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International Model Bar Refaeli at Sears Eaton Centre to launch the new Fall 2013 Nevada Line

International Model Bar Refaeli at Sears Eaton Centre to launch the new Fall 2013 Nevada Line

TORONTO, Sept. 3, 2013 /CNW/ - Sears is raising the bar on stylish and casual fall fashion with the launch of the new Nevada line for fall 2013. Designed by the Buffalo Group, one of the world's most renowned denim brands, this newly designed Nevada line is the ultimate expression of casual sophistication. Sears is working with celebrity model, Bar Refaeli, to kick off the launch which includes an in-store fashion show.

WHAT: Join Sears Women's Apparel Trend Director, Cynthia Florek and

        special guest, Bar Refaeli for a fashion show highlighting the
        fresh new Nevada looks for fall. *

WHEN:   Friday, September 6(th)

WHERE:  Sears Toronto Eaton Centre
        290 Yonge Street, Toronto
        Main Floor, Nevada section near Cosmetics

About Sears Canada
Sears Canada is a multi-channel retailer with a network that includes 181 
corporate store, 248 Hometown store, over 1,400 catalogue and online 
merchandise pick-up locations, 101 Sears Travel offices and a nationwide home 
maintenance, repair, and installation network. The Company also publishes 
Canada's most extensive general merchandise catalogue and offers shopping 
online at

*Interviews are available with Sears Canada CEO Calvin McDonald, Brand and 
Trend Director Cynthia Florek, and Buffalo Jeans David Bitton 
President Global Wholesale Todd Howard. Bar Refaeli will not be available for 

Ashleigh Goodbody (647) 725-2520 x203

SOURCE: Sears Canada Inc.

To view this news release in HTML formatting, please use the following URL:

CO: Sears Canada Inc.
ST: Ontario

-0- Sep/03/2013 12:59 GMT

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