BURGER KING® Introduces Fall Product Menu
Limited-Time-Only Items including NEW French Fry Burger for only $1 and the
return of Chicken Parmesan Sandwich
MIAMI -- August 28, 2013
Burger King Worldwide, Inc. (NYSE:BKW) today revealed its fall menu lineup
including the new French Fry Burger available for only $1 on the value menu
and the return of a guest favorite, Chicken Parmesan Sandwich. Based on a
successful summer launch, BURGER KING^® will also continue to offer guests the
Buffalo Chicken Strips through the end of October.
“At BURGER KING^® each season, we look to provide our guests with something
new as well as bringing back old favorites.This fall, we have a perfect
combination of both. We are reintroducing the Chicken Parmesan Sandwich – back
by very popular guest demand and simultaneously sharing new twists on American
classics with our French Fry Burger,”said Eric Hirschhorn, Chief Marketing
Officer, North America. “What’s more American than burgers and fries? Since
the introduction of our World Famous WHOPPER^® sandwich in 1957, we’ve seen
our guests putting fries on our burgers and with that insight in mind the
French Fry Burger was created – a perfect pairing of the two – at a great
The fall menu items include:
*French Fry Burger – A value menu item that combines fries into the meal
priced at only $1. Savory flame broiled beef patty topped with crunchy
BURGER KING^® French fries, crisp lettuce, ketchup and creamy mayonnaise
all on a warm toasted sesame seed bun. Available September 1^st.
*Chicken Parmesan Sandwich – A premium white meat TENDERCRISP® chicken
fillet generously breaded with homemade seasoning carefully topped with
tangy marinara sauce and melted parmesan cheese all on a warm, toasted,
artisan-style bun. Available now through the end of the year.
*Buffalo Chicken Strips – Premium white meat chicken battered in a seasoned
home-style breading then tossed in a hot and spicy buffalo sauce.
Available now in three-piece and five-pieces nicely paired with ranch
dressing through October 27^th.
The fall menu items are available through the end of the year at participating
BURGER KING® restaurants in the U.S.
About Burger King Worldwide
Founded in 1954, BURGER KING^® (NYSE:BKW) is the second largest fast food
hamburger chain in the world. The original HOME OF THE WHOPPER^®, the BURGER
KING^® system operates in over 13,000 locations serving more than 11 million
guests daily in 89 countries and territories worldwide. Approximately 99
percent of BURGER KING^® restaurants are owned and operated by independent
franchisees, many of them family-owned operations that have been in business
for decades. To learn more about Burger King Worldwide, please visit the
company's website at www.bk.com or follow us on Facebook and Twitter.
ALISON BROD PUBLIC RELATIONS
Brooke Scher Mogan, 212-230-1800
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