving Event To Kick Off
                            BMW Championship Week

2013 BMW Championship Play Runs from September 12 - September 15 at Conway
Farms Golf Club in Lake Forest, IL.

PR Newswire

WOODCLIFF LAKE, N.J., Sept. 10, 2013

WOODCLIFF LAKE, N.J., Sept. 10, 2013 /PRNewswire/ -- The  2013 BMW
Championship kicked off on Tuesday, September 10 when PGA golfer and defending
champion Rory Mcllroy competed in a driving challenge with Gary Woodland in a
BMW i3, the first purpose built electric vehicle made primarily of carbon
fiber.

(Photo: http://photos.prnewswire.com/prnh/20130910/NY77577-a)

(Photo: http://photos.prnewswire.com/prnh/20130910/NY77577-b)

McIlroy and Woodland competed on a specially created driving course at Six
Flags Great America for the BMW Championship and Evans Scholars Foundation, to
which BMW made a $10,000 donation in their honor. They completed several laps
in the i3 on the course, and were only two seconds shy of beating the track
record. Both golfers were two of the first people in the world to drive the i3
since the car's global reveal on July 29. The i3 will launch in the US in
spring 2014. They were joined at the finish line by Evans Scholars Justin Cruz
and Yesenia Juarez who are both students at Northwestern University.

"With the playoffs in full swing, it was thrilling to kick off the BMW
Championship in a fun and fast fashion," McIlroy said.  "Today's competition
was fierce, but the true winners are the Evans Scholars."

The 2013 BMW Championship will be played from Thursday, September 12 through
Sunday, September 15 at Conway Farms Golf Club in Lake Forest, IL where the
top 70 players on the PGA TOUR will compete for the FedExCup.  Mcllroy and
Woodland will be joined by Tiger Woods, Phil Mickelson, Adam Scott and Luke
Donald.  All proceeds from the BMW Championship will benefit the Evans
Scholars Foundation.  Since 2007, the BMW Championship has raised more than
$14 million for the Evans Scholars Foundation.

"The Evans Scholars program is one of our most rewarding initiatives and I am
inspired every year by their dedication and commitment to higher education,"
said Ludwig Willisch, President of BMW of North America.  "We are thrilled to
continue our support of the Evans Scholars Foundation and allow young men and
women the opportunity to pursue their goals."

In addition to supporting the Evans Scholars Foundation through the BMW
Championship, BMW of North America, LLC also provides a summer internship
program for Evans Scholars to work for BMW, offering them real-world
experience and invaluable insight into their future careers.

Continuing the BMW Championship tradition, there will be many incentives for
those who score a hole-in-one at this year's tournament.

  o EVANS SCHOLARSHIP: BMW will provide a full four-year Evans Scholarship
    worth $100,000 in the name of the first player to score a hole-in-one on
    any hole during the tournament. 
  o BMW i3: The first player to hit a hole-in-one on the 17^th hole will
    receive a new BMW i3, the first purpose-built electric vehicle to be made
    primarily of carbon fiber from the ground up. BMW i is BMW's sustainable
    brand with a mission to develop visionary vehicles and services that
    revolutionize individual mobility.
  o BMW M6 GRAN COUPE: The first player who achieves a hole-in-one on the
    11^th Hole will receive a new, a new 4-door addition to the M Series line
    that successfully combines high performance, outstanding technology and
    the sensation of motor sports with interior room and amenities for up to
    five passengers. It features aTwinPower Turbo V-8 engine and accelerates
    from 0-60 in 4.2 seconds.

"BMW has supported the Evans Scholars in many ways since first partnering with
us for the BMW Championship in 2007," said Vince Pellegrino, Western Golf
Association vice president of tournaments. "Thanks to BMW, many more caddies
are attending college today as Evans Scholars. Together, BMW and the Evans
Scholars Foundation are changing lives through the gift of education."

The BMW Championship will feature many exciting attractions for golfing fans
and automobile enthusiasts.  These include:

  o BMW EXPERIENCE: Explore some of BMW's newest vehicles at the BMW
    Experience located on the right side of the Driving Range. This area
    includes a variety of new BMW models on display, including the BMW i3, 4
    Series and X5, providing the opportunity to explore these Ultimate Driving
    Machines® inside and out. In addition, attendees can also test their
    racing skills against other patrons at the BMW Race Track with BMW remote
    controlled race cars.
  o TEAM USA BOBSLED:  BMW has paired intelligent lightweight materials with
    optimized aerodynamics to design a two-man bobsled for USA Bobsled &
    Skeleton Federation. Team USA will be equipped with a fleet of two-man BMW
    bobsleds to prepare them on their road to the 2014 Sochi Olympic Winter
    games and beyond. The bobsled will be on display at the BMW Experience and
    Team USA bobsledders Steve Langton and Curt Tomasevicz will be on hand to
    meet with fans on Thursday, September 12 and Friday, September 13.
  o BMW FAN CHALLENGE: Patrons can take their shot at the BMW Fan Challenge
    located in the BMW Experience for the chance to win the ultimate prize, an
    all-new BMW 3 Series Gran Turismo to any and all fans who achieve a
    hole-in-one at any point during the tournament week. The BMW 3 Series Gran
    Turismo is based on the award-winning BMW 3 Series sedan that features a
    slightly longer profile, expanded space for luggage, panoramic moon roof,
    6-cynlinder engine, all with comfortable seating for five and more legroom
    that a typical full size sedan. In addition, patrons will have the
    opportunity to 'Beat the Pro' in a closest-to-the-pin contest with prizes
    awarded daily to the top performers.
  o BMW OWNERS' PAVILION: A BMW key unlocks the best that the BMW Championship
    has to offer. BMW owners are invited to enter the private BMW Owners'
    Pavilion, located between the 16^th green and 17^th tee, simply by showing
    their BMW key. Owners can relax in an air-conditioned environment while
    enjoying premium concessions. Watch a live broadcast of Golf Channel's
    official coverage of the BMW Championship from the Golf Channel Studio
    located inside the BMW Owners' Pavilion. The BMW Owners' Pavilion also
    offers luxury grandstand seating with spectacular views of the course to
    watch the top players in the world compete in the BMW Championship.
  o BIERGARTEN: With a video board showing live tournament coverage and a
    manual scoreboard letting you know who's at the top of the leaderboard,
    the Biergarten is a great place to relax without missing any of the
    action.

BMW is also providing opportunities for players to build excitement for the
BMW Championship and Evans Scholars during the practice rounds, including:

  o USA TABLE TENNIS EXHIBITION: Olympic Table Tennis player Timothy Wang will
    challenge PGA TOUR players in the Conway Farms Clubhouse on Wednesday,
    September 13.
  o PLAYER DRIVE: Participants in the tournament can drive the latest BMW
    vehicles on Tuesday on a BMW designed course.

Daily Clubhouse tickets to the BMW Championship are $40.  Thursday, September
12, is BMW owners' day; anyone who presents a BMW key will get in free. 
Weekly badges are available to purchase in advance for $100.  Juniors 16 and
under are admitted free when accompanied by a ticketed adult.  Parking is
complimentary for BMW owners.

Additionally, with the presentation of a valid veteran/military ID, active or
retired military personnel will receive free admission to the BMW
Championship, on any day of the tournament.

For more information call 847-724-4600 or visit www.bmwchampionshipusa.com.

BMW Group In America
BMW of North America, LLC has been present in the United States since 1975. 
Rolls-Royce Motor Cars NA, LLC began distributing vehicles in 2003.  The BMW
Group in the United States has grown to include marketing, sales, and
financial service organizations for the BMW brand of motor vehicles, including
motorcycles, the MINI brand, and the Rolls-Royce brand of Motor Cars;
DesignworksUSA, a strategic design consultancy in California; a technology
office in Silicon Valley and various other operations throughout the country. 
BMW Manufacturing Co., LLC in South Carolina is part of BMW Group's global
manufacturing network and is the exclusive manufacturing plant for all X5 and
X3 Sports Activity Vehicles and X6 Sports Activity Coupes.  The BMW Group
sales organization is represented in the U.S. through networks of 338 BMW
passenger car and BMW Sports Activity Vehicle centers, 139 BMW motorcycle
retailers, 119 MINI passenger car dealers, and 34 Rolls-Royce Motor Car
dealers.  BMW (US) Holding Corp., the BMW Group's sales headquarters for North
America, is located in Woodcliff Lake, New Jersey.

Information about BMW Group products is available to consumers via the
Internet at:  www.bmwgroupna.com.

Journalist note: Press releases, photos and videos about the 2013 BMW
Championship are available on-line at www.bmwusanews.com/BMWChampionship. 
Further information about BMW Group and its products in the USA is available
to journalists on-line at www.bmwgroupusanews.com and www.press.bmwna.com. 

Evans Scholars Foundation: Created in 1930, the Evans Scholars Foundation
started with two Northwestern University students and has been managed since
its inception by the Western Golf Association. To date, the foundation has
offered more than 10,500 college scholarships to golf caddies, and during the
2013-2014 academic school year 840 caddies are attending college on Evans
Scholarships, receiving tuition and housing benefits totaling more than $12
million.

SOURCE BMW North America

Website: http://www.bmwgroupna.com
Contact: Stacy Morris, Corporate Communications Manager, BMW of North America,
LLC, (201) 370-5134 (m), Stacy.Morris@bmwna.com
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