beIN SPORT Launches On AT&T U-verse TV

                    beIN SPORT Launches On AT&T U-verse TV

beIN SPORT and beIN SPORT en Espanol Debut Today Nationwide in HD & SD

PR Newswire

MIAMI, Sept. 6, 2013

MIAMI, Sept. 6, 2013 /PRNewswire/ --beIN SPORT, the international sports
network, today announced its debut on AT&T U-verse TV®; the fastest growing TV
provider in the U.S. AT&T has added both beIN SPORT and beIN SPORT en Espanol
to its U-verse TV lineup. The programming will be offered in both standard
definition and high definition.

AT&T U-VERSE TV subscribers will now have access to beIN SPORT's exclusive
coverage CONMEBOL & CONCACAF World Cup qualifying soccer matches, including
USA's clash vs. Costa Rica on Sept. 6, 2013, and round 15 of South American
qualifiers.

beIN SPORT also has exclusive coverage of Spain's La Liga, Italy's Serie A,
and France's Ligue 1 among other leagues and competitions.

"We are delighted to be able to add beIN Sport to our robust lineup of AT&T
U-verse TV sports programming," said Aaron Slator, president, content and
advertising, AT&T. "This is a definite win for our AT&T U-verse TV customers.
They will now have the opportunity to see this exclusive coverage coming to
them from some of the most exciting international stadiums and venues in the
world."

"The AT&T U-verse content team has just scored another coup for its customers
by bringing our networks in English and Spanish to their customers," said
Yousef Al-Obaidly, managing director of beIN SPORT. "AT&T U-verse TV customers
are passionate. And our two networks will offer them more soccer and top
flight international competition than any other channel."

AT&T U-verse TV will offer beIN SPORT on Channel 662 in SD/1662 in HD, 3120 in
SD/3320 in HD. The Spanish-language channel, beIN SPORT en Espanol, will be
available on Channel 663 in SD/1663 in HD, 3119 in SD/3319 in HD.

Below is a schedule of today's schedule world cup qualifiers:

Friday, Sep. 6 -- All times Eastern (ET)

On beIN SPORT (English with Spanish SAP)

Time     Event                Competition
4:30 p.m
         Colombia vs. Ecuador CONMEBOL World Cup Qualifying
(Live)
6:30 p.m
         Paraguay vs. Bolivia CONMEBOL World Cup Qualifying
(Live)
9:30 p.m
         Costa Rica vs. USA   CONCACAF World Cup Qualifying
(Live)

On beIN SPORT en Espanol (with English SAP)

Time      Event                Competition
4:30 p.m
          Colombia vs. Ecuador CONMEBOL World Cup Qualifying
(Live)
6:30 p.m
          Paraguay vs. Bolivia CONMEBOL World Cup Qualifying
(Live)
8:30 p.m
          Chile vs. Venezuela  CONMEBOL World Cup Qualifying
(Live)
10:30 p.m
          Peru vs. Uruguay     CONMEBOL World Cup Qualifying
(Live)

AT&T U-verse TV is the fastest growing TV provider in the U.S.*** and U-verse
is a nearly $12 billion annualized revenue stream in only seven years since
its initial launch in 2006. AT&T U-verse TV was recently named Frost &
Sullivan Video Company of the Year. For additional information on AT&T U-verse
- or to find out if it's available in your area - visit www.att.com/u-verse.

About AT&T
AT&T Inc. is a premier communications holding company and one of the most
honored companies in the world. Its subsidiaries and affiliates – AT&T
operating companies – are the providers of AT&T services in the United States
and internationally. With a powerful array of network resources, AT&T is a
leading provider of wireless, Wi-Fi, high speed Internet, voice and
cloud-based services. A leader in mobile Internet, AT&T also offers the best
wireless coverage worldwide of any U.S. carrier, offering the most wireless
phones that work in the most countries. It also offers advanced TV services
under the AT&T U-verse® and AT&T |DIRECTV brands. The company's suite of
IP-based business communications services is one of the most advanced in the
world.

Additional information about AT&T Inc. and the products and services provided
by AT&T subsidiaries and affiliates is available at http://www.att.com/aboutus
or follow our news on @ATT, on Facebook at http://www.facebook.com/att and
YouTube at http://www.youtube.com/att.

Geographic and service restrictions apply to AT&T U-verse. Call or go to
www.att.com/uverse to see if you qualify

^© 2013 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo
and all other marks contained herein are trademarks of AT&T Intellectual
Property and/or AT&T affiliated companies. All other marks contained herein
are the property of their respective owners.

***Claim based on comparison of major TV providers' subscriber counts as of
1Q2013

About beIN SPORT
beIN SPORT, the international sports network, and beIN SPORT en Espanol are 
the multi-platform sports destinations that brings to the passionate fan all
the live games that can't be seen on any other channel as well as news and
analysis of the top leagues around the planet. From American, European and
Latin American live games to general sports news and in-depth analysis, beIN
SPORT guarantees first row access to top leagues and major sports properties
on TV, online or to mobile devices or smart phones via beIN SPORT Play. With
beIN SPORT Play, authenticated pay-TV subscribers can enjoy all the exciting
action and even stream live overflow matches offered via this unique service.
For more information, please visit www.beinsport.tv and follow us on Twitter
@beINSportUSA  for breaking news and real-time updates.

SOURCE beIN SPORT

Website: http://www.beinsport.tv
Contact: Bob Gold, Bob Gold & Associates, p. 310-320-2010,
beinsport@bobgoldpr.com