Einstein Noah Embraces Fall with Seasonal Pumpkin Favorites

  Einstein Noah Embraces Fall with Seasonal Pumpkin Favorites

New and returning items now available along with hearty new sandwich and soup

Business Wire

LAKEWOOD, Colo. -- August 28, 2013

Einstein Bros.® Bagels and Noah’s New York Bagels® are pleased to announce the
much anticipated return of its favorite pumpkin flavored menu offerings,
including a variety of fresh-baked, feel-good pumpkin bagels and savory
sweets, pumpkin cream cheese shmear, freshly brewed Autumn Roast Coffee and
seasonal specialty coffee beverages that are full of flavor and spice.

Available through the middle of November, Einstein Noah will offer its
signature Pumpkin and gourmet Pumpkin Walnut Crunch bagels, which can be
ordered on their own or topped with Einstein Noah’s sweet, double-whipped
Pumpkin Cream Cheese Shmear. Guests can enjoy the same great taste by trying
NEW Pumpkin Bagel Clusters that are the latest bagel innovation customers can
only get from Einstein Noah’s restaurants. This pull-apart treat is tossed in
flavorful pumpkin syrup and cinnamon sugar streusel, then drizzled with cream
cheese icing; a portable pumpkin treat for busy guests on the go. Alongside
seasonal bagels, Einstein Noah’s fall menu features pumpkin flavored baked
goods, including a Pumpkin Muffin drizzled with cream cheese icing and a NEW
Pumpkin White Chocolate Chip Cookie.

To complement Einstein’s selection of fresh-baked bagels and flavorful baked
specialties, guests can accompany their seasonal menu items with a warm,
freshly brewed cup of Einstein’s Autumn Roast Coffee or a traditional Pumpkin
Latte, which can be enjoyed hot or iced. Einstein Noah has also introduced a
NEW Frozen Pumpkin Pie drink featuring a cool blend of best pumpkin pie
flavors topped with whipped cream and pumpkin sauce drizzled on top.

“Our pumpkin bagels, shmear and diverse menu offerings are both heartwarming
and familiar to our guests who eagerly await them each year,” said Glenn
Lunde, chief concept officer for Einstein Noah Restaurant Group. “We are
delighted to bring back fall flavors to our menu and continue offering a
variety of delicious pumpkin items bagel lovers can only find at Einstein Noah

Einstein Noah’s full array of pumpkin menu items are now available at Einstein
Bros.® Bagels and Noah’s New York Bagels® restaurant locations nationwide for
a limited time only. All bagel offerings are baked fresh in-store daily.

In addition to its seasonal pumpkin offerings, Einstein Noah has introduced
some hearty new flavor creations with tried-and-true ingredients, including
its NEW Country Turkey-Sausage Egg Panini, Gourmet Grilled Cheese and Creamy
Tomato Soup. The Country Turkey Sausage Egg Panini is made with fluffy egg,
turkey sausage, melted cheddar and mozzarella and country pepper cream cheese,
which is grilled to perfection on Ciabatta bread. Gourmet Grilled Cheese is a
gourmet spin on the classic comfort sandwich; filled with melted cheddar,
mozzarella and oven-roasted tomatoes, and topped with Einstein Noah’s
signature Sun-dried Tomato Cream Cheese Shmear then grilled to perfection on a
fresh-baked Plain bagel at Einstein Bros. and Potato Bread at Noah’s
locations, respectively. The Gourmet Grilled Cheese sandwich pairs perfectly
with Einstein Noah’s rich and delicious Creamy Tomato Soup.

For a location nearest you, please visit www.einsteinbros.com and
www.noahs.com, or find us on Facebook and Twitter.

Follow Einstein Bros on: Facebook | Twitter

Follow Noah’s New York Bagels on: Facebook | Twitter

About Einstein Noah Restaurant Group

Einstein Noah Restaurant Group, Inc. is a leading company in the quick casual
restaurant industry that operates franchises and licenses locations under the
Einstein Bros.®, Noah's New York Bagels® and Manhattan Bagel® brands. The
Company's retail system consists of over 815 restaurants in 40 states and the
District of Columbia. It also operates a dough production facility. The
Company's stock is traded on the NASDAQ under the symbol BAGL. Visit
www.einsteinnoah.com for additional information.


Kristina Jorge, 646-277-1234,
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