September is National Preparedness Month: Prepare for Data Disaster with Carbonite

   September is National Preparedness Month: Prepare for Data Disaster with
                                  Carbonite

PR Newswire

BOSTON, Sept. 9, 2013

BOSTON, Sept. 9, 2013 /PRNewswire/ -- Hurricanes. Tornados. Equipment failure.
Theft. They're the stuff of nightmares for small business owners who rely on
access to their data to keep their businesses thriving. September is National
Preparedness Month, and Carbonite, Inc. (NASDAQ: CARB), a leading provider
ofcloud solutionsthat keep small businesses and home offices running
smoothly,urges small businesses to take the time to develop a disaster
preparedness plan for their businesses.

(Logo: http://photos.prnewswire.com/prnh/20120124/NE40289LOGO)

"When you think about all the things that can compromise your data − from
earthquakes and blizzards to fires and human error − it's surprising that only
13 percent of small businesses think a data disaster could happen to them*,"
said Pete Lamson, senior vice president of Cloud Backup, Carbonite. "Small
business owners should ask themselves what they would do if their company's
emails, billing records, customer files, inventory reports and tax information
suddenly disappeared. If they're unsure, it's time to create a data disaster
preparedness plan."

Creating a data disaster plan may seem intimidating, but here are a few simple
tips to help small business owners get started:

  oDevelop a written plan: Think of your disaster plan as a business plan you
    can turn to when the worst happens. Your written plan should contain
    emergency contact information for employees and key external partners,
    outline the processes that should take place if something happens to your
    office, and tell everyone how they'll be contacted. Print out copies for
    employees to keep offsite, because the plan won't do any good sitting on a
    desk if no one can get to the office!
    
  oDesignate an alternative site of operation (or two!): Once you've figured
    out who you will contact in an emergency, it's time to figure out where
    you can all work if something happens to your primary location. This could
    be a coffee shop an hour away, an external partner's office, or it may
    make sense for everyone to stay home and work remotely from their living
    rooms.  Let your employees know how you'll get a hold of them so no one
    ends up heading into work in an unsafe situation. Email might not be the
    best option if your server is damaged too, so think about communicating by
    phone tree or text message.
    
  oReview your data protection plan: A Carbonite study found that 81 percent
    of small businesses say data is their most valuable asset − so make sure
    your files are included in your disaster plan!* Choosing an automatic
    backup solution that is constantly backing up your most recent files and
    showing your employees how to access and recover their data will help
    decrease downtime and losses. In the case of Doug Duncan, a human
    resources consultant in New Jersey, backing up with Carbonite allowed him
    to stay in business when Superstorm Sandy ravaged his town in 2012. In
    spite of not having power for weeks, Doug was able to use Carbonite's
    Anytime, Anywhere Access to retrieve all of his files from another
    computer, and even completed payroll on time!
    
  oDo a dry run: All-company meetings can be a drag, but practice makes
    perfect (and a pizza delivery can help cut down on the eye rolls!). Walk
    employees through a simulation so everyone has the right contact
    information, knows where to show up if they can't get to the office, and
    can access their important files when they're away from the office.

No one wants to think about their office burning down or a computer glitch
taking out their entire system, but preparing − just in case − is the first
step to recovering quickly after a data disaster. Still living in denial? Keep
these sobering statistics in mind: 65 percent of small business owners believe
they would lose less than $500 if they couldn't function for a day*, but 40
percent of small businesses impacted by disaster never reopen.**

For more information about Carbonite, or to start a free trial of Carbonite
cloud backup this National Preparedness Month, visit www.carbonite.com.

* Carbonite Small Business Study. Q3 2011.
**FEMA. Link.

About Carbonite
Carbonite(NASDAQ: CARB) keeps small businesses and home offices running
smoothly. Carbonite offers a comprehensive suite of affordable services for
data protection, recovery and anywhere, anytime access. More than 1.5 million
customers, including 50,000 small businesses, trust Carbonite's secure,
easy-to-usecloud backup solutionsand award-winning U.S.-based customer
support. For more information, please visitCarbonite.com, connect with us on
Twitter@carboniteand @carbonitebiz, or visit ourFacebook page.

Media Contacts:
Megan Wittenberger 
Carbonite 
media@carbonite.com
617-421-5687 

Heather Gordon
Finn Partners for Carbonite
heather.gordon@finnpartners.com
310-552-4123

SOURCE Carbonite

Website: http://www.carbonite.com
 
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