Media Advisory - Money Mart launches Easter Seals' Send a Kid to Camp Campaign

Media Advisory - Money Mart launches Easter Seals' Send a Kid to Camp Campaign 
TORONTO, Aug. 16, 2013 /CNW/ - Easter Seals Canada and Money Mart are working 
together on a 2-month Summer Campaign specifically aimed at raising funds to 
Send Kids to Camp. 
Launched on July 15, 2013, the company's 475+ stores and more than 2,000 staff 
across Canada are part of this inspiring initiative to provide life changing 
camp experiences to kids living with physical and/or intellectual 
disabilities. With a goal of $100,000, to date we have raised $42,000. 
For the duration of this campaign that wraps up on September 13(th), every 
Money Mart store will help raise funds and bring awareness in support of 
people with disabilities. Money Mart customers are being asked to support 
Easter Seals by making donations as a top-up. 100% of the funds raised 
during the campaign will go directly to support Easter Seals. 
"Money Mart is a prominent retail partner of Easter Seals Canada, providing 
essential funding for our camp programs across the country. Celebrating 10 
years as a major sponsor, Money Mart has raised more than $2.3 million, 
providing one-of-a-kind camp experiences for thousands of children with 
disabilities across Canada. We are honoured to partner with a philanthropic 
company that works hard each year to raise funds for our programs, raise 
profile for our cause and helps all Canadian kids with disabilities reach 
their full potential," said Max Beck, Chief Executive Officer for Easter Seals 
Canada. 
"Coming together as a community to send kids to camp where they can learn 
self-confidence and do things their way is an integral part of growth for a 
child with a physical disability. Money Mart is proud to partner with Easter 
Seals on this truly amazing and inspiring summer camp experience. Since first 
becoming involved with Easter Seals in 2002, Money Mart has supported various 
initiatives including the 24 hour relay and Paper Eggs campaign. We encourage 
our customers to help Send Kids to Camp by making a donation the next time 
they visit one of our stores," said Ian White, Money Mart Vice President 
National Operations. 
ABOUT MONEY MART www.moneymart.ca
MONEY MART® is a leading financial services company that provides immediate 
access to cash and financial services. MONEY MART® employs more than 2,000 
Canadians, has more than 475 branches from coast to coast and the head office 
is located in Victoria, British Columbia. MONEY MART® is owned by DFC Global 
Corp., which owns and operates the largest international network of retail 
financial services stores, with approximately 1,500 locations around the globe. 
ABOUT EASTER SEALS™ www.easterseals.ca Easter Seals™ is dedicated to fully 
enhancing the quality of life, self-esteem and self-determination of Canadians 
with disabilities. More than 146,000 Canadians and their families annually 
access programs and services provided by Easter Seals™ organizations across 
Canada, the best known of which are Easter Seals™ camp programs. Other 
services include active living opportunities and the provision of specialized 
equipment such as mobility aids, assistive technology, adaptive computers, 
augmentative communication devices and adaptations to homes and vehicles for 
wheelchair accessibility. Easter Seals™ works to ensure that everyone with a 
disability has access to the equipment, services and recreational 
opportunities they need to enjoy a high quality of life.
 

SOURCE  Easter Seals Canada 
Lisa McKeen, 416-932-8382 x 226 LMcKeen@EasterSeals.ca 
Daniel Naraine, (647) 462 1509 Daniel.Naraine@MoneyMart.ca 
To view this news release in HTML formatting, please use the following URL: 
http://www.newswire.ca/en/releases/archive/August2013/16/c6330.html 
CO: Easter Seals Canada
ST: Ontario
NI: HEA * MED  
-0- Aug/16/2013 12:59 GMT
 
 
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