Philips Ensures Customers Lose the Wires but Not the Audio Quality with aptX®

  Philips Ensures Customers Lose the Wires but Not the Audio Quality with
  aptX®

  Audio Expert Licenses CSR’s aptX for High-Quality Bluetooth® stereo audio

Business Wire

SUNNYVALE, Calif. & CAMBRIDGE, UK -- September 5, 2013

CSR plc (LSE: CSR; NASDAQ: CSRE) today announced that its aptX® audio
compression codec has been chosen by Philips to ensure high-quality Bluetooth®
stereo audio in a range of its wireless audio devices. The first aptX-enabled
products to be launched from September 2013 onwards will be the Philips
Fidelio Wireless SoundTowers DTM9030, the Fidelio Wireless Docking Tower
DTM5096, the Fidelio Wireless Portable Speaker P9X, the Android Docking
Speaker AS860, Wireless Shoqbox XL SB8600 and the Wireless Studio Speakers S3X
and S5X. All products will allow consumers to stream music wirelessly from any
aptX-enabled source device.

“We know that our customers want the convenience of a wireless audio
connection but without losing any of the quality that a wired device gives
them,” said a spokesperson at Philips. “Giving our customers immersive and
crystal-clear sound, whether it’s wired or wireless, is paramount, so we
tested a number of solutions. We chose aptX because it easily achieves the
highest-quality Bluetooth stereo audio on the market.”

Philips is the latest high-profile brand to join the ever growing aptX
ecosystem with over 150 manufacturers now using aptX in a range of devices
including smartphones, wireless headphones and portable speakers. “Philips has
played a significant role in shaping wireless audio technology and is an
expert in audio quality, so we’re delighted that the company has chosen aptX,”
said Anthony Murray, Senior Vice President, Business Group at CSR.

“As consumer demand grows for both wireless devices and high-quality audio,
aptX is perfectly placed to help consumers lose the wires without losing audio
quality,” continued Murray. “With millions more audio source devices,
including the recently launched Samsung Galaxy S4 and HTC One, containing
aptX, consumers can also be assured that their aptX powered Bluetooth
accessories will be compatible with their smartphone or other source device.”

In order to fit within the Bluetooth ‘pipe’ and transmit wirelessly, audio
needs to use a bit rate reduction technique. aptX audio technology uses a
non-destructive solution to ensure the audio is transmitted over Bluetooth’s
available bandwidth. It replicates the entire frequency of the audio,
maintaining CD-quality audio over the Bluetooth connection and ensuring that
users can hear everything as the artist originally intended.

About CSR

CSR is a global provider of innovative silicon and software solutions for the
location-aware, media-rich, cloud-connected world. Our platforms are optimized
for the automotive navigation and infotainment, digital cameras and imaging,
connected home infotainment and wireless audio markets. We provide solutions
to complex problems in the audio-visual, connectivity and location technology
domains across a broad range of markets, with a technology portfolio that
includes GPS/GNSS systems, Bluetooth®, Wi-Fi®, FM, NFC, aptX® and CVC™ audio
codecs, JPEG, MPEG, H.264 imaging, PDL printing, microcontrollers, DSPs and
broadband receivers. CSR's technology solutions and market platforms enable
its customers to deliver a superior user experience and are adopted by leaders
in the auto, computer, home and mobile markets. More information can be found
at www.csr.com. Keep up to date with CSR on our technical blog or CSR people
blog, YouTube, Facebook or follow us on Twitter at twitter.com/CSR_plc.

CAUTIONARY NOTE ON FORWARD LOOKING STATEMENTS

This press release contains certain statements (including statements
concerning plans and objectives of management for future operations or
performance, or assumptions related thereto) that are not historical facts and
constitute ‘forward looking statements’ within the meaning of the United
States Private Securities Litigation Reform Act of 1995 in relation to CSR’s
aptX audio technology, and their performance characteristics in Philip’s
wireless audio devices and other consumer electronic products, and other
future events and their potential effects on CSR. These forward-looking
statements can be identified by words such as ‘will,’ ‘can deliver,’ offers',
'allows', 'to enhance,’ ‘enables,’ 'designed to' and other similar expressions
regarding the performance characteristics of CSR’s aptX audio technology, and
their performance characteristics in consumer electronics products, and their
potential effects on CSR. Any future release of CSR’s aptX audio technology or
consumer electronics products containing such technology, related products or
modifications to such products’ capability, functionality or features are
subject to ongoing evaluation by CSR and its customers, and may or may not be
implemented and should not be considered firm commitments by CSR or its
customers and should not be relied upon in making purchasing decisions. Such
forward-looking statements represent the current expectations and beliefs of
management of CSR, and are based upon numerous assumptions regarding CSR’s
business strategies and the environment in which CSR will operate and
therefore involve a number of known and unknown risks, contingencies,
uncertainties and other factors, many of which are beyond the control of CSR,
including, but not limited to, those detailed from time to time in CSR’s
periodic reports (whether under the caption Risk Factors or Forward Looking
Statements or elsewhere), which are available at the SEC’s web site
http://www.sec.gov. Each forward looking statement speaks only as of the date
hereof. CSR does not undertake to release publicly any updates or revisions to
any forward looking statements contained herein, otherwise than required by
law.

Bluetooth® and the Bluetooth logos are trademarks owned by Bluetooth SIG, Inc.
and licensed to CSR.

Wi-Fi®, Wi-Fi Alliance®, WMM®, Wi-Fi Protected Access®, WPA®, WPA2®, Wi-Fi
Protected Setup™ and Wi-Fi Multimedia™ are trademarks of the Wi-Fi Alliance.

Other products, services and names used in this document may have been
trademarked by their respective owners.

Contact:

US:
March Communications
Nate Hubbell, 1-617-960-9875
csr@marchpr.com
or
UK:
Rocket Communications
Russell Lindsey, +44(0)845 370 7024
csr@rocketcomms.net
 
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