FANDANGO TO ACQUIRE QUANTUM REWARDS, THE LEADING PROVIDER OF MOVIE
TICKET-RELATED PROMOTIONS AND OWNER OF HOLLYWOOD MOVIE MONEY
Acquisition Will Catapult Fandango to the Forefront of the Promotional Movie
Ticket Business, Offering Studios, Exhibitors and Advertisers Unmatched
Opportunities to Add Value for Millions of Moviegoers
LOS ANGELES, Aug. 28, 2013
LOS ANGELES, Aug. 28, 2013 /PRNewswire/ -- In the midst of its biggest
ticket-selling summer in company history, Fandango announced today it has
entered into an agreement to acquire the business of Quantum Loyalty
Solutions, Inc., the leading provider of movie ticket-related promotions and
owner of Hollywood Movie Money, a trusted and widely recognized movie currency
that is accepted at more than 36,000 screens nationwide. The acquisition of
Quantum will accelerate Fandango's promotional movie ticket and gift card
business, dramatically increasing the company's broad array of product
offerings and marketing solutions for studios, exhibitors, advertisers, and
promotional sponsors worldwide. The acquisition is subject to customary
closing conditions and is expected to close in the third quarter of this year.
For nearly three decades, Quantum has connected top brands with blockbuster
movies through creative Hollywood Movie Money promotions and customer loyalty
programs, centered on the moviegoing experience. Recent campaigns have
supported some of the year's biggest films including "Iron Man 3," "Despicable
Me 2," "Man of Steel," "Monsters University," "Fast and Furious 6," "Star Trek
into Darkness," "The Heat" and others.
"The marriage of Quantum's promotions business and Fandango's ticketing
platform will offer unprecedented new opportunities for studios, exhibitors
and brands to engage with millions of moviegoers," said Paul Yanover,
President of Fandango. "We look forward to working with the Quantum team to
build on Hollywood Movie Money's momentum and help drive even more movie fans
The union will make Hollywood Movie Money currency more convenient for
consumers, as many rewards will now be redeemable through Fandango's website
and mobile apps, visited by more than 41 million moviegoers each month. For
the first time, consumers redeeming Hollywood Movie Money rewards will also be
able to purchase additional movie tickets for their friends or family who are
accompanying them to the theater.
Fandango provides online and mobile ticketing to more than 21,000 screens
nationwide, more than 75% of U.S. theaters with advance ticketing
capabilities. With the addition of Quantum, Fandango will have an
unparalleled movie ticket promotion capability reaching over 95% of U.S.
theaters, as well as many theaters in major international markets.
The acquisition follows Fandango's recent announcement that it signed its
fifth new exhibitor this year, Pacific Theatres, expanding its Southern
California footprint to cover 80% of theaters with advance ticketing
capabilities. The other new exhibitor agreements include Muvico, Studio
Movie Grill, Krikorian Premiere Theatres and Penn Cinema, in addition to
Fandango's extension of its long-term partnership with Regal Entertainment
Group, the nation's largest theater circuit.
About Quantum Loyalty Solutions, Inc.
Quantum Loyalty Solutions, Inc., based in Incline Village, Nevada, is
recognized as one of the most innovative companies in the promotional
incentives and loyalty marketing industry. Its Hollywood Movie Money product
is the most widely accepted movie ticket currency worldwide, with more than
1.6 billion tickets issued to date in 28 countries. The company's global reach
has helped many of the world's largest brands incentivize customers by using
Quantum Rewards products for acquisition, retention and loyalty promotions and
Fandango, the nation's leading moviegoer destination and an NBCUniversal
company, sells tickets to more than 21,000 screens nationwide. Fandango
entertains and informs consumers with reviews, commentary, celebrity
interviews and trailers, and offers the ability to quickly select a film, plan
where and when to see it, and conveniently buy tickets in advance. For many
theaters, fans can print their tickets at home or receive them as a paperless
Mobile Ticket on their smartphones. Fandango's top-ranking movie ticketing
apps, with 36 million downloads, are available on the iPhone and iPad,
Android, and many other platforms. Fandango is enjoyed by more than 41 million
online and mobile visitors each month. Film fans also find Fandango on
Facebook at www.facebook.com/fandango and on Twitter @Fandango.
Contact: Dana Henry Benson, firstname.lastname@example.org, 310-954-0278 x300 or Harry
Medved, email@example.com, 310-954-0461
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