Gaiam Supports Breast Cancer Awareness With Mari Winsor's Pink Ribbon Pilates Available Digitally And On DVD

Gaiam Supports Breast Cancer Awareness With Mari Winsor's Pink Ribbon Pilates
                        Available Digitally And On DVD

PR Newswire

NEW YORK, Sept. 3, 2013

NEW YORK, Sept. 3, 2013 /PRNewswire/ -- Gaiam, Inc., the leading distributor
of lifestyle media, today announced the release of Mari Winsor's Pink Ribbon
Pilates. One dollar from the sale of each DVD will be donated directly to the
Breast Cancer Research Foundation. Celebrity trainer, Mari Winsor, who
introduced Pilates to the masses, offers four workouts that feature efficient
moves to get users in shape in record time. A very special "recovery workout"
is also included.

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As with all Pilates practices, core work is a central aspect of Pink Ribbon
Pilates. In this program, Mari also works to improve users' flexibility and
strength, as she leads them through band exercises that sculpt and tone the
body on a deeper level. Many of the exercises use a small range of motion to
focus on stretching and lengthening the muscles.

"As I've personally lost many friends to Breast Cancer, I am honored to be
able to collaborate with Gaiam on a DVD that will directly benefit this
cause," said Mari Winsor. "What I love about Pink Ribbon Pilates is that it
offers a versatile practice for just about anyone – whether one wants to
effectively sculpt and tone muscle, or needs a gentle, restorative practice."

Mari Winsor's Pink Ribbon Pilates offers four practices which can be done
separately, or all together, plus a bonus routine:

  oEnergize – Increases energy with a routine designed to activate the core,
    glutes, legs and arms.
  oSculpt – Using a resistance band in combination with Mari's signature
    Pilates moves, this workout sculpts and tones twice as fast for that long,
    lean Pilates body.
  oFlow – A calorie-torching floor routine that combines core strengthening
    with lower body work for a head-to-toe makeover.
  oRestore and Stretch – A soothing stretch work out that focuses on spine
    strengthening, muscle lengthening,and core centering.
  oBonus: Road to Recovery – A special practice designed to rebuild the body
    after a stressful period of illness or injury, this routine gently
    introduces fitness again with gentle spinal twists, trunk strengthening,
    and total body stretching to safely ease back into a normal workout

"Gaiam has supported the Breast Cancer Research Foundation for the past 5
years, so collaborating with Mari on her Pink Ribbon Pilates DVD was the
perfect fit for us," says Bill Sondheim, President and CEO of Gaiam. "Exercise
is not just about having a fit body, it is also about restoring one's health
to lead the best life possible."

Mari Winsor's Pink Ribbon Pilates is available September 3, 2013 digitally on
iTunes and on DVD at, and in stores nationwide.

About Mari Winsor

Fitness expert Mari Winsor is widely credited with popularizing Pilates and
making this once-obscure workout accessible to the public at-large. Now the
owner of two Winsor Pilates studios and with a continuous roster of A-list
clients that includes Drew Barrymore, Elizabeth Berkeley, Minnie Driver, Daisy
Fuentes, Jasmine Guy, Jewel, Melanie Griffith, Meg Ryan, Sharon Stone, Marisa
Tomei, Courtney Thorne-Smith and Dita Von Teese, Mari remains the most
sought-after trainer in Hollywood and a celebrity in the world of health and


Gaiam, Inc. (Nasdaq: GAIA) is a leading producer and marketer of lifestyle
media and fitness accessories. With a wide distribution network that consists
of 62,000 retail doors, over 14,400 store within stores, a digital
distribution platform and more than 10 million direct customers, Gaiam is
dedicated to providing solutions for the many facets of healthy and
eco-conscious living. The company dominates the health and wellness category
and releases non-theatrical programming focused on family entertainment and
conscious media. In addition Gaiam has exclusive licensing agreement with
Discovery Communications and other licensing partners. For more information
about Gaiam, please visit or call 1.800.869.3603.

Media Contact:
Rachel Albert
Krupp Kommunications
(212) 886-6704

Video with caption: "Mari Winsor's Pink Ribbon Pilates DVD." Video available

SOURCE Gaiam Inc.

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