Marshall Manson Joins Ogilvy as Managing Director, EAME Social@Ogilvy
Growth in region leads to increased investments in new talent in social and
LONDON, Aug. 19, 2013
LONDON, Aug. 19, 2013 /PRNewswire/ -- Ogilvy Public Relations (Ogilvy PR),
announced today that Marshall Manson has been appointed Managing Director,
EAME Social@Ogilvy. Manson brings more than 15 years expertise in building
effective and award-winning digital and social campaigns. Manson joins from
Edelman where he was Managing Director of Digital for EMEA. He will report to
Stuart Smith, CEO of Ogilvy PR EAME.
In his new role, Marshall will provide leadership on social for all
disciplines across EAME, with a strong emphasis on earned media and content.
Stuart Smith, CEO of the EAME region for Ogilvy PR said:
"Marshall's hire signals our continued commitment to help clients take
advantage of the disruptions to traditional communications models across the
marketing mix. We are growing strongly in EAME by demonstrating leadership in
integration, social and content. We have made several key social leadership
hires in markets such as UK, South Africa, Spain and France in recent months.
Marshall is a formidable digital and social strategist with a reputation for
generating creative campaign solutions for brands. He is a seasoned leader
with truly international experience and a deep thinker. I am delighted he's
joining us. He's a great fit for Ogilvy."
John Bell, Global Managing Director of Social@Ogilvy said:
"We are past the pioneering stage. Now we must scale and innovate in social at
the same time. No simple feat and Marshall brings great skills doing just
that. He joins a truly global network of digital experts at Ogilvy & Mather
and will be a key part of our worldwide leadership in Social@Ogilvy."
During his time at Edelman, Manson created and executed successful digital and
social media marketing strategies for global consumer brands including,
Diageo's Johnnie Walker. He has also developed and implemented online
reputation management strategies for a wide range of corporate clients, such
as HP and AstraZeneca and helped clients manage complex issues and crises
breaking in social media.
About his appointment, Manson said:
"This role was irresistible to anyone who understands that an integrated
approach to paid, owned and earned media is the future for marketing and
communications. Given all the changes that social media is driving in our
industry, there is nowhere I'd rather practice creative, edgy and effective
campaigns for brands than an integrated communications firm full of smart
people which is enjoying great growth and winning awards. I am excited by the
new role and looking forward to working with colleagues across all disciplines
and strengthening Ogilvy's leadership, which is delivering real value to our
clients' brands and bottom line."
Manson will join in October 2013. He started life as a political campaigner,
creating TV and radio ads along with direct mail for candidates in the U.S. He
has lived in London since 2008. He graduated from Hampden-Sydney College with
a degree in political science in 1996, and now lives in London with his wife,
Stephanie, and their beagle, Cody.
Notes to Editors:
Ogilvy PR's EAME network is growing rapidly and now includes 45 offices and
affiliates. In 2012, Ogilvy PR's EAME region took home two gold European SABRE
Awards and was highly commended in theBest Pan-European Consultancy to Work
Forcategory in the Holmes ReportBest Consultancies survey.Recent client
roster additions include Confused.com, Google, European Parliament, Reed
Smith, Trollbeads and KFC.
Social@Ogilvy is the world's largest network of social media strategists.
Named 2011 Global Digital/Social Consultancy of the Year by The Holmes Report,
the practice leverages social media expertise across all Ogilvy & Mather
disciplines, offering an extensive list of services within the foundational
business solutions -- Listening and Analytics; Social Business Solutions;
Social Media Marketing and Communications; Social Shopping; Social CRM; Social
Care; and Conversation Impact™.
About Ogilvy Group:
Ogilvy & Mather is one of the largest marketing communications companies in
the world. In 2012, O&M was named Cannes Lions Network of the Year and Most
Effective Agency Network by the Effies Global Effectiveness Index. The company
is comprised of industry leading units in all of the following disciplines:
advertising; public relations and public affairs; branding and identity;
shopper and retail marketing; healthcare communications; direct, digital,
promotion and relationship marketing; consulting, research and analytics
capabilities; branded content and entertainment; and specialist
communications. O&M services Fortune Global 500 companies as well as local
businesses through its network of more than 450 offices in 120 countries. It
is a WPP company (NASDAQ: WPPGY). For more information, visit www.ogilvy.com,
or follow us on Twitter at @OgilvyWW and on Facebook.com/Ogilvy.
About Ogilvy Public Relations:
Ogilvy Public Relations (Ogilvy PR) is a global, multi-disciplinary
communications leader operating in more than 85 officesacrosssix continents.
In 2012, Ogilvywas namedCannes Lions Network of the Year andMost Effective
Agency Network by the Effie Global Effectiveness Index, named Public Affairs
Consultancy of the Year by the Holmes Report, won Consumer Consultancy of the
Year in Asia Pacific (Holmes Report), and won the WPP global, top award (WPPed
Cream, Crème de la Crème) for the fifth time in six years. Ogilvy PR
integrates deeply with all Ogilvy & Mather disciplines (advertising, direct
marketing, activation, promotional, digital and entertainment)through the
proprietary Ogilvy Fusion™ approach to delivering comprehensive, business
solutions through content creation, community building, and communications
with measurable results. Ogilvy PR is a unit of Ogilvy & Mather, a WPP company
(NASDAQ: WPPGY), and one of the largest marketing communications companies in
the world. For more information, visit our website atwww.ogilvypr.comor
follow us on Twitter at @ogilvypr.
SOURCE Ogilvy Public Relations
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