DGAP-News: Lexar Introduces World's First Professional Workflow Reader Solution That Transfers Images From Up to Four Memory

DGAP-News: Lexar Introduces World's First Professional Workflow Reader Solution 
That Transfers Images From Up to Four Memory Cards at Once


05.09.2013 08:01

New Four-Bay Reader Hub and Choice of Readers Provides Users with a Customised
Solution to Dramatically Improve Current Workflows and Adapt for Future Card
Key Messages:

  -- Dramatically accelerates workflow by transferring video and images from up
     to four memory cards simultaneously while using just one USB 3.0 port
  -- Modular design supports popular memory card formats, including XQD, UDMA 7
     CompactFlash, SDHC UHS-I and SDXC UHS-I
  -- Enables videographers and photographers to future-proof their workflow
     setup with ability to integrate new memory card formats as they become

Multimedia Elements:

  -- Lexar Image Gallery
  -- Supporting Product Information

BERLIN, Sept. 5, 2013 (GLOBE NEWSWIRE) -- Lexar, a leading global brand of
flash memory products, today announced the Lexar(r) Professional Workflow Reader
Solution, the only solution that transfers video and images from up to four
memory cards at once using just one USB port. The solution includes a four-bay
reader hub compatible with popular card formats, such as XQD(tm), UDMA 7
CompactFlash(r) (CF), Secure Digital Extended Capacity(tm) (SDXC) Ultra High 
(UHS-I), and Secure Digital High Capacity(tm) (SDHC) UHS-I. 

The Lexar Professional Workflow Reader Solution allows users to mix and match
readers in the hub. The readers are sold separately so users can configure the
hub into an ideal solution that meets their individual workflow needs: 

  -- Lexar Professional Workflow HR1 (Four-Bay USB 3.0 Reader Hub)
  -- Lexar Professional Workflow SR1 (SDHC UHS-I and SDXC UHS-I USB 3.0 Reader)
  -- Lexar Professional Workflow CFR1 (UDMA 7 CompactFlash USB 3.0 Reader)
  -- Lexar Professional Workflow XR1 (XQD USB 3.0 Reader)

'The new Lexar Professional Workflow Reader Solution is a game changer, and
will surpass many expectations as to what a card reader can add to a
photographer's workflow process,' said Lexar Elite Photographer Scott Kelby, a
leading voice in photo editing and processing. 'In today's digital imaging
industry, speed is the major factor that impacts all photographers and
videographers. This product has been cleverly designed with a wonderful fit and
finish, and once again demonstrates how Lexar is listening to its customers and
delivering the kind of innovative products photographers need to stay on top in
this highly competitive business.' 

The Lexar Professional Workflow Reader Solution transfers RAW images, high-res
photos, and HD, 3D, and 4K video files at USB 3.0 speeds when using a USB 3.0
port. The modular design of the Professional Workflow Reader Solution makes it
adaptable to changing technologies for future use, including new and emerging
memory card formats. 

'Photographers and videographers constantly struggle with improving and
adjusting the efficiency of their personal workflows, and the growing number of
memory card formats make this even more challenging,' said Adam Kaufman,
product marketing manager, Lexar. 'We designed the Lexar Professional Workflow
Reader Solution to allow users to build a completely unique system that suits
their needs so they can get to editing and shooting sooner. Whether
photographers or videographers are shooting on four cards of the same format,
or four different types of cards, the Lexar Professional Workflow Reader
Solution lets them offload work faster, greatly reducing the time spent moving
content from a card to a computer.' 

The Lexar Professional Workflow Reader Solution comes with a two-year limited
warranty, is compatible with both PC and Mac(r) systems, and is available for
purchase from Lexar.com and leading retail and e-tail outlets worldwide. The
Four-Bay USB 3.0 Reader Hub has an MSRP of [Pounds]64.99 and the readers have 
MSRPs of
[Pounds]24.99 (CFR1 and SR1) and [Pounds]35.99 (XR1). For additional 
information about Lexar
products, visit www.lexar.com. 

Follow us online!

Twitter: http://twitter.com/lexarmemory

YouTube(tm): www.youtube.com/lexarmediainc

Facebook: www.facebook.com/LexarMedia

About Lexar

Lexar is a global brand of Micron Consumer Products Group, Inc., a subsidiary
of Micron Technology, Inc., one of the largest memory manufacturers in the
world. Lexar(r) products include industry-leading memory cards for photography
and video, card readers, high-performance USB flash drives, and memory cards
for mobile devices. Lexar products are available worldwide at major retail and
e-tail stores, and at www.lexar.com. For more information or support, visit

About Micron

Micron Technology, Inc. is one of the world's leading providers of advanced
semiconductor solutions. Through its worldwide operations, Micron manufactures
and markets a full range of DRAM, NAND and NOR flash memory, as well as other
innovative memory technologies, packaging solutions and semiconductor systems
for use in leading-edge computing, consumer, networking, embedded and mobile
products. Micron's common stock is traded on the NASDAQ under the MU symbol. To
learn more about Micron Technology, Inc., visit www.micron.com. 

(c)2013 Micron Consumer Products Group, Inc. All rights reserved. Information is
subject to change without notice. Lexar, the Lexar logo and When Memory Matters
are trademarks of Micron Consumer Products Group, Inc. Micron Consumer Products
Group is an authorized licensee of the CompactFlash trademark. XQD is a
trademark of Sony Corporation. All other brand or product names are trademarks
or registered trademarks of their respective owner. Micron Consumer Products
Group, Inc. is a subsidiary of Micron Technology, Inc. 

         CONTACT: Media Contact:
         UK Contact:
         Tom Reynolds
         Firefly Communications
         +44 (0)203 170 8012
News Source: NASDAQ OMX

05.09.2013 Dissemination of a Corporate News, transmitted by DGAP - 
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Language:     English
Company:      Lexar/Crucial
              United States
ISIN:         US5951121038
End of Announcement                             DGAP News-Service
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