Hainan Airlines Signs "Change for Good" Cooperation Agreement with UNICEF
BEIJING, Aug. 15, 2013
BEIJING, Aug. 15, 2013 /PRNewswire/ -- On August 15, 2013, United Nations
Children's Fund (UNICEF)'s Representative to China Gillian Mellsop, HNA
Group's EVP Zhu Weijun, Hainan Airlines' chairman Chen Ming and HNA Transforex
Currency Exchange's president Hui Chengkun attended the signing and launching
ceremony at Beijing Marriott Hotel Northeast for the "Change for Good"
program, making Hainan Airlines the first mainland China-based carrier to join
the "Change for Good" alliance.
(Photo: http://photos.prnewswire.com/prnh/20130815/CN62352 ) (Logo:
The Hainan Airlines' chairman kicked off the event with a keynote speech:
"With 20 years of experience behind it, Hainan Airlines is now able to give
back to the community by providing five-star services on the back of a proven
track record of safe operation. Hainan Airlines has now become the first
mainland-based carrier to participate in UNICEF's 'Change for Good' program
and we will continue to be deeply engaged and committed in improving the lives
of children in China and other regions of the world. This marks a further step
for us as we continue to strengthen our corporate social responsibility."
Gillian Mellsop indicated that Hainan Airlines is a model that can be followed
by other companies, and UNICEF hopes that Hainan Airlines is successful in
bringing more people on board to help improve the lives of children in China
and other developing countries.
Under the terms of the long-term "Change for Good" cooperation agreement with
UNICEF, Hainan Airlines plans to initially introduce the program on its
Beijing-Haikou flights, then extend it to other domestic and international
flights, as well as VIP lounges. The funds collected on Hainan Airlines
flights will be directly delivered to UNICEF and every penny will be used to
support children in need.
Launched in 1991, "Change for Good" is one of UNICEF's best-known,
longest-running collection partnerships, designed to call for air passengers
to voluntarily donate money to help implement its healthcare and welfare
programs, aiming to improve the lives of children in over 150 developing
countries across the world. Since 1993, Hainan Airlines has been committed to
a wide range of public welfare programs, donating more than 800 million yuan
(approx. US$130 million) in cash and in kind to various organizations,
communities and individuals. The carrier will work to help improve the lives
of children by implementing the "Change for Good" program with UNICEF.
Contact: Leah, +86-898-6673-9807, firstname.lastname@example.org
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