EXPRESS Rocked The New York City Sidewalk With A Public Fashion Show
NEW YORK, Aug. 15, 2013
NEW YORK, Aug. 15, 2013 /PRNewswire/ --EXPRESS, Inc. (NYSE: EXPR), the
specialty retail apparel chain operating more than 600 stores in the U.S.,
Canada, Latin America, and the Middle East, rocked the New York City sidewalk
on Saturday, August 3 with a live runway show in Times Square.
To view the multimedia assets associated with this release, please click:
In conjunction with the EXPRESS Holiday 2013 campaign shoot, the brand staged
a live outdoor fashion show in the heart of Manhattan where the industry's
hottest male and female models showed off the Holiday 2013 Collection months
before it will hit stores. "The Holiday 2013 Collection is really about a lot
of sparkle, shine, glamour and obviously New York City," said EXPRESS
President David Kornberg.
This event was open to the public and there was no charge to attend. EXPRESS
has staged similar runway events in New York, Las Vegas, Miami, Chicago, and
Leading up to the show, fans were encouraged to take and share pictures of
life in the city using the hashtag #EXPCityLife. Curated photos were then
printed with a special offer on the back and distributed to fans around Times
Square on the weekend of the runway show. For more information, please check
out @ExpressLife on Twitter and ExpressRunway on Instagram.
About EXPRESS, Inc.:
EXPRESS is a specialty apparel and accessories retailer of women's and men's
merchandise, targeting the fashion-forward 20 to 30 year old customer. For
over 30 years, the company has offered a distinct combination of fashion and
quality at an attractive value for multiple lifestyle occasions: casual,
jeans, work, and going out. EXPRESS currently operates more than 600 retail
stores, located primarily in high-traffic shopping malls, lifestyle centers
and street locations in the United States, Canada, Latin America, and the
Middle East. Merchandise is also available on the company e-commerce website,
Contact: Niki Evans, firstname.lastname@example.org, 646.502.4812
Press spacebar to pause and continue. Press esc to stop.