Eisai Enters Community Development Partnership Agreement with City of Yokohama to Promote Local Dementia Initiatives Tokyo, Aug 29, 2013 - (JCN Newswire) - Eisai will be working closely with the City to promote a wider understanding of dementia and awareness on the human rights of individuals living with the disease as well as support cooperation among local government, medical, care and other agencies to create a community that provides a consistently safe and stress-free environment for people living with dementia. The company has been promoting community development initiatives as a major focus of its business activities in Japan since 2008, aiming to create local communities where residents can live their lives peacefully and comfortably, including individuals living with disease. Seeking to provide dementia support as one part of these activities, Eisai entered into a community development partnership with Yokohama's Asahi Ward in March, 2010. Asahi Ward has the largest aging population per capita of all Yokohama wards and the local authority has been actively adopting measures to better provide dementia support initiatives. Through its existing partnership with Asahi Ward, Eisai has been supporting local Dementia Supporter* training seminars, training programs for healthcare professionals, and other related projects. The new Yokohama-wide partnership will see Eisai expand ongoing initiatives in Asahi to other wards of the city. Specifically, Eisai will focus on promoting dementia education and awareness through support for Dementia Supporter training seminars run by the City of Yokohama; creation of medical- and care-related networks for a range of professions across government, medical, care and other areas; support for local roundtable discussions on community development, during which residents can gather and engage in exchange on various dementia support issues; and other initiatives. Eisai will continue to actively expand its community development activities to create local communities where individuals are able to cooperate with medical and care experts, government, independent organizations and fellow residents, where access to early diagnosis and treatment is thoroughly assured, and where patients and other residents can live their lives with the support they need. *Dementia Supporters are individuals with an accurate understanding of dementia and who give their support to protecting the best interests of patients with dementia and those of patients' families. The City of Yokohama aims to increase its number of Dementia Supporters to 100,000 people and is actively running Dementia Supporter training seminars to achieve this goal. About Eisai Eisai Co., Ltd. (TSE: 4523; ADR: ESALY) is a research-based human health care (hhc) company that discovers, develops and markets products throughout the world. Eisai focuses its efforts in three therapeutic areas: integrative neuroscience, including neurology and psychiatric medicines; integrative oncology, which encompasses oncotherapy and supportive-care treatments; and vascular/immunological reaction. Through a global network of research facilities, manufacturing sites and marketing subsidiaries, Eisai actively participates in all aspects of the worldwide healthcare system. For more information about Eisai Co., Ltd., please visit www.eisai.com. Contact: Public Relations Department, Eisai Co., Ltd. +81-3-3817-5120 Copyright 2013 JCN Newswire. All rights reserved. www.japancorp.net Provider ID: 00027330
Eisai Enters Community Development Partnership Agreement with Ci
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