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Scion Makes Touchscreen Audio System Standard for All Models

         Scion Makes Touchscreen Audio System Standard for All Models

New Features and Pricing for 2014 Models and 2013 Scion xB

PR Newswire

TORRANCE, Calif., Aug. 15, 2013

TORRANCE, Calif., Aug. 15, 2013 /PRNewswire/ -- Scion is the first non-luxury
car brand to feature a touchscreen audio system as standard equipment across
its entire lineup. Scion also announces new features and manufacturer's
suggested retail prices (MSRP) for the 2014 FR-S and xD, 2013 xB and the
limited-production 2014 iQ Monogram Series.

All 2014 Scion models will come standard with the Scion Display Audio System
featuring a 6.1-inch LCD touchscreen, AM/FM/CD/HD Radio™ technology,
hands-free phone capability, music streaming via Bluetooth® wireless
technology and AUX/USB port with iPod® connectivity. In addition, all 2013 xB
models that begin production in August or after will also come standard with
the new audio system.

"A standard touchscreen audio system across the entire Scion lineup stays true
to the brand's innovative nature and responsiveness to the desires of its
youthful drivers," Scion Vice President Doug Murtha said.

Available BeSpoke® Premium Audio System

Beyond the base audio system, all new models will offer the Scion BeSpoke
Premium Audio system featuring Aha™. This upgraded system features GPS
navigation services, integration with popular social media applications and
smartphone-compatible access to 30,000 free audio stations, including sports,
news, entertainment and Scion's own signature station featuring a lineup of
its 17 music channels. The available BeSpoke system has a MSRP of $1,198. More
details on the BeSpoke system can be found at www.scion.com/BeSpoke/.

2014 xD Offers New Two-Tone Colors

In addition to including the new Standard Display Audio System, 2014 xD models
will be available in two new two-tone color options, Black Sand Pearl/
Magnetic Gray Metallic and Classic Silver Metallic/ Sparkling Sea Metallic.
Vehicles will be available in dealerships in September. The MSRP for the
Scion xD will be $16,720 for the automatic transmission model and $15,920 for
the manual transmission. The two-tone paint options on the 2014 Scion xD are
available for $500 above MSRP.

2014 Scion FR-S Features Added Comfort

The Scion FR-S rear-wheel drive sports car has attracted a following for its
sporty handling and aggressive design. New for 2014, the FR-S will offer added
comfort for both the driver and front passenger from new sport knee cushions
that are located on the door panels and the sides of the center console. The
MSRP for the Scion FR-S will be $25,800 for the six-speed automatic
transmission model and $24,700 for the six-speed manual transmission.

2014 iQ Monogram™ Series Packed with Value

The iQ is one of the world's smallest four-seaters, perfect for urban
efficiency and parking. The iQ Monogram Series focuses on taking the iQ to the
next level by adding premium features at a great value. The limited-production
iQ will feature the stylish two-tone paint combination of Black Currant
Metallic/Classic Silver Metallic, color-keyed exterior mirrors and spoiler,
along with a premium alloy wheel package and floor mats emblazoned with the iQ
logo. Only 150 iQ Monogram Series models will be made. They will have a MSRP
of $16,520 and arrive in dealerships in October.

2013 xB Now Features Standard Display Audio System

2013 xB models that begin production in August or after will come standard
with the new Scion Display Audio System. In addition to its iconic shape, the
xB offers lots of utility with its generous passenger and cargo space.
Available now, the MSRP for the Scion xB is $17,920 for the automatic
transmission model and $16,970 for the manual transmission.

Scion MSRPs do not include a $755 delivery, processing and handling (DPH) for
all Scion models. The DPH fee for vehicles distributed by Southeast Toyota
(SET) and Gulf States Toyota (GST) may vary. The complimentary Scion Service
Boost includes normal factory-recommended maintenance servicesup to two years
or 25,000 miles, whichever comes first, and 24-hour roadside assistancefor up
to two yearsfrom the date of purchase.

                                 Scion Pricing Chart
Model                            MSRP
SCION iQ Monogram Series (CVT-i) $16,520
SCION xD (MT)                    $15,920
SCION xD (AT)                    $16,720
SCION xB (MT)                    $16,970
SCION xB (AT)                    $17,920
SCION FR-S (MT)                  $24,700
SCION FR-S (AT)                  $25,800

All prices listed above exclude the delivery, processing and handling (DPH)
fee of $755.

About Scion

Scion, from Toyota Motor Sales (TMS), U.S.A., Inc., was developed with a new
generation of youthful buyers in mind. Scion's mission is to provide
distinctive products, the opportunity to personalize, and an innovative,
consumer-driven process at the retail level. The brand features five
groundbreaking models with a wide array of standard features: the xD urban
subcompact five-door, the iconic xB urban utility vehicle, the tC sports
coupe, the premium micro-subcompact iQ and the FR-S rear-wheel drive sports
car. The Scion brand often applies new practices in all aspects of its
business and pushes the creativity envelope with non-traditional advertising
and marketing to engage young consumers. Scion also supports originality
through its programs in the artistic community. For more information, visit
www.scion.com.

CONTACT: Scion Public Relations
         Craig Taguchi
         310.468.3282
         craig_taguchi@scion.com

SOURCE Scion

Website: http://www.scion.com
 
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