Walmart Grand Opens First Supercentre in New Brunswick

    --  Saint John Walmart now offers a full assortment of fresh
    --  Walmart launches Maritime sourcing program - Taste of the
    --  Retailer on track to open nine Maritime Supercentres by January
        31, 2014

SAINT JOHN, NB, Aug. 23, 2013 /CNW/ - Walmart Canada today unveiled its first 
Supercentre in New Brunswick with a grand opening ceremony this morning held 
in Saint John at 450 Westmorland Road. The 129,000 square foot store has been 
remodeled to create the new fresh grocery section. The retailer has also 
augmented the dry, fresh and frozen offering providing customers with a 
complete one-stop grocery destination where they can also pick up the general 
merchandise items on their shopping lists.

The retailer today also officially launched its Maritime sourcing program for 
produce. This program, entitled Taste of the Maritimes, helps customers easily 
find produce from the Maritimes by looking for the Taste of the Maritimes logo 
on the shelves in the new fresh section at all Maritime supercentres.

"We are extremely proud to begin offering a full assortment of fresh groceries 
to our customers in New Brunswick," said John Brea, vice president for Walmart 
Atlantic Canada. "The team in Saint John is thrilled to begin helping their 
customers save money on their weekly grocery shop. We are also eagerly 
awaiting feedback from our customers, particularly about the local offering," 
added Brea. "To be successful, we are committed to ensuring we have the right 
assortment to meet our customers' expectations for high-quality fresh 

As of today, Walmart has listed 24 new grocery suppliers located in the 
Maritimes for items from dry grocery to fruit and vegetables to meat and 
seafood, and will continue meeting with potential new suppliers as it expands 
its grocery offering.

The store is one of 37 Supercentre projects planned across Canada for the 
company's current fiscal year which ends January 31, 2014. The 37 projects, 
which were announced earlier this year, include building new stores and 
expanding, remodelling or relocating existing stores and represent an 
investment of more than $450 million in the Canadian economy.

One-stop shopping 
The Saint John East Walmart originally opened as a Walmart discount store in 
2001. The renovated 129,000 square foot supercentre now offers a full line of 
groceries including bakery goods, deli, meat and dairy products as well as 
fresh produce. This is in addition to the existing departments including 
electronics, home décor and apparel, creating a one-stop shopping destination 
dedicated to everyday low prices. The store also offers a pharmacy, vision 
centre, connection centre for wireless services, photo centre, portrait 
studio, SmartStyle hair salon, Tire & Lube Express for automotive services, 
and Western Union.

Customers will also appreciate the store's updated design, which includes 
easy-to-navigate aisles with directional signage and a bright interior colour 
palette defining the store's merchandise areas.

New jobs
The Saint John East Walmart Supercentre employs 250 associates. To fill the 20 
new jobs created with the conversion, Walmart held recruitment drives drawing 
nearly 450 applications for roles such as cashiers, food managers, and other 
hourly positions.

Commitment to sustainability
Walmart continues to drive environmental sustainability through energy 
efficiency initiatives. The store features LED exterior signage, waste 
diversion streams including paper and plastic, and sells 
environmentally-preferable products.

Community involvement
Walmart has one of the strongest community involvement programs in Canada. The 
company's mission is to help Canadian families in need. In 2012, the Saint 
John East Walmart donated and raised more than $45,000 for charities and 
organizations in need. At today's grand opening, the store donated a total 
$4,000 to worthy groups and will build on these donations with additional 
charitable and community support and fundraising throughout the year.

Block party
Grand opening festivities will continue on Saturday. The store will be hosting 
its Grand Opening Block Party from 11 a.m. to 3 p.m. Customers can enjoy 
face-painting, live music, refreshments and samples.

Store manager Tanya Peach is proud to lead the Saint John East Walmart 
Supercentre team as the store manager. Peach is an example of the career 
growth Walmart can provide. She began her career at Walmart in 2004 as an 
assistant manager year and was promoted to store manager in 2008. She also 
enjoys working with local community groups.

By the numbers
Saint John East Walmart Supercentre:
    --  250 associates
    --  20 new jobs created by the conversion
    --  129,000 square feet
    --  9(th) supercentre project completed this year

Across Canada:
    --  7,000 new positions created by Walmart Canada expansion plans
        this year
    --  37 projects in the company's expansion plan this fiscal year
        (ending January 31, 2014)
    --  $450 million invested for the 37 projects
    --  219 supercentres and 161 discount stores as of today
    --  380 Walmart stores total

About Walmart Canada
Walmart Canada operates a growing chain of 380 locations nationwide including 
219 Supercentres. The retailer serves more than one million customers each day 
at its stores, and its online store,, is visited by over one 
million Canadians daily. With 95,000 associates, Walmart Canada is one of 
Canada's largest employers and is recognized by Waterstone Human Capital as 
having one of Canada's top 10 corporate cultures. Walmart Canada's community 
giving program is focused on helping Canadian families in need. Since 1994, 
Walmart has donated and raised more than $180 million to Canadian charities 
and not-for-profit organizations. Additional company information can be found 
at, and at

Alex Roberton, Director Corporate Affairs 416 526 

SOURCE: Walmart Canada

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CO: Walmart Canada
ST: New Brunswick

-0- Aug/23/2013 11:00 GMT

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