Heidi O'Neill Joins Skullcandy Board of Directors

Heidi O'Neill Joins Skullcandy Board of Directors

PARK CITY, Utah, Aug. 26, 2013 (GLOBE NEWSWIRE) -- Skullcandy, Inc.
(Nasdaq:SKUL) today announced that Heidi O'Neill has been appointed to the
Company's Board of Directors. Ms. O'Neill is Vice President and General
Manager of Women's Training and Fitness at Nike, Inc.

"I could not be more excited to welcome Heidi into the Skullcandy family. Her
deep knowledge of the female consumer, active lifestyles, and driving global
brands is unsurpassed, making her an invaluable partner as we reinforce
Skullcandy's global market position," stated Hoby Darling, President and Chief
Executive Officer. "I know from my experience at Nike that she will bring
tremendous insight and guidance to help shape our strategic course. Her
experience is out shown only by her positivity and ability to drive change."

Ms. O'Neill has served as Vice President and General Manager of Women's
Training and Fitness at Nike since 2007 and has more than 15 years of
experience resetting businesses, and generating new and sustained growth
within multiple Nike business segments. Ms. O'Neill is a founding member of
the Nike Global Women's Leadership Council. Prior to joining Nike in 1998, Ms.
O'Neill held positions as the marketing director for the Dockers brand at Levi
Strauss & Co and as Vice President at Foote Cone & Belding in San Francisco.

She is a recipient of the Women Who Change The Game Award, Advertising Women
of New York, 2010, as well as an Advisory Board Member of the Children's
Cancer Association, and a Founding Board Member of the Nike School Innovation
Fund.

About Skullcandy, Inc.

Skullcandy is the leading global lifestyle and performance audio brand driven
by the creativity and irreverence of youth culture. Skullcandy designs,
markets and distributes audio and gaming headphones and other related products
under the Skullcandy, Astro Gaming and 2XL by Skullcandy brands. Skullcandy
was launched in 2003 and quickly became one of the world's most distinct audio
brands by bringing unique technology, color, character and performance to an
otherwise monochromatic space; helping to revolutionize the audio arena by
introducing headphones, earbuds and other audio and wireless lifestyle
products that possess unmistakable style and exceptional performance. The
Company's products are sold and distributed through a variety of channels in
the U.S. and approximately 80 countries worldwide. Visit skullcandy.com, or
join us at facebook.com/skullcandy or on Twitter @skullcandy.

Forward-Looking Statements

Certain statements in this press release and oral statements made from time to
time by representatives of the Company are forward-looking statements within
the meaning of the Private Securities Litigation Reform Act of 1995. In
particular, statements regarding the Company's anticipated future financial
and operating results and any other statements about the Company's future
expectations, beliefs or prospects expressed by management are forward-looking
statements. These forward-looking statements are based on management's current
expectations and beliefs, but they involve a number of risks and uncertainties
that could cause actual results or events to differ materially from those
indicated by such forward-looking statements. Important factors that could
cause actual results to differ materially from expectations are disclosed
under the "Risk Factors" section of the 2012 10-K filed with the Securities
and Exchange Commission ("SEC") on March 13, 2013 and in any subsequent
reports we file with the SEC. Readers are urged not to place undue reliance on
these forward-looking statements, which speak only as of the date hereof. The
Company does not undertake any obligation to update or alter any
forward-looking statements, whether as a result of new information, future
events or otherwise.

CONTACT: ICR
         Brendon Frey / Joe Teklits
         203-682-8200
         Brendon.Frey@icrinc.com
         Joseph.Teklits@icrinc.com