The Staycation Is Dead, New Survey Finds

                   The Staycation Is Dead, New Survey Finds

83% of Americans say they will vacation away from home this year

PR Newswire

NORWALK, Conn., Aug. 15, 2013

NORWALK, Conn., Aug. 15, 2013 /PRNewswire/ --R.I.P, staycation. In a newly
released survey, 83% of Americans said they intend to fly the nest and take a
vacation away from home this year. The results are a marked departure from
past years of increased economic uncertainty, when some surveys cited up to
30%*, even 50%** of Americans choosing to vacation close to home. These new
findings were compiled from's (Nasdaq: PCLN) annual Summer
Travel Survey, conducted earlier this year.

"Staycations were popular between 2007 and 2010, when economic uncertainty had
many Americans concerned about their finances and their jobs," said
Priceline's Travel Ekspert, Brian Ek. "But anyone who's tried a staycation
finds out very quickly that it's not very relaxing. There isn't that clean
break with everyday responsibilities and activities, like checking in at the
office and doing household chores. A vacation away from home lets people
truly disconnect from the daily grind and recharge."

That's not to say that vacationing Americans are throwing their checkbooks and
bank accounts out the window. They're keenly aware of escalating travel
costs. Approximately 45% said that airfare has risen the most in the last
five years, followed by gasoline (20%), hotel room rates (15%) and tickets to
theme parks and other attractions (9%).

And they're doing something about it. Here's what Americans admitted to doing
in order to save some money on their travels

  o31% have driven nonstop to their destination,
  o16% have packed a week's worth of food into a suitcase and cooler,
  o12% have stretched the day's food budget by smuggling free hotel breakfast
    items, and
  o11% have slept in their cars.

Why go to such lengths to save on vacation? Forget those travel movies with
the stressed-out parents. A whopping 87% of families surveyed said they
return relaxed after taking a family vacation.

The survey also found that Mom rules the roost when it comes to vacation
planning and even more so when it comes to vacation spending. Mom is 30% more
likely than Dad to determine what the family will do for vacation, and she's
60% more likely than Dad to decide how the vacation money is going to be

About The Priceline Group
The Priceline Group (Nasdaq: PCLN) is a leader in global online hotel
reservations. The Priceline Group is composed of five primary brands -,,, KAYAK and, and several
ancillary brands. The Priceline Group provides online travel services in over
180 countries and territories in Europe, North America, South America, the
Asia-Pacific region, the Middle East and Africa. is the number one online hotel reservation service in the world,
offering over 330,000 hotels and accommodations (as of August 2, 2013), and is
available in 41 languages. More recent counts are available on the
website. gives leisure travelers multiple ways to save on their
airline tickets, hotel rooms, rental cars, vacation packages and cruises. In
addition to getting compelling published prices, travelers can take advantage
of's famous Name Your Own Price® service, which can deliver the
lowest prices available, or the recently added Express DealsSM, where
travelers can take advantage of hotel discounts without bidding. is
an Asia-based online hotel reservation service that is available in 38
languages. KAYAK is a leading travel meta-search service that allows
customers to search for rates and availability for airline tickets, hotel
rooms and rental cars across hundreds of websites. is a
multinational rental car service, offering its reservation services in over
6,000 locations and providing customer support in 40 languages.

*Los Angeles Times, September 3, 2012, "Staycations Are On The Decline, Survey
**ABC News, May 23, 2008, "Tips For Finding A Great 'Staycation'"

SOURCE The Priceline Group

Contact: For Press Information: Leslie Cafferty (203) 299-8121; or For Investor Relations: Matthew Tynan (203)
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