Subaru Announces 2014 BRZ Pricing

                      Subaru Announces 2014 BRZ Pricing

-- BRZ sales up 200 percent YTD over 2013

PR Newswire

CHERRY HILL, N.J., Aug. 23, 2013

CHERRY HILL, N.J., Aug. 23, 2013 /PRNewswire/ --Subaru of America, Inc. today
announced pricing for the 2014 BRZ. Starting at $25,595, the BRZ lineup
focuses on the fundamentals of great sports car design: low vehicle weight, an
ultra-low center of gravity and precision steering.

Sales of the Subaru BRZ remain strong and were up 41 percent in June and up
200 percent year-to-date, bolstering record-setting corporate sales for the
first half of the year. With sales up 27-percent overall and more than 240,000
units sold through July, Subaru of America is on target for another all-time
yearly sales record.

Subaru developed the rear-wheel drive BRZ utilizing an all-new naturally
aspirated 200-horsepower horizontally opposed (BOXER) engine design. The BRZ
is a sports car that does not sacrifice everyday comfort and practicality,
including up to manufacturer-estimated 34 mpg highway fuel economy (with
6-speed automatic transmission). With 2+2 seating and a folding rear seat, the
BRZ is a practical daily driver and a powerful performer. 

The 2014 Subaru BRZ also delivers impressive fuel economy, with
manufacturer-estimated ratings of 22 mpg city / 30 mpg highway / 25 mpg
combined with the 6-speed manual transmission, and 25 mpg city / 34 mpg
highway / 28 mpg combined with the 6-speed automatic transmission.

The Subaru engineering that yields the ultra-low center of gravity in the BRZ
also made it easy for designers to craft a very low-slung coupe body. A low
roof height of just 50.6 inches, combined with a swept-back roofline, bulging
front fenders, short overhangs and pronounced rear haunches give the BRZ a
decidedly lean, athletic stance. The car's hawkeye high intensity discharge
(HID) headlights, hexagonal lower grille and six-star ornament instantly
convey Subaru identity. The BRZ Limited model adds a body-color trunk spoiler,
standard fog light and Alcantara trimmed interior and Keyless Access.

Available in Premium or Limited trim levels, models include all performance
features, such as the sport-tuned suspension with front strut brace and TORSEN
limited-slip differential.

The Subaru BRZ Limited offers additional comfort and amenities. Externally,
the BRZ Limited is distinguished with fog lights and a body-color trunk
spoiler. Inside, the seats are upholstered with Alcantara inserts and leather
bolsters. New for 2014 is Aha® infotainment smartphone integration included
with the standard navigation system. The BRZ Limited has a starting price of
$27,595.

The BRZ Limited substitutes a dual-zone automatic climate control for the
Premium model's manual HVAC system, and its standard All-Weather Package
includes dual-mode heated front seats and heated side mirrors. A full security
system augments the engine immobilizer that is standard in the Premium model.
In the Limited, the dual visor vanity mirrors are illuminated, and front door
courtesy lights illuminate when the doors are opened. The only factory option
is the BRZ Limited model equipped with the 6-speed automatic transmission
priced at $28,695.



2014 BRZ
Model/Trim  Transmission MSRP    MSRP + destination and delivery
BRZ Premium 6MT          $25,595 $26,390
BRZ Limited 6MT          $27,595 $28,390
BRZ Limited 6AT          $28,695 $29,490

Destination & Delivery is $795 and may vary in the following states: CT, HI,
MA, ME, NH, NJ, NY, RI and VT. D&D is $945 for dealers in Alaska.

About Subaru of America, Inc.
Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries
Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and
distributes Subaru vehicles, parts and accessories through a network of more
than 600 dealers across the United States. All Subaru products are
manufactured in zero-landfill production plants and Subaru of Indiana
Automotive Inc. is the only U.S. automobile production plant to be designated
a backyard wildlife habitat by the National Wildlife Federation. For
additional information visit www.subaru.com. Media can visit
www.media.subaru.com.

Contact: Dominick Infante
         Subaru of America, Inc.
         856-488-8615
         dinfante@subaru.com
         Jessica Tullman
         Subaru of America, Inc.
         310-352-4400
         jtullman@subaru.com

SOURCE Subaru of America, Inc.

Website: http://www.subaru.com
 
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