ReachLocal Announces CEO Transition

ReachLocal Announces CEO Transition

Company Reaffirms Guidance for Third Quarter and the Year

WOODLAND HILLS, Calif., Sept. 3, 2013 (GLOBE NEWSWIRE) -- ReachLocal, Inc.
(Nasdaq:RLOC), a leader in local online marketing and commerce solutions for
small- and medium-sized businesses (SMBs), today announced that Zorik Gordon
has resigned as chief executive officer and as a member of the Company's board
of directors to pursue other entrepreneurial opportunities. David Carlick,
Chairman of the Board, has been appointed interim chief executive officer
effective immediately. The Board has commenced a search for a new chief
executive and will consider both current members of management and outside
executives.

"I am extremely proud of the company we have built over the last 10 years. We
have grown from a small one room start-up to a global company with more than
20,000 customers and a run-rate of over $500 million in annual revenue," said
Zorik Gordon.

"Speaking for myself and the rest of the ReachLocal Board, I want to extend
heartfelt thanks to Zorik, a co-founder of the company, for his dedicated
service to ReachLocal. His tireless leadership since 2003 led to the creation
of a market-leading publicly traded company that has generated over 100
million leads for customers in 15 countries," said Mr. Carlick. "ReachLocal
will continue to invest in growth and product innovation, and we are confident
that the Company remains well-positioned for future growth and success."

Separately, the Company reaffirmed its guidance for the third quarter ended
September 30, 2013 and for the 2013 calendar year.

About ReachLocal, Inc.

ReachLocal, Inc. (Nasdaq:RLOC) develops online marketing and transaction
solutions that power local commerce for SMBs, from lead generation and lead
conversion to booking and buying. Our global distribution network includes
local Internet marketing consultants and service professionals, along with
select third-party agencies and resellers throughout Canada, Australia,
Austria, Brazil, Czech Republic, Germany, Japan, the Netherlands, New Zealand,
Poland, Russia, Singapore, Slovakia, the United Kingdom, and the United
States.ReachLocal is headquartered in Woodland Hills, Calif. Subscribe to
ReachLocal's freenewsletterto receive news, tips and other online marketing
insights.

Caution Concerning Forward-Looking Statements

This document includes certain forward-looking statements. These statements
are based on the current expectations or beliefs of management of ReachLocal
and are subject to uncertainty and changes in circumstances. Actual results
may vary materially from those expressed or implied by the statements herein
due to (1) changes in economic, business, competitive, technological and/or
regulatory factors, (2) difficulties launching new products, such as delays or
achieving desired functionality and integration with our existing technology,
(3) failure to compete successfully in a highly competitive and rapidly
changing marketplace, (4) failure to retain key employees, and (5) other
factors affecting the business operation of ReachLocal. More detailed
information about these and other factors that may affect current expectations
may be found in filings by ReachLocal with the U.S. Securities and Exchange
Commission. ReachLocal is under no obligation to, and expressly disclaims any
such obligation to, update or alter its forward-looking statements, whether as
a result of new information, future events, or otherwise.

CONTACT: Media Contact:
         ReachLocal, Inc.
         Dana M. Harris
         Vice President Corporate Communications
         (818) 936-9904
         dana.harris@reachlocal.com
        
         Investor Relations:
         The Blueshirt Group
         Alex Wellins
         (818) 575-6840
         alex@blueshirtgroup.com